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Keys To Success For Women Entrepreneurs with Sramana Mitra
Rating: 4.5 out of 5(16 ratings)
40 students

Keys To Success For Women Entrepreneurs with Sramana Mitra

Learn From The Success And Mistakes Of Women Entrepreneurs and their Startup Case Studies, Business Models & Innovation
Created bySramana Mitra
Last updated 3/2023
English

What you'll learn

  • Through in-depth interviews with successful female founders who have built multi-million dollar revenue startups, gain insights on how to identify startup oppor
  • How to build a startup when you have a full-time job and family responsibilities.
  • How to leverage bootstrapping to overcome work-life challenges.
  • What funding options are available to women entrepreneurs.
  • When to bring on a team when you are building a startup.
  • How to scale a startup, which options to use for scaling.
  • What the exit options are when building a startup.

Course content

2 sections33 lectures14h 29m total length
  • Introduction1:37
  • Key to Success for Women Entrepreneurs1:56

    In the spirit of feminine feminism, this course shares the journeys of dozens of inspiring women entrepreneurs. It simulates mentoring sessions with twenty successful women entrepreneurs.

  • Sramana Mitra on Women 2.03:13

    Women 2.0 asked Sramana about her philosophy of entrepreneurship. Her response is in this video.

  • Arize Co-founder Aparna Dhinakaran on Building a Machine Learning Venture1:06:01

    We have a huge audience of developers, engineers, and programmers who want to transition to becoming successful entrepreneurs. This conversation explores the journey of such a developer. Fantastic story!

  • Therese Tucker, Founder of Blackline, on Building a Billion Dollar Unicorn29:03

    Therese Tucker, Founder and CEO of Blackline, is a very successful female entrepreneur who followed our core philosophy of bootstrap first, raise money later. When I first met her in 2009, her company was in the $10 million revenue range. Subsequently, it has continued to grow at 50% CAGR year over year, and Therese raised private equity funding in 2013 to take liquidity for herself and her team. With annual recurring revenue in the $65 million range, and continued growth at 50%, $100 million revenue is not far in the horizon. And with that, the company’s valuation will easily touch unicorn levels.

  • Heidi Jannenga, Co-founder of WebPT, on Capital Efficient Entrepreneurship31:41

    Heidi Jannenga, Co-founder and President at WebPT, yet another scrappy entrepreneur who managed to bootstrap to over $1M ARR and THEN raised the first million in angel funding.

  • Stefania Mallett, Co-founder of ezCater, on Raising Multiple Seed Rounds26:08

    Stefania Mallett, CEO at ezCater, who raised multiple seed rounds, and then, over a period of a decade, $70 million. Stefania describes her journey of building a 2-sided marketplace for catering services that will do a billion dollars in billing soon. Great story of a woman entrepreneur who focuses on data, metrics, and results, not bias!

  • Thought Leader in Cyber Security: Stellar Cyber Co-founder and CTO Aimei Wei28:50

    Stellar Cyber Co-founder and CTO Aimei Wei talks about the Cyber Analytics space and how her company analyzes the entire attack surface. It’s a hard problem, and she explains the nuances of technical and go to market strategy.

  • Scaling a PropTech Venture with Over $40M in Funding38:57

    PunchListUSA CEO Min Alexander tells a wonderful story of building and scaling a PropTech company with significant funding at a $100M+ valuation.

  • Thought Leader in FinTech: DealMaker CEO Rebecca Kacaba29:43

    Equity Crowdfunding is evolving. This conversation highlights some of the trends.

  • Boom Cards CEO Mary Oemig on Bootstrapping and EdTech Company to $10M26:23

    Mary and her husband, Eric, have been scrappy bootstrappers through a decade-long journey building Boom Cards. Awesome story!

  • Stephanie Leffler, CEO at OneSpace, on Bias and Women Entrepreneurs9:05

    Stephanie Leffler, CEO of OneSpace, is a damn compelling entrepreneur. We discuss bias against women entrepreneurs in the tech industry.

  • Jana Eggers, CEO of Nara Logics, on Bias and Women Entrepreneurs11:41

    Jana Eggers is CEO of Nara Logics, Inc., an AI startup that has successfully pivoted from B-to-C to B-to-B under her leadership. We discuss bias against women entrepreneurs.

  • Jana Francis, Founder of Steals.com, Built to Enjoy in Utah32:53

    Jana Francis is Co-founder of Steal Network, an interactive marketing company that delivers top-quality brands and products one day at a time to their online communities of women through the websites babySTEALS.com, scrapbookSTEALS.com, kidSTEALS.com, and sheSTEALS.com.

  • An Excellent Bootstrapping Case Study: San Banerjee, Co-founder at ADDA25:20

    San Banerjee, Co-founder of ADDA, talks about her entrepreneurial journey as a bootstrapped entrepreneur tackling heavily funded competitors. I’m also sharing our previous conversation from 2013 as an external resource.

  • JAM CEO Kristi Herold is Surviving Covid with a Bootstrapped Venture29:12

    Kristi Herold, CEO of JAM, built a thriving bootstrapped business over twenty years until Covid hit. Read how she is surviving.

  • Kalon Clothing CEO Stephanie Madesh Goes From Student To $15 Million Business44:34

    Stephanie Madesh, CEO of Kalon Clothing, was a Sophomore in college when she started her venture. Wonderful story of a student entrepreneur growing into a multi-million dollar ultra-light e-commerce business.

  • Discussing Sexual Harassment with Emtrain CEO Janine Yancey36:56

    Emtrain CEO Janine Yancey has built a $5 million a year bootstrapped business in the realm of legal training for employment and workplace issues. A core part of her expertise is in sexual harassment and related concerns that are currently hot topics in the industry. This is a must-read interview for those following the discussion in the media.

  • BPMOnline CEO Katherine Kostereva on Bootstrapping from Ukraine42:00

    This is a fascinating story of a Ukrainian entrepreneur bootstrapping her CRM Software company to global scale. We’re thrilled to bring you BPMOnline CEO Katherine Kostereva’s inspiring and super intelligent entrepreneurial journey.

  • ChannelNet CEO Paula Tompkins' Long Journey Over 20 Years42:21

    ChannelNet CEO Paula Tompkins started her bootstrapped digital marketing venture in 1985. She has navigated massive industry level shifts, three significant downturns, and has managed to remain relevant. The company today does over $20 million in annual revenue.

  • InCrowd CEO Janet Kosloff on Capital Efficient Entrepreneurship42:42

    You know I don’t buy into the men saying that there’s a bias against women entrepreneurs in the industry. InCrowd CEO Janet Kosloff doesn’t either. Here’s an opportunity to learn from her success in building solid revenues, and a profitable business.

  • One Click Ventