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MarketingContent MarketingContent Writing

Complete Web Content Writing Masterclass+Power words eBook

Copy / Content writing & editing, blogging , marketing and strategy, SEO keyword research etc. Key to Digital Marketing
Rating: 4.3 out of 54.3 (2,003 ratings)
9,688 students
Created by Sivakumar Kannan
Last updated 5/2020
English
English

What you'll learn

  • Learn how to write killer content that sells for different pages of a website.

Requirements

  • A Website, Willingness to follow the suggestions and write. Even if You don't have a website, you can take this course to learn the concepts and practice writing.

Description

Introduction

"Content is King"- Bill Gates, 1996.

Content will forever be the King as long as it's of top quality.

Just like any other profession, you hone your content writing skills with practice.

But understanding the fundamentals of writing great content is the starting point.

Once you understand the basics, you need to apply those principles every time you create content.

In this course you'll learn how to write content for the web.

Course Content

After the brief introduction, you'll learn the difference between different terms like content writing, copy writing and content marketing.

Then you'll learn how to write content for the home page of a website. All the basic ingredients of a home page content is covered.

Then I show how to outsource content writing step by step, in case you decide to do so.

Then you learn how to write content on the About Us page. 

After this, you'll learn how to write a blog post step by step. You'll also learn some of the best practices to write a great blog post.

For eCommerce and other types of businesses, it's a must to write great product and category pages.

I cover how to write attractive content that sells for the business websites.

Who is this course for?

Website Owners

Online Entrepreneurs

Digital Marketers

Marketing Students

Freelance Content Writers

















*(Image from freepik dot com)

Who this course is for:

  • Entrepreneurs with Websites, Aspiring Entrepreneurs, Marketers, Marketing Students, Employees who maintains a website, Freelance content writers, Anyone who aspires to write content for the web.

Featured review

Michael D. Carnahan
Michael D. C.
21 courses
4 reviews
Rating: 4.5 out of 52 years ago
Excellent course. Tons of great content. Learned plenty. The only issue I had was with the two assignments. I found them difficult to do because I am not a business owner, but instead someone who is looking to change careers into digital marketing. Any tips on how to complete the assignments for non-business owners would be greatly appreciated?

Instructor

Sivakumar Kannan
Marketing Consultant and Coach
Sivakumar Kannan
  • 4.2 Instructor Rating
  • 3,360 Reviews
  • 17,509 Students
  • 8 Courses

I am a digital marketing consultant focussed on SEO and content marketing.

I help small to midsize businesses and startups to bring in more website traffic and conversions, expand their online presence and speedup revenue growth.

My approach is data-driven. I work with my clients to set clear goals and work with the team to achieve them.

For more details, you can reach out to me via my email ID headnorthdigital@gmail.com

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