We Write an Email Drip Sequence

Name: We Write an Email Drip Sequence
Rating: 4.6 (26 reviews)

In this We Write email writing class, you’ll learn how to write an email drip sequence.

Created byShaun Keating

Last updated 7/2019

English

What you'll learn

In this We Write Udemy writing class, you’ll learn how to write an email drip sequence and at the end you’ll watch over my shoulder Bob Ross-style as I write out a couple of the emails in the sequence.

Course content

3 sections • 8 lectures • 1h 9m total length

Class Introduction (Includes Free Tip)3:19
Get a quick overview of this We Write course on how to write an email drip sequence and a free writing tip in this intro. This course will let you write any kind of email sequence you need, including welcome emails, new customers, lead gen, product launch, and more.

What Are We Doing Here with These Emails (Goal)?4:09
Learn the very first step in writing an email sequence: thinking. We lay out the high-level concepts and what we’re trying to accomplish with this sequence.
Who Are These People We’re Talking To (Audience)?3:29
Your audience is the most important factor in your email sequence. Learn how to think about them and uncover the key aspects of their life that you need to know. Download: get a free template that gives you instant clarity on how your products/service solves your customers’ deepest pain points.
What Do We Want to Tell Them (Message)?1:42
In this lesson, we discuss why it’s important to plan out our email sequence using a free storyboard template that you can download.
What Are They Going to Do (Action)?1:41
Here, we will talk about the call to action and what action we want our customers to take.

We Plan This Out Together (Customer Pain Points)16:52
We get into some meat. In this lesson, we will fill out the downloadable customer pain point template together. This will allow you to connect your product/service features to customer pain points. It also saves you TONS of time writing. Download the Product_Service Features and Benefits Template Word doc or access the linked Google Doc.
We Plan This Out Together (Storyboard)15:00
We Write an Email Drip Sequence Together23:05
The Bob Ross part. Here we will write out several of the emails in the sequence we just planned out. You and I will implement all of the information we just created and execute the vision we planned, starting with the subject line. This final video we will actually complete a good chunk of the Class Project.

Requirements

Be able to write and use an email client.

Description

In this We Write SkillShare writing class, you’ll learn how to write an email drip sequence and at the end you’ll watch over my shoulder Bob Ross-style as I write out a couple of the emails in the sequence. Students will develop a storyboard of the email sequence, the messaging in each email, and how it speaks to your target demographic, plan out the calls to action, create powerful subject lines, and more. This can be used by beginner to intermediate writers to create an email sequence for new customers, subscribers, or followers. You can use this email sequence technique for any product or service; you can use it to upsell customers, get them to reorder if your product is perishable, engage with your brand or company in any way you want, launch something new, and lots more.

Who this course is for:

Beginner and intermediate writers, marketers, online funnel strategists

We Write an Email Drip Sequence

What you'll learn

Explore related topics

Course content

Introduction1 lecture • 3min

The Groundwork for Email Drip Sequences4 lectures • 11min

Let's Get to Work3 lectures • 55min

Requirements

Description

Who this course is for: