Web Content Writing Masterclass +Power words eBook

Learn the basics of content writing, how it is different from copy writing, the definition of content marketing and content net approach.

A video that shows the importance of knowing your audience first before start writing content.

Learn how to create headlines that conveys clear benefits of converting or buying to the leads.

Learn how to write emotional and benefit rich sub headlines that convert well.

Learn how to create above the fold primary CTA buttons.

Learn how to include an image with clickable headline text that helps to SEO.

For clickable text on the image, insert the below code in the HTML section of your website and play around with the options.

<div style="background-image: url('https://cdn.pixabay.com/photo/2017/10/01/16/25/aircraft-2806035_960_720.jpg'); background-repeat: no-repeat; height: 394px; width: 700px; margin-top: 20px;">
<h1 style="color: black; line-height: 45px; padding: 20px 20px 20px 0px; text-align: center;"><span style="color: #ffffff;"><strong>Your Headline Here.</strong></span></h1>
<h5 style="color: black; line-height: 28px; padding: 0px 20px 20px 0px; text-align: center;"><span style="color: #ffffff;">Your Sub Headline Here</span></h5>
</div>

How to create and include a lead magnet that helps to capture email ids of the leads,

Take some cues from this lecture on how to write benefits of your products and services and answer objections of your leads.

Learn what is social proof and the importance of adding it on the home page.

Learn how and where to include secondary CTAs.

Include a blog page or resource page like an Academy section. Then optimize the page for SEO.

Outsource your work including content writing work to freelancers. A step by step video to find best talent at cheap cost.

Learn the basic ingredients of an About Us Page and the Importance of having one.

Learn how to write an attractive About Us page step by step.

Introduction to writing blog posts.

Learn the benefits of content calendar and how to use it. A calendar template included.

Learn the best practices while writing a blog post.

Continuation of the previous video that shows the best practices to write a blog post and optimize it for SEO.

Learn basic ingredients of a product page and how to write attractive copy.

Learn the best practices for writing a copy on a category page.

Learn why unique product page copy matters and some of the best practices you can follow to make your product page stand out from the crowd and get found in search engines.

See 4 examples of awesome category and product page content that you can model on.

This offer improves response rate by reducing the risk to customers

Learn about the offers that are irresistible because they reduce the risk for prospective customers drastically.

Learn about offers that reduce the price and increase the over all sale value.

Offers that play with the time to increase urgency and there by increasing sales.

Learn how to make your offer attractive with additional services.