Logo Design: Mastering the Wordmark
What you'll learn
- Design effective and beautiful wordmark logos.
- Use Adobe Illustrator with a tablet.
- Produce multiple concepts for a given project.
- Use Adobe Illustrator to create vector logos.
Requirements
- Adobe Illustrator
- Preferable: Pressure sensitive drawing tablet.
Description
Are you ready to become a great identity designer? Excellent!
This course will show you how to start thinking creatively to design excellent wordmarks; you know, the type portion of a logo design. You will discover the essential fundamentals that make any given wordmark great: Simplicity, relevance, readability, uniqueness and more.
Get inside Gary's head
Follow along as Gary designs 5 different wordmark projects over the course of 2 hours, two of which include hand-lettering with the use of a drawing tablet. Discover Gary's process when coming up with great logo design concepts.
Who is Gary?
A renowned designer and instructor of 15 years. Gary works as a course author for some of the biggest online education portals on the internet such as DigitalTutors and Envato Network's TutsPlus. Gary's work has also been featured in various publications including PhotoshopCreative magazine. Gary also runs a youtube channel with over 3 million views and 70,000 subscribers.
Who this course is for:
- Anyone interested in designing great wordmark-based logos should take this course.
Instructor
![Gary Simon](data:image/svg+xml,%3Csvg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 64 64"%3E%3C/svg%3E){kind=avatar}
- 4.3 Instructor Rating
- 24,197 Reviews
- 303,903 Students
- 16 Courses
Gary Simon is a professional freelance graphics and web designer with well over a decade of experience. Having served over a thousand clients, Gary understands many facets of the design industry.
He has also been a course instructor for several of the top online education websites, teaching a wide range of topics including:
- Web Design
- Graphic Design
- Mobile / GUI Design
- 3D
- Motion Graphics
Gary began designing websites in 2000, and just a few years later started focusing on identity design. From that point on, Gary grew a large clientele that allowed him to fully develop skills that extend beyond design alone.
The following is a list of web technologies in which Gary is proficient:
- HTML & CSS (Responsive)
- JavaScript & jQuery
- XML
- PHP
- MySQL
He is also an expert with the following software:
- Adobe Photoshop
- Adobe Illustrator
- Adobe After Effects
Gary began teaching his skills to others after releasing a single logo design tutorial, which has since garnered over a million views. In 7 years, Gary has released over 200 video tutorials and 20+ video courses. On his Youtube channel alone, his videos receive a half million views monthly. He enjoys connecting with students and helping them develop their skills on an on-going and frequent basis.