
Learn how to get the most from the class with ongoing updates and direct support, ask questions, and prepare to succeed in YouTube advertising.
Set up your AdWords account with a card on file, then navigate the dashboard to use overview and campaigns for clicks, impressions, CTR, CPC, and conversion rates for YouTube ads.
Explore discovery ads, in-stream ads, and bumper ads on YouTube, learn where they appear, how they play before videos, and their six-second mobile focus.
This is a short video from my Facebook Course, but the same principles apply to YouTube advertising.
Configure a real time ad setup with a campaign and ad groups, apply demographics, audiences, keywords, topics, and placements, then create a video ad with a final URL and headline.
Explore how the dashboard tracks an awareness campaign, with multiple access points to data, and learn to adjust audiences, demographics, keywords, and ad scheduling to review cost per conversion.
Set up Google Analytics audiences for remarketing by linking Google Analytics accounts, enabling auto tagging, and targeting visitors by page visits, URL contains, or cart activity.
Explore how a YouTube campaign reports impressions, views, view rate, cost per view, and cost per thousand across in-stream and display ads, with budget and ad group insights.
Your Complete Step-By-Step Guide to YouTube Advertising wth Lifetime Access and Additional Lessons Being Continually Added.
If you run a business or are an entrepreneur, you have to take this class! This is the same class I teach in person and here are what some of my students say:
"If you want to greatly improve your online presence and have a great time learning, take this class. Steve will energize and empower you." Brian P, Marketing Director
"Steve is absolutely a mastermind with clear, insightful and educational information on how to build your business" Jennifer C, Executive Director
"I always come away from (Steve’s classes) armed with new knowledge and understanding that I can use immediately" Shirona T, Marketing Manager
In this class you will understand the whole picture and be able to create a YouTube Ad that actually convert!
You will be walked through how to target your audience and discover how you can create custom audiences for pin point ad targeting.
You Will Learn: