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YouTube Optimization: YouTube SEO and YouTube Algorithm

Name: YouTube Optimization: YouTube SEO and YouTube Algorithm
Rating: 4.2 (80 reviews)

Complete Training with Expert advice to Rank your YouTube Videos in 2024 using YouTube Optimization and YouTube SEO

Created byDejan Majkic

Last updated 5/2024

English

What you'll learn

Beginner to advanced YouTube SEO guide to SKYROCKET views & subscribers starting today.
Create SEO optimized videos that can be easily found & recommended in search results
How to properly create metadata for your Youtube videos (tags, descriptions, titles, filenames) that help you rank higher!
Understand how to research film topics & create videos that people want to watch!
How to find keywords to target so that Youtube can suggest your video if it matches a search query
Learn a proven step-by-step strategy you can implement to rank your videos on the first page of YouTube.
Create stunning YouTube Thumbnails that will draw the attention of your viewers.
Target specific keywords, so when a user searches on YouTube, your video comes first on the results.
I´ll share with you a single strategy that is responsible for thousands of views on my YouTube Channel.
FREE YouTube keyword research tool to easily find high-demand, easy-to-rank keywords.
PROVEN YouTube title & description formulas to rank #1 on YouTube.
SECRET YouTube link hack to INSTANTLY gain more subscribers!
Simple video tweaks to keep your audience from breaking up with you.
Create a thriving community of loyal fans & quadruple your comments!
Exponentially increase your watch time by using playlists and cards
How to make sense of analytics to grow your channel and more…

Course content

6 sections • 64 lectures • 2h 41m total length

YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms INTRODUCTION2:20
And this is the first time I'm sharing everything that I've done regarding YouTube Optimization (YouTube SEO), and YouTube Algorithms. These methods can fast-track your progress in creating your YouTube presence and show you that it's not as complicated as you might think.
Let's get started...
Creating the momentum that will keep your business running2:48
It’s exciting to begin a brand-new business. You jump in with both feet and you’re off and running. But eventually, you hit an unexpected bump (or two or three). You find yourself stalled. Or just plain overwhelmed.
The next thing you know, you’re frustrated or confused and all momentum comes to a halt.
Momentum is essential to creating a successful, sustainable business. And yet, one of the biggest challenges entrepreneurs face is sustaining momentum.
In this section, we will talk about creating the momentum that will keep your YouTube business running. It is all about YouTube Optimization in 2023, YouTube SEO, and YouTube Algorithms.

Just below this video, you can download a document called On-Page SEO Template.xlsx
YouTube Business Engine3:20
Here is the online business engine that I like to use in my business and it applies to any business that has a YouTube channel.
And probably the biggest mistake that I see people make when they're trying to build a successful YouTube channel is they just copy someone else's.
That just doesn't work anymore…
YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms' biggest secrets.
YouTube formula No.12:57
So if you want to get more views, subscribers, and traffic from YouTube, then you’ll love this in-depth YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms part of the Masterclass.
Let’s dive right in with the first formula that I want to share with you.
YouTube formula No.22:22
To rank your videos so they're getting discovered on YouTube you need to understand that there is a system to it.
Let’s dive right in with my second YouTube formula that I want to share with you.
This formula will have a huge impact on your YouTube Optimization in 2022, YouTube SEO, and cracking YouTube Algorithms.
YouTube formula No.32:59
To speed up your youtube growth, you need to understand the last YouTube Formula called six metrics that matter.
Let’s dive right in with my third YouTube formula that I want to share with you.
This formula will have a huge impact on your YouTube Optimization in 2022, YouTube SEO, and cracking YouTube Algorithms.
Video categories that are optimized for Performance2:02
You have to understand that not every youtube video is created equally.
There are 3 categories I have identified of youtube videos that are optimized for performance.
So, if you plan a long-term YouTube business, YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms, then this lecture is for you.
Traffic sources on YouTube1:05
There are three main traffic sources on YouTube that you need to care about to see growth and get the right viewers. All these traffic sources are very important if you want to build your YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
How to optimize YouTube traffic sources?1:18
This is the formula for success for YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms. I call it hockey stick growth because you start here, and then it starts to go like this. So algorithm categorization is key to this...

