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YouTube Masterclass - Your Complete Guide to YouTube

Complete guide to starting a YouTube channel, getting more views & subscribers, and building a brand with videos!
Bestseller
Rating: 4.4 out of 54.4 (8,605 ratings)
161,958 students
Created by Phil Ebiner, Michael Moyer, Video School
Last updated 2/2021
English
English [Auto], French [Auto], 
30-Day Money-Back Guarantee

What you'll learn

  • Create your own successful YouTube channel
  • Grow your brand with a YouTube channel
  • Get more YouTube views
  • Get more YouTube subscribers
  • Make high-quality videos on a budget
  • Post and optimize videos with great titles, descriptions, and tags
  • Create clickable thumbnails that get more views
  • Make money with a YouTube channel
Curated for the Udemy for Business collection

Requirements

  • You should have some idea for what type of YouTube channel you want to start
  • You should create a Google account so you can sign up for a YouTube account (we'll show you how in the course)

Description

You're here because you want to create a popular YouTube Channel, right?

Maybe you're brand new to YouTube, or maybe you have some experience but need help growing your existing channel.

YouTube is the perfect place to grow your own brand, drive traffic to your website, and earn money from YouTube ads and your product and service promotions. And this is the perfect course for you to jumpstart your YouTube Channel.

If you're looking to grow your own brand, GET MORE VIEWS AND SUBSCRIBERS, or start a channel from scratch, this is the perfect course for you!

Whatever your motivation to start a YouTube channel, you’ve come to the right place.

The YouTube Masterclass is THE most comprehensive, action-packed, YouTube-enhancing course you’ll find on the internet - or your money back.

It's the one place with everything you need to start creating professional videos that get thousands of views & subscribers, and ultimately make you money!

The YouTube Masterclass is a fast and effective course that takes you from zero skills to a complete YouTube channel with high quality videos, views, and subscribers.

While there are plenty of YouTube courses that focus on specific aspects of building a YouTube channel, it’s hard to find a comprehensive course like this one, which is for complete beginners and anyone that needs to rapidly grow their YouTube audience.

This course is designed for anyone who makes videos (or wants to make videos) and wants to grow their brand with a YouTube channel. So if you're a complete newbie or someone with a channel that needs help, you're in the right place.

What will you be able to do after taking this course?

  • Start a channel from scratch

  • Get views without subscribers

  • Turn viewers into subscribers

  • Create videos on a budget

  • Navigate the YouTube platform

  • Become a YouTube Partner

  • Post and optimize your video with great titles, descriptions, tags, and thumbnails

  • Grow your brand through YouTube videos

  • Improve your channel by using analytics

  • Make money with your YouTube videos - with ads, products and services, sponsors, and crowdfunding

  • Use best practices for creating and growing a YouTube channel

Improve Your YouTube Channel, Get More Views & Subscribers, and Make More Money

Regardless of what your level of experience is or what type of camera you use, this in-depth course is designed to provide you with everything you need to launch a successful YouTube channel.

Whether you want to make a channel to promote your business, teach a skill, or just share your life story through vlogs, by understanding what makes a YouTube channel successful, you can replicate and get more views, more subscribers, and make money on your own. This course shows you exactly how to do it.

Contents and Overview

This course is aimed at teaching new YouTubers what it takes to create great videos and make money from them. Most lessons are hands-on tutorials where we walk you through not only what it takes to succeed, but where we show you exactly how to do it.

You'll start with the basics - the best practices for all YouTubers. These tips will get you in the mindset of a YouTuber.

You'll learn how to use the YouTube platform. You’ll sign up for an account, get verified as a YouTube partner, and know how to navigate the Creator Studio.

You’ll then learn how to make great videos with professional and budget equipment. You’ll learn how to shoot a great video with any camera, how to record great audio, how to light videos with a cheap DIY setup, and how to edit videos efficiently.

After learning how to create amazing videos, you’ll learn how to post them to your YouTube channel with great titles, descriptions, and tags that are SEO friendly and will get you the most views. You’ll even learn how to design and upload a custom thumbnail that increases your views. You’ll learn other optimization strategies to get the most views and subscribers.

By learning how to use analytics, you’ll know which videos work and which videos don’t. This will help you rapidly grow your YouTube channel with smart video creation - only making videos that you know will work.

