Write effective emails that trigger action

Name: Write effective emails that trigger action
Rating: 4.7 (3 reviews)

Write great emails that mobilize your team and engage your partners

Created byAndrei Postolache

Last updated 2/2022

English

What you'll learn

How to write professional day to day emails that get stuff done
How to communicate effectively by email with your team
Effective use of email to trigger action in a remote team
Who to address and how to address them
How to follow-up and how to clarify questions and misunderstandings

Course content

1 section • 12 lectures • 34m total length

Introduction6:47
What this course is about, who am I and what will you learn here
The 3 W's2:01
The core concept and key structure of all action communication
Quiz 1
Improving the Who3:19
How do write a great "Who" (one of the 3 W's)
Improving the What2:11
How do write a great "What" (one of the 3 W's)
Improving the When1:04
How do write a great "When" (one of the 3 W's)
Quiz 2
Help them help you2:58
Core principle of action communication, or most communication for that matter. What does it mean?
The subject line1:23
How to write a great subject line for emails, or openers, in general
Simple language is better5:15
Why simple, common words and expressions are almost always better. What about jargon?
Quiz 3
What about when it doesn't work?5:43
What if, despite your best efforts, it fails? They don't respond, they misunderstand. What to do then?
Politeness, directness and hierarchy1:18
What is the relationship between action communication, seniority and hierarchy?
Beware of over-engineering communication1:05
Perfect is the enemy of good
Quiz 4
Conclusions & summary1:27
Putting it all together

Requirements

English language

Description

How to write day to day, getting stuff done, action emails, to your team, colleagues, peers, bosses, clients and partners that are clear, concise, effective, and get results?

Email is a key communication channel in business. Moreover, all the principles and techniques discussed here apply not only to email, but to all kinds of communication. The examples in the course are email, but the ideas are transferable.

If you can improve the response time, the understanding and the quality of the reaction people have to your emails, and communication, if they get it faster, if they prioritize it higher and get on it sooner, that will increase your overall effectiveness significantly.

In this course you will learn:

How to compose action emails, what points to always cover and how
How to keep it concise and clear
Who and how to address
How to follow-up and fix misunderstandings
How to use the subject line for maximum impact
What kind of language to use

This course is not about marketing or sales emails, although these techniques can be useful in some situations there too. However, the main focus of this course is action communication: the to day, team and project getting stuff done kind of communication.

Who this course is for:

Anyone working in a team or with clients & partners and communicating by email with them