Fill the gaps and research2:45
To get pushed and suggested, you need to have lots of engagement but how do you get those things when you're starting from zero?
All this engagement will lead to better YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Try to be better than someone else1:24
You need to focus on being the best or better than someone else, and this is proven throughout, not just on YouTube but if you're a blogger or any kind of business that wants to get found online, the best way and the simplest way to put it is you have to be the best on the topic.
If you do this the right way, you will crack YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Introduction to YouTube Keyword Research3:52
We can now proceed to the next step which is YouTube Keyword Research. The YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms process begins with video keyword research.
Let's see what is Video Keyword Research?
How to scale the YouTube autocomplete process?3:14
If you want to scale the YouTube autocomplete process, so you can improve YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms, check out these tools...
Analyze Your Competitors2:05
Instead of starting from scratch, why not see which keywords have already worked well for your competitors?
Here’s how to do it and get the most out of the YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Competitor Tags1:51
If you want to dig deeper than a video’s title and description, you can also look at a video’s tags.
Tags can be useful if the content of your video is commonly misspelled. Even though they say that tags play a minimal role in your video's discovery, they also should be optimized for YouTube SEO, and YouTube Algorithms.
Use hashtags for video search1:50
Hashtags are keywords preceded by a # symbol. Hashtags allow creators to easily connect their content with other videos that share the same hashtag on YouTube. They also allow viewers to quickly find similar content that shares the same hashtag.
Using YouTube hashtags can have an impact on your YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Keyword Inspector Tools1:43
Another way to inspect keywords is with Keyword Inspector from VidIQ. The keyword Inspector tool helps you understand the keyword universe surrounding a root keyword.
VidIQ and TubeBuddy are excellent tools for YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Find the best keyword from your list with Narrow-Down Strategy2:43
Now that you’ve generated a list of keywords, it’s time to choose the best one from your list. Let me show you a narrow-down strategy.
Specifically, you want to target low-competition keywords.
This is ESPECIALLY important if your channel doesn’t have that many subscribers yet.
Also important for YouTube Optimization in 2022, are YouTube SEO, and YouTube Algorithms.
Optimize your video for Google2:41
Most views on YouTube come from within YouTube’s platform. But don’t stop there. Your video can get 2-5x more views if you can ALSO get it to rank on Google.
But How to optimize YouTube videos in 2022, for YouTube SEO, and YouTube Algorithms.
How to find out the search volume for specific keyword?4:44
To get the most out of YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms, make sure the target keyword gets at least 100-1k searches per month in Google (you can find this information using the Google Keyword Planner).
Real-Life Example0:47
Let’s say that you have a business in the photography niche. We are going to look for video keywords using searches like “photography tutorial”, “photography tips with iPhone” and “how to become a photographer”.
This example is useful to understand YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.

