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MarketingVideo & Mobile MarketingRetargeting

YouTube Marketing and Retargeting Masterclass

Our Ultimate Strategy for Highly Effective YouTube Marketing and Retargeting Campaign
Rating: 4.3 out of 54.3 (46 ratings)
465 students
Created by Brian Gray, Mark Tandan
Last updated 5/2018
English
English [Auto]

What you'll learn

  • Set up a well optimized YouTube channel that will help you grow your organic and pixel based audience.
  • Create engaging content that will build your audience and increase conversions and traffic to your websites and products.
  • Complete effective keyword and tag research & spy on their competition (for free) to see hidden stats and tags.
  • Optimize your videos to rank high in search engines and within YouTube using our simple optimization strategies.
  • Link their YouTube and Adwords accounts to create custom audiences for retargeting.
  • Create retargeting audiences in YouTube and create your first set of YouTube ads.
  • Retarget your warm and hot audiences on multiple websites and videos.
  • Run YouTube and Google Display Network Ads for cold, warm and hot traffic.
  • Run retargeting ads to turn your warm traffic into buyers at a positive ROI.
  • Create conversion pixels and optimize conversions for maximum ROI.
  • Leverage the power of YouTube and video to build and profit from laser targeted audiences
  • Find, market to and profit from targeted buyers in any niche

Requirements

  • You will need a YouTube account. If you don't have one, no problem as we will cover how to properly set up a new channel in the lectures.
  • You will need a Google Adwords account. If you do not have one yet, we will show you how to sign up for one.
  • You'll need an ad budget, even if its a small one. We suggest a minimum of $5 a day budget.

Description

Discover a simple yet powerful pixel based retargeting method for YouTube to advertise to website visitors and turn them into paying customers.

We will show you how to create killer content, create remarketing audience lists in YouTube and then follow up using simple and effective ads on YouTube and the Google Display network.

What you'll be able to do after taking this course...

==> Set up a well optimized YouTube channel that will grow your organic and pixel based audience.

==> Create simple and effective videos using other people's content.

==> Post engaging content that will build your audience and increase conversions and traffic to your websites and products.

==> Optimize your videos to rank high in search engines and within YouTube for effortless free traffic

==> Create retargeting audiences in YouTube and create your first set of YouTube ads.

==> Run remarketing ads to turn warm traffic into buyers at a positive ROI.

==> Re-engage your audience on the Google Display Network for long term sales & profits

We use this pixel retargeting strategy for our own channels and clients including international NGOs and Fortune 500 companies. This used to be a well kept secret of large brands and full time marketers but now you can cut through the confusion and use it for your sites and products.

Maybe you're on the fence, and we get that. Check out what current students have to say about our courses:

Another Excellent Course From The IM Rebels
... it provides an excellent platform for you to build an online business and also an audience for that business. There is a lot of excellent content here ... and this is one excellent marketing plan!
- Terry Jenkins

This team produces super solid information on topics marketers need to know. I have bought other courses from them and I find it’s always over-delivered top notch learning on the inside. - LearningSilo

Brian, Mark and Shane are excellent instructors and the course is all in as far as content goes so I highly recommend it. - Fred Ferguson

Retargeting YouTube Viewers And Turning Them Into Buyers Doesn't Have To Be HARD Or A MYSTERY Anymore!


We walk you through every step of the method from the top types of video content to use and the ads to run to convert cold traffic into warm, warm traffic into HOT and how to profit at each step.

Why YouTube Retargeting?

This is a method that large marketers and brands have used for years and now it's time for you to implement in your business. You create multiple audience lists based on behavior on your channel and videos. You can then serve custom ads to these people.

No more advertising to COLD audiences or stabbing in the dark with your paid ads!

Serving ads using pixel retargeting drives your ad spend down while increasing your conversions! If you have just $5 a day to spend on paid advertising, you can start seeing daily sales in your funnels and products.

YouTube Retargeting: Explosive Growth

This platform is growing daily! Don't miss out and get in early while you can advertise to your audience cheaply and with very high ROI. This allows for multiple engagements that will increase your brand awareness, allow you to continually offer value and then be front of mind when time to subscribe or buy from you.

What Makes This Course Unique?

We’ve got your back. You’ll have a dedicated team of three instructors ready to answer any question you have, or describe something in more detail for you.

As with our other courses, this one will be updated over time with fresh content. All updates for life are included.

The extensive content is broken into easily digestible bits you can rapidly absorb. Engaging exercises along the way help you master the methods so you can see results fast.

You’ll come out with a specific strategy to turn cold traffic into warm and more importantly, warm traffic into SALES. This allows you to begin focusing ON your business and not being stuck working IN your business.

Who this course is for:

  • This YouTube marketing and retargeting course is for people looking to grow their business using YouTube and video marketing

Instructors

Brian Gray
Digital Marketer and Entrepreneur
Brian Gray
  • 4.2 Instructor Rating
  • 1,875 Reviews
  • 19,289 Students
  • 13 Courses

I have a passion for the ever changing digital marketing realm, which has been the secret for my success.

 I've done work for  EU, UN, World Vision, Hennessy, Vespa, Corona Extra, Total, Krispy Kreme, Canon and Hyundai (just to name a few).

I was in the education sector for over 13 years, and I loved it, but then transitioned into digital marketing and eCommerce (more freedom when you work online). I realized I didn't want to give up teaching, so I decided to teach online. 

So, you've come to the right place if you want to learn:

How to Set up a Social Media Marketing Agency (from home)

 Facebook Marketing

Social Media Strategies

How to Set up a Profitable Online Sales Funnel

 How to Increase Traffic and Conversions


All my courses have a 30 Day Money Back Guarantee, so it means no risk to you.  


The Life of Brian

It's a pretty long and crazy story, but since brevity is the soul of wit, I will be brief. I'm from the US, but I've lived most of my life overseas. I've lived in Chad, Kenya, France, Japan, Guam, China, Thailand, Cambodia and Armenia.  I love traveling, learning, exploring, teaching, reading, writing, philosophy, philanthropy, snowboarding, tennis, chess, soccer, all beach/water sports, music and family & friends (that is a very abbreviated list).  I work from home which means I have the freedom to travel (until Covid) and I get to spend more time with my wife and son, plus I get to blast heavy metal all day....it's a great life. 

Mark Tandan
Copywriter And Conversion Specialist
Mark Tandan
  • 4.2 Instructor Rating
  • 394 Reviews
  • 10,581 Students
  • 10 Courses

I've had the pleasure and good fortune to provide copywriting services to numerous businesses and online marketers.

I truly enjoy creating top converting sales copy for creators of softwares and digital information products ... as well as providing email copy for clients in a range of niches.

Many of my clients have combined my services with their superior products to create multiple 6 figure launches.

Brian Gray and I co-instruct numerous courses here based on what's 'actually' working in digital marketing.

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