Lastly, you’ll learn how to make money with YouTube. There are a number of ways that you will learn how to make money with your YouTube videos including with ads, YouTube Red, digital and physical products, sponsorship, and crowdfunding.

By the end of this course, you will have a YouTube channel that you are proud of. You’ll be making high quality videos that your audience loves. You’ll be getting more and more subscribers to increase your brand strength. And you’ll be making money from your YouTube channel.

About the instructors:

Phil Ebiner started teaching online courses in 2012, and now has over 110,000 happy students on Udemy learning all sorts of skills from photography to video making. Phil started his YouTube channel in 2013 as a way to grow his own brand and is happy to share his knowledge to help you be successful.

Mike and Lauren Moyer are successful YouTubers who make a living by posting videos about personal finance, early retirement, and DIY projects. They’ve rapidly grown their YouTube channel and get thousands of views each day. Mike and Lauren have the perfect example of a successful YouTube channel, and are looking forward to helping you start your own.

With our 30-day 100% money back guarantee, there is nothing holding you back from jumping in right now and trying the course out.

Go ahead and click the enroll button, and I'll see you in lesson 1!

Cheers,

Phil


Who this course is for:

  • YouTubers struggling to grow their channel, get views, get subscribers, and make money with YouTube
  • Anyone that wants to create their own YouTube channel, who hasn't done so before and doesn't have any experience with videos or YouTube
  • Businesses, entrepreneurs, online teachers, actors, actresses, entertainers, teachers... anyone that wants to build their own brand

Featured review

Swapnil Sunil Pargaonkar
Swapnil Sunil Pargaonkar
4 courses
3 reviews
Rating: 4.5 out of 511 months ago
Fully Satisfied with the content in this Youtube Masterclass. I actually wanted to learn about youtube enterprenurship from last 3 years, Finally i get know about this course & website from my brother & i have started learning learning through Udemy Online Course. Also I want to Thank to Phil Ebiner & Mike Moyer. I would like to learn next updated session. Thanks. Regards, Swapnil Pargaonkar Dance Choreographer/ Performer

Course content

10 sections • 67 lectures • 5h 35m total length

  • Preview03:57
  • Download the YouTube Course Workbook
    00:12
  • Tips to Improve Your Course Taking Experience
    01:06
  • Why YouTube + How we are successful on YouTube
    Preview09:53
  • 2021 YouTube Update from Phil
    12:03

  • Preview05:00
  • Preview09:02
  • Camera Recommendations
    Preview12:54
  • Audio & Microphone Recommendations
    07:50
  • Lighting Recommendations
    09:47
  • Editing and Screencast App Recommendations
    05:46

  • Preview02:39
  • YouTube Channel Art & Profile Icon
    08:19
  • Channel Description & Links
    04:35
  • Favorite & Recommended Channels
    01:49
  • Customizing Your YouTube Channel Layout
    04:05
  • Adding a Channel Trailer
    03:35
  • Channel Status and Verification
    02:17

  • Recommended Export Settings for YouTube
    06:31
  • Choose a Title
    03:54
  • Write Your Description
    03:41
  • Add SEO-Friendly Tags
    03:35
  • Create a Clickable Thumbnail
    04:57
  • Engage with Cards and End Screens
    03:02
  • Putting It All Together with Mike
    10:29
  • Case Study: Mike's Harbor Freight Tools Review
    04:48
  • Case Study: Analyzing One of Phil's Popular Videos
    07:27

  • The Dashboard
    03:27
  • The Videos Page
    04:02
  • The Comments Page
    03:11
  • The Transcriptions & Copyright Pages
    08:35
  • The Monetization Page
    05:25
  • Playlists on YouTube
    05:44
  • The Audio Library
    02:47
  • Settings
    06:40
  • Advanced Channel Settings, Branding & Upload Defaults
    10:58

  • Intro to this Section
    00:21
  • What Should Your Channel Be About?
    05:46
  • What Types of Videos are Successful?
    02:29
  • How to Get Discovered on YouTube
    06:16
  • Case Study: Phil's Evergreen Strategy
    04:17
  • How to Get More Subscribers
    04:25
  • Why Collaboration is One of the BEST Ways to Grow
    03:33
  • Case Study: Phil's Collaboration Success
    04:16
  • Consistency is Key
    03:13

  • What & Why - Livestreaming
    05:45
  • Going Live via the 'Camera' Method
    04:27
  • Going Live via the 'Events' Method
    05:52
  • Going Live via the 'Livestream Now' Method with an External Encoder
    09:20
  • Going Live via Ecamm Live
    05:30
  • Case Study: Phil's Livestream Setup
    04:23

  • Intro to Making Money on YouTube
    00:20
  • Make Money on YouTube with Ad Revenue
    03:06
  • Make Money on YouTube with Channel Memberships & Super Chat
    01:10
  • Make Money on YouTube with Channel Sponsors
    03:29
  • Make Money on YouTube with Merchandise & Products
    02:51
  • Case Study: How Phil Makes Money Selling Digital Products
    08:48
  • Make Money on YouTube with Crowdfunding
    01:21

  • Why You Should Use Analytics
    00:34
  • Understanding Your Analytics Dashboard
    02:39
  • The Reach Viewers Tab
    08:16
  • The Interest Viewers Tab
    06:31
  • The Build an Audience Tab
    02:45
  • The Earn Revenue Tab
    08:46
  • Using Social Blade to Analyze Your (or any other) Channel
    02:51
  • Case Study: How Phil Uses Analytics to Grow His Channel
    07:25

  • Bonus Lecture: Learn More from Phil + Video School
    00:29

Instructors

Phil Ebiner
Top-Rated Instructor, 2 Million+ Students
Phil Ebiner
  • 4.6 Instructor Rating
  • 274,883 Reviews
  • 2,162,837 Students
  • 136 Courses

great courses for beginners

I'll teach you the skills necessary to stand out from the crowd. Whether it’s a personal passion or a business pursuit, you can learn video, photography, art, design, marketing skills and more here.

learn by doing

Step-by-step tutorials and project-based learning.

get support

One-on-one support from experts that truly want to help you.

don’t stress. have fun.

With our happiness guarantee, you have nothing to worry about. Become a member or join an individual course today. We have a 30-day money-back guarantee on all courses.

more about phil

My professional background is in video production and editing. I graduated from Loyola Marymount University's School of Film and Television in 2011. Since then, I've worked on thousands of projects that have appeared in movie theaters, film festivals, television and online.

Today, I create all kinds of things from photographs that can be seen on my Instagram to homemade sourdough bread that feeds my family. Who knows where life will take me. But I know wherever I am, I'll be creating.

Since 2012, I've been creating online courses that over two million students from around the world have taken. Course topics include everything from photography and video to design and business courses. If I can't teach it , I collaborate with other experts who share their skills with absolute beginners.

Video School is my website where you can take my online courses. You can also find them on top course platforms like Udemy.

Photography & Friends is a website and community I created to help new photographers become confident with their cameras.

I can't wait to see you in class!

- Phil

Michael Moyer
Designer and Fabricator
Michael Moyer
  • 4.4 Instructor Rating
  • 12,999 Reviews
  • 198,384 Students
  • 5 Courses

Mike Moyer and his wife Lauren run the YouTube channel Mike and Lauren" where they post DIY and how-to videos. While the majority of their projects are woodworking, Mike is not afraid to experiment with electronics, 3D printing, or car repairs. Mike uses Fusion 360 on a daily basis to "virtually prototype" his ideas before building them in the shop.

Video School
Learn Creative Skills
Video School
  • 4.6 Instructor Rating
  • 289,829 Reviews
  • 2,113,810 Students
  • 157 Courses

Learn creative skills, from absolute beginner to advanced mastery. 

Video School exists to help you succeed in life. Each course has been hand-tailored to teach a specific skill from photography and video to art, design and business.

Whether you’re trying to learn a new skill from scratch, or want to refresh your memory on something you’ve learned in the past, you’ve come to the right place.

Education makes the world a better place. Make your world better with new skills!

Our courses can be watched 24/7 wherever you are. Most are fully downloadable so you can take them with you. You can also view them on mobile devices with the Udemy mobile app.

All courses have a 30-day money-back guarantee so that you can check it out, make sure it’s the right course for you, and get a refund if it’s not!

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