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Marketing Video & Mobile Marketing YouTube Marketing

Beginners Guide YouTube Video Marketing Techniques

Learn to create effective YouTube Marketing Strategies, which will help you grow and optimize your channel
Rating: 3.9 out of 53.9 (215 ratings)
25,870 students
Created by Laurence Svekis
Last updated 11/2019
English
English [Auto]
30-Day Money-Back Guarantee

What you'll learn

  • really understand the analytics on YouTube
  • increase your views and subscribers
  • real techniques that work
  • Know the right way to create a marketing strategy
  • understand the key metrics to success
  • Know how to really understand the analytic's on YouTube
  • secret to playlists and how to use them for growth
  • know why strategy is improtant
  • know what types to videos to create
  • know how to improve you channel performance
  • find out how to get better views
  • know what is really important and what isn't
  • be able to break free from the many common myths for video optimization

Requirements

  • basic youtube understanding
  • desire to learn
  • time weekly to create regular content
  • No experience or knowledge is required
  • Anyone of any age or ability

Description

I firmly believe in teaching people how to create strategy that works for them, and not only teaching some basic ideas that may or may not work. Every channel is different, every video is different so your strategy needs to be customized for your needs and what you are delivering!!!!

The YouTube algorithm is MASSIVE, and takes thousands of factors in consideration when ranking and featuring content. We show you the difference between featured videos and search and different way that you might be getting traffic. We help you understand the reasons behind WHY you should focus in certain areas more than others.

In this course we will be showing you stats from our channels, discussing what works and why. Also showing you some advanced techniques, providing tips and tweaks to help optimize your YouTube Content.

This is the latest and most advanced YouTube Course, where we help teach you to create Video Marketing Strategies and how to better work with content you have. Using your analytic's you should be able to read the data, and create data driven decisions to improve your YouTube channel.

There are many tips on the internet we discuss what works and why. We also debunk common myths for video marketing on YouTube.

The best thing about YouTube is you don't need a big budget, its easy to get started and even easy to make extra income. Creating a regular content plan, having a good video strategy and working inline with what YouTube wants will lead to success over time.

Learn to get more subscribers and most importantly viewer retention, what it is, how to use your own analytic's to improve performance. What to look for in the stats that will lead you to make better decisions and have greater success.

Who this course is for:

  • anyone ready to work hard to achieve success
  • logical thinkers who want to learn
  • anyone who wants a straight forward approach to learning more about youTube
  • anyone who wants to see real stats and how they effect videos and why

Course content

4 sections • 27 lectures • 2h 10m total length

  • Preview02:24
  • Resources
    2 pages
  • Preview04:32
  • How to think about Youtube Strategy
    07:38
  • Introduction to Youtube Marketing
    01:30

  • Where to Start on Strategy for Youtube
    07:34
  • How adding additional content can benefit your existing content
    02:31
  • Preview05:09
  • Audience retention report
    08:22
  • Playlist best practices
    09:27
  • Advanced Playlist Tips
    03:43
  • Video Analysis for better strategy
    04:59

  • Do subscribers matter
    05:44
  • Organic Growth over time how it effects your video related suggested videos
    06:57
  • Likes Dislikes what not to worry about
    06:53
  • Suggested Video Analysis
    08:54
  • Using Tagging to build a brand
    01:55
  • Channel Names can they help
    05:03
  • More Subscribers equals more views
    03:31
  • How to get more subscribers
    04:46
  • Importance of Videos in Playlists
    09:29
  • Understanding Audience Retention
    04:49
  • Understanding Audience Retention Video Drop off Middle
    03:15
  • Understanding Audience Retention tail end tips
    04:00

  • Tips for YouTube Success
    2 pages
  • Tips Annotations
    2 pages
  • Bonus Lecture
    01:13

Instructor

Laurence Svekis
Instructor, GDE, Application Developer
Laurence Svekis
  • 4.3 Instructor Rating
  • 42,904 Reviews
  • 720,418 Students
  • 373 Courses

I'm here to help you learn, achieve your dreams, come join me on this amazing adventure today
Google Developers Expert - GSuite

Providing Web development courses and digital marketing strategy courses since 2002.

Innovative technology expert with a wide range of real world experience. Providing Smart digital solutions online for both small and enterprise level businesses.

"I have a passion for anything digital technology related, enjoy programming and the challenge of developing successful digital experiences. As an experienced developer, I created my first computer applications in 1990, and my first website in 1998.  I enjoy sharing my knowledge with others and want to help you share in the wonderful opportunities that the internet provides."

"Learning, understanding with a strong passion for education.  The internet has provided us with new opportunities to expand and share knowledge."

Want to learn more about becoming a web developer, do you want to experience the freedom that technology provides for us? Learn how to bring amazing things to life online.  Technology connects us all in many ways.  It opens up doors to those who embrace it and learn how to make those connections real.

"My courses are designed to help you achieve your goals, learn and update skills"

Background : An experienced web application developer, having worked on multiple enterprise level applications, hundreds of websites, business solutions and many unique and innovative web applications.  Web application development areas of expertise include HTML, CSS, JavaScript, JQuery, Bootstrap, PHP and MySQL. Anything to do with web creation and digital experience. Passionate about everything to do with web application development, programming to online marketing with a strong focus on social media and SEO. 

"Understanding technology provides a means to better connect with users.  It also opens so many doors.   Knowledge is the key to success and I want to help you experience what technology has to offer. I'm passionate about web technologies, and look forward to sharing my knowledge and experience with you!"

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