Publish a High-Retention Video1:58
Are viewers watching your entire video? Getting high retention YouTube views is the main topic of this section. If you want your videos to rank, you need to keep people watching. It is all about YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
The amount of your video that people watch is known as Audience Retention.
The Formula for High Retention and HOT Leads3:07
These scrips is been used by so many people on YouTube...
These scrips will improve your YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Create a Compelling Hook2:44
YouTube viewers decide whether or not they like your video… within seconds. YouTube says that the first 15 seconds can make or break your entire video.
So if your first 15 seconds are weak, people are going to leave (which can kill your Audience Retention). That’s why it’s important to start your video off with a compelling hook to improve your YouTube Optimization 2022, YouTube SEO, and YouTube Algorithms.
Use Pattern Interrupts3:15
So you’ve hooked your viewer in the first 15 seconds of your video. Great. Now it’s time to keep them engaged.
And Pattern Interrupts are of the best ways to keep viewers glued to your video.
Learn What’s a Pattern Interrupt to improve overall YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Learn From Peaks and Valleys1:37
If you already have an active YouTube channel, you have a goldmine you can use to improve your Audience Retention. This means that you could improve your YouTube Optimization 2022, YouTube SEO, and YouTube Algorithms.
And that goldmine is the invaluable Audience Retention report in the YouTube Studio and YouTube Analytics.
So go to your YouTube Studio and open one of your videos to examine right now.
Use a Script or Outline1:58
YouTube viewers are impatient. This could impact your YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
So to keep them engaged, you need to limit the amount of “umms”, “ahhs” and “hmmm” in your video.
Add Open Loops2:51
If you’ve ever had trouble turning off the TV after an episode of Game of Thrones, you’ve experienced an Open Loop.
An Open Loop is where you preview something that’s coming up later in your video. And according to research, Open Loops can keep people engaged in an activity out of sheer curiosity.
To create an Open Loop, you have to put these strategies for YouTube Optimization in 2022, YouTube SEO & YouTube Algorithms.
Add Graphics and Visuals2:40
Graphics and visuals are a great way to make your audience more engaged with your content. It affects your YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Graphics can help your Audience Retention in two ways...
Video category and a Video Filename1:36
If users are searching for a particular video with advanced options, they can select the search to show videos from selected categories. When uploading your video, you must contextualize your video with categories so you will have a better chance of getting found by a user. This will have a huge impact on your YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Tips and Advanced SEO Strategies7:16
Tips and Advanced YouTube SEO Strategies for YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms
Best Times to Publish YouTube Videos1:04
One of the things that you can do to optimize your video that not a lot of people think about is when you actually should post your video, and I'm a big believer that if you choose the time your audience will get used to it and they will show up regardless.
This is another thing you must consider for your YouTube Optimization in 2022, YouTube SEO and YouTube Algorithms.
YouTube Thumbnails2:04
YouTube Optimization 2022 - YouTube SEO & YouTube Algorithms: A big part of success on YouTube now is your CTR, your click-through rate, and for people to click on your video, your thumbnail has to be engaging and attractive.
How to create High-Retention Videos?3:23
You already know that if your video keeps people on YouTube, YouTube will rank your video higher in the search results. It is all about YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
(After all, YouTube wants people to stay on the platform so they click on ads. And if you help them with that goal, they’ll promote your video.)
Video Comments as an important ranking factor2:14
A comment is a form of engagement and it is usually a sign that people love your video. And it’s important to respond to these interactions.
But at the same time, engaging with your followers can be time-consuming. If you are a solo YouTuber or a small business owner, you know you don’t have the whole day to engage with your followers.
This is important to YouTube Optimization and YouTube SEO Algorithms...
Turn Viewers Into Subscribers After Watching a Video3:01
What are Channel Subscribers?
Subscribers are people that choose to receive updates from a specific YouTube channel. Learn How to Turn Viewers Into Subscribers After Watching a Video: YouTube Optimization 2022 - YouTube SEO and YouTube Algorithms
Get More YouTube Subscribers – PART 16:09
These are the exact YouTube SEO strategies that you can use to grow your YouTube channel from zero to hero...
Get More YouTube Subscribers – PART 28:53
These are the exact strategies that you can use to grow your channel from zero to hero related to YouTube Optimization 2022, YouTube SEO, and YouTube Algorithms...
Introduction to Click-Through-Rate (CTR)1:18
Impressions click-through rate (CTR) Impressions click-through rate shows you what percentage of your impressions on YouTube turned into views.
This measures how often viewers watched a video after seeing an impression. In this lecture, we will talk about this part of YouTube Optimization SEO and YouTube Algorithms...
Likes and dislikes on YouTube1:18
In November 2021, YouTube removed the public dislike count from all of its videos. While creators can still see the number of dislikes within YouTube Studio, viewers can now only see how many likes a video has received.
Many content creators have pointed out that no engagement is a bad one. That also includes dislikes. Like, dislike or comment is still an active engagement.
They all affect YouTube Optimization in 2022 and YouTube SEO and YouTube Algorithms. Here is one example of it...
Importance of YouTube likes2:46
YouTube likes to play a crucial role in getting more attention from other viewers. A way to gain this is to ask at the end of your video to share, like, and subscribe to your channel and video. Most of the time, if people like your content, they usually share it and like it.
Here are 5 things to consider regarding YouTube SEO.
Video Length1:22
I'm sure you're probably also thinking about how long should my video be and how does this affect my YouTube SEO?
What Is The Ideal YouTube Video Length

