
Explore how a columnist's personality shows in observation, eye for detail, and worldview. Learn two approaches—preplanned design and intuitive writing—and how each shapes a column.
Develop a column from idea to publication through planning, design, and iterative polishing, treating writing as hard work and discipline rather than a muse-driven sprint, with reader reactions guiding refinement.
Embrace perseverance and the 10 percent rule, investing 10 percent more effort to polish columns, then practice and read widely to craft a writing style editors can't resist.
Embrace authenticity in your column and take risks rather than fear rejection or censor yourself. Avoid imitation and let readers see the real you.
Be prepared to capture ideas anytime by carrying a notebook or digital tools, write them down comprehensively, and learn to combine ideas for powerful column concepts editors can't resist.
Identify subjects close to yourself by drawing on life experiences and emotions, observe the world, and avoid waiting for inspiration by writing about what you see and imagine.
Learn to develop compelling columns by researching with the internet, spilling your mind on paper, and combining ideas to uncover the central message and a strong angle.
Discover how creativity stems from effort, not talent, as we break through routine mindsets, nurture imaginative thinking, and turn hard work into fresh column ideas editors can't resist.
Discover how relaxation and incubation unleash ideas, as the shower and similar relaxing moments free the subconscious to connect concepts, boosting creativity.
Explore eleven creativity boosters for writing columns. Learn practical techniques like taking time, relaxing, calling upon an outsider, another outsider, breaks, distance, outside air, handwriting, and cross-fertilisation.
Write a sharp opening sentence and first paragraph for a column that sparks curiosity, makes readers want to continue, and avoids giving away everything.
Develop a concise column voice by ensuring every paragraph and sentence serves your core message, pruning nonfunctional content, and distilling essence through rigorous editing and structure.
show don't tell in columns; describe scenes vividly to let readers infer character and message, strengthening your argument without stating it directly.
Choose the right column shape that fits your subject, using ten alternative formats—from short stories to parodies—to show, not tell, and distinguish your work from competitors.
Explore the unexpected angle by shifting narrative point of view, using 99 variations to reveal new perspectives and fresh formats for compelling columns.
Round up a column by returning to the opening idea, ending with a reflection of the start, and use tricks like rewriting the start with the end in mind.
Craft headlines that clearly cover the column subject, attract online readers, and avoid deception; remove unnecessary words, use relevant keywords, and evoke emotion.
Use concrete details to paint a clear picture in readers' minds. Choose specific nouns and vivid verbs to replace general language, giving your words weight.
Learn to craft compelling dialogues for columns by reading aloud to ensure natural rhythm, keeping language compact, and editing out fillers while using pauses, subtext, and sparing exclamations.
Avoid excessive adjectives and adverbs, and resist passive voice to keep columns direct and authoritative. Use jargon only when the reader understands it, and cut vagueness, double negatives, and clichés.
Explore five tips for expressive writing that strengthen a columnist’s argument: threefold repetition, overstatement and understatement, alliteration, imagery, and vivid metaphors and personification to persuade readers.
Rewrite to improve your column; treat the first draft as a rough diamond and polish it by deleting unnecessary words, reshaping for clarity, and ensuring it resonates with readers.
Experiment with multiple versions of your column—vary voice, tense, and order. Discover how writing techniques and point of view affect reader impact and refine your craft through trial and error.
Rewrite at the paragraph level by keeping one idea per paragraph, pruning irrelevant content, and removing repetitions; read aloud to tune rhythm and ensure smooth connectivity with transitions.
Master sentence level craft for columns by crafting gripping openings, varying syntax, and balancing short and long sentences to boost readability and reader engagement for editors.
Apply word-level editing to your columns: trim filler words, and use concrete nouns and precise adjectives and verbs. Eliminate repetition and proofread by printing a copy on paper.
Identify your audience and attract editors by writing strong columns; join established sites that fit your tone to quickly reach hundreds of readers.
Learn two paths to land a regular column: the short road of tailored editor submissions and the long road of gatekeeper relationships.
Learn to handle readers' criticism by separating it from you as a writer, collect both compliments and criticisms, and engage with legitimate questions while ignoring online trolls.
Always been jealous of the ease with which professional columnists (seem to) write their texts? It's far from easy: putting some trivial issue into such words that the text will really entertain the reader or exactly touch the sore spot (ouch!).
You don't have ample space: a few hundred words at max. In a good column, every phrase, every word, yes, even every comma is just in the right place.
Writing columns is a craft. And therefore... you definitely CAN learn how to do it!
In this special course, I will tell you all I know about writing columns. I will show you my approach, my way of working. I will give you insights in my own writing process plus sufficient starting points and clues in order to get started yourself. But even more important: with my methods and working approach, you will know how to differentiate yourself from your competitors!
All my knowledge of column writing, based on over fifteen years' experience, compressed into one great course!