YouTube Video Optimization0:44
In this section, we will talk about how to extract the most YouTube SEO value from your video. Let’s get started.
Include Target Keyword in your script1:18
If YouTube sees that you mention your target keyword in your video, they’ll “hear” it. And because you’re SAYING the keyword that your video is optimized around, the YouTube SEO algorithm will better understand that your video is about that term.
Optimize YouTube title formats5:49
YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Oftentimes people think okay I'm gonna have to do a bunch of how-to videos.
This is not a good strategy. Because there are three different categories of optimized content on youtube. There are tons of ways to create titles.
By following these rules you will do one step closer to YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Importance of YouTube Description1:07
Your video description helps YouTube and Google understand the context of your video. And the better they understand your video, the higher you’ll rank in YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Tags on YouTube1:24
YouTube Tags are not super-important, but they help.
Here’s how you can use video tags for your videos so you have some of the scores in YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
YouTube SEO Optimization of Your Channel Page1:00
An optimized YouTube channel can help your videos rank. Use these techniques for YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Link to your site in the description of the YouTube Video0:52
Always include a link to your site in the description of the video. Some businesses prefer to send users to their site’s homepage, but directing traffic to specific pages or posts featuring content similar to the video can yield the best results. Use these techniques for YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
YouTube Cards2:55
You should use YouTube cards to create clickable calls to action (CTAs) that show up on the video to send users to your site. Because the card pops up on the actual video, it can capture viewers’ attention and greatly increase the amount of traffic you’re sending to your site. Use these techniques for YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Use YouTube End Screen2:53
End screens, also called video outros, are tools that YouTube offers creators to direct viewers to take action after finishing their video. Your end screens can feature links to different videos or playlists, subscribe CTAs, links to approved websites, or links to other channels. Use these techniques for YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Take advantage of Translation Tools to reach an International Audience1:07
On average, over two-thirds of a creator's audience watch time comes from outside of their home area. To grow your international audience, make your videos more accessible in other languages with our translation tools.
Use these techniques for YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Add timestamp to YouTube videos and create Key Moments3:23
Key Moments in YouTube or Timestamps in YouTube arrived on Google search in late 2019. They are a feature that enables expansive, prominent video search results, with clickable links to each Chapter in your video. In practice, this means you can receive not just one link within your video results box, but dozens of them.
Use these techniques for YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.

Promote Your Video1:25
In this introductory lecture, we will talk about some other strategies you can use to get targeted views for your video. Let’s get started.
Use these techniques for YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Increase YouTube Views with Giveaways and Contests3:53
If your channel is growing slower than you’d like, then a contest or giveaways could give you the boost in subscribers and views that you need.
Running a giveaway contest is one of the best ways to boost your YouTube views. However, you need to know the right way to build your giveaway campaign.
Use these techniques for YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Mention Your Video on Reddit, Quora and Other QA Sites1:30
Quora, Reddit, forums, and other Q&A sites are some of the most popular sites on the web (in fact, Quora is one of the most popular sites online).
Use these sites to increase YouTube Algorithms and boost YouTube SEO.
Link To Your Video In Your Email Signature0:45
So when you add a link to your latest video in your email signature, you just set up a pipeline is high-retention views.
Use these sites for YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Embed Your Videos in Blog Posts3:27
Embedding videos in your blog posts (or landing pages or online lead magnets) is the most direct and advantageous way to integrate your content marketing and YouTube videos.
Use these sites for YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Build your community with Facebook Group0:51
And another cool thing you can do is create a Facebook group. And you can create an FB group right now.
It becomes an amazing place to ask people what they want to see on your channel, and what kind of content are they enjoying.
Use these sites for YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Use YouTube Playlists1:22
Playlists are one of the BEST ways to get more views on your videos. After all, playlists automatically play every video in the playlist… which can lead to thousands of extra views every month.
Use these sites for YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Traffic hacking1:21
So traffic hacking is something that often happens on the family channel, like family blog channels, and also on just big entertainment blogger channels, and it's using the same title over and over again.
Use these sites for YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Tips and Tricks if you are just starting with YouTube1:54
Use these Tips and Tricks if you are just starting with YouTube for YouTube Optimization in 2022, YouTube SEO, and YouTube Algorithms.
Conclusion2:00
Thank you for attending this course which will help you optimize YouTube SEO in 2022, and YouTube Algorithms.

How To Use Open Loops To Grab and Keep Attention7:13
What is an open loop?
An open loop is a concept that, in the telling of stories, drives our brains to naturally want to seek out some sort of conclusion.
It’s also known as a cliffhanger or a nail-biter.
TV scriptwriters use it all the time.
The point of using open loops is to get the reader to keep reading until they get to the end of the copy where they’re prompted to take a specific action.
What does open loop mean in copywriting?
In copywriting, an “open loop” refers to a writing technique where the copy leaves an unresolved question or tension in the reader’s mind.
This creates a sense of anticipation or curiosity that makes them want to continue reading or take action.
The idea behind open loops is that they can capture the reader’s attention and motivate them to take the next step. Whether that’s reading more of the copy, signing up for a newsletter, or making a purchase.
An example of an open loop in copywriting might be a headline that reads; “Discover the shocking truth about the food industry that they don’t want you to know,”
Or a lead-in sentence that starts,
“Imagine having all the energy you need to power through your day, without feeling jittery or anxious…”

Requirements

In order to take this course you don't need any prior knowledge in marketing or computers.
For this online course, you will need only a computer with Internet access.
Be excited for your YouTube channel's rapid growth, building a business on YouTube or generating leads from it

Description

Tired of your videos getting lost in the endless sea of content on YouTube?

It's time to take control of your channel's visibility with the help of our comprehensive guide on YouTube Optimization.

In this course, you'll discover how to unlock the full potential of YouTube's search engine and algorithm to make your videos stand out from the crowd.

From keyword research to video optimization, we'll cover all the crucial steps to rank higher on search results and attract more views and subscribers.

Here's what you can expect to learn:

Understanding the basics of YouTube SEO and the YouTube algorithm
Keyword research - how to find the right keywords for your videos
Optimizing your video title, description, tags, and categorization for maximum impact
Creating a custom thumbnail that grabs attention and encourages clicks
And much more!

Whether you're a total beginner or have some experience with video creation, this course has something for everyone.

With our step-by-step guide and actionable tips, you'll be able to achieve higher rankings, more views, and a growing subscriber base in no time.

So, if you're ready to unleash a tidal wave of YouTube success, enroll in YouTube Optimization 2024 today!

COURSE CURRICULUM:

Section 1: Creating the momentum that will keep your business running

Intro to YouTube Optimization: YouTube SEO and YouTube Algorithm
Creating the momentum that will keep your business running
YouTube Business Engine
YouTube Formula No.1
YouTube formula No.2
YouTube formula No.3
Video categories that are optimized for Performance
Traffic sources on YouTube
How to optimize YouTube traffic sources

Section 2: Fill the gaps and do YouTube research

Fill the gaps and research
Try to be better than someone else
Introduction to YouTube Keyword Research
How to scale the YouTube autocomplete process
Analyze Your Competitors
Competitor Tags
Use hashtags for video search
Keyword Inspector Tools
Find the best keyword from your list with a Narrow-Down Strategy
Optimize your video for Google
How to find out the search volume for a specific keyword
Real-Life Example

Section 3: Publish a High-Retention YouTube Video

Publish a High-Retention Video
The Formula for High Retention and HOT Leads
Create a Compelling Hook
Use Pattern Interrupts
Learn From Peaks and Valleys
Use a Script or Outline
Add Open Loops
Add Graphics and Visuals
Video category and a Video Filename
Tips and Advanced SEO Strategies
Best Times to Publish YouTube Videos
YouTube Thumbnails
How to create High-Retention Videos
Video Comments as an important ranking factor
Turn Viewers Into Subscribers After Watching a Video
Get More YouTube Subscribers – PART 1
Get More YouTube Subscribers – PART 2
Click-Through-Rate (CTR)
Likes and dislikes on YouTube
Importance of YouTube likes
Video Length

Section 4: YouTube Video Optimization

Introduction to Section 4 - YouTube Video Optimization
Include Target Keyword in your script
Optimize YouTube title formats
Importance of YouTube Description
Tags on YouTube
Optimize Your Channel Page
Link to your site in the description of the video
YouTube Cards
Use YouTube End Screen
Take advantage of Translation Tools to reach an International Audience
Add timestamp to YouTube videos and create Key Moments

Section 5: Promote Your YouTube Video

Promote Your Video
Increase YouTube Views with Giveaways and Contests
Mention Your Video on Reddit, Quora, and Other QA Sites
Link To Your Video In Your Email Signature
Embed Your Videos in Blog Posts
Build your community with a Facebook Group
Use YouTube Playlists
Traffic hacking
Tips and Tricks if you are just starting with YouTube
Conclusion

Start your journey RIGHT NOW!!!

Who this course is for:

Entrepreneurs who want to build a brand on YouTube and get leads
If you have a YouTube Channel, and your videos are not ranking high enough,
YouTubers looking grow their own brand and business
Aspiring YouTube stars interested in YouTube SEO, and making great videos
Businesses wanting to grow their brand and increase revenue with YouTube
If you Don't have a YouTube Channel and you are planning to start sharing your videos in YouTube,
Marketers who want to learn how to do modern video marketing on YouTube
If you want to learn the YouTube Strategies that really work...

YouTube Optimization: YouTube SEO and YouTube Algorithm

What you'll learn

Explore related topics

Course content

Creating the momentum that will keep your business running9 lectures • 21min

Fill the gaps and Do YouTube research12 lectures • 30min

Publishing a High-Retention Video21 lectures • 1hr 3min

YouTube Video Optimization11 lectures • 23min

Promote Your Video10 lectures • 18min

Additional lecture1 lecture • 7min

Requirements

Description

Who this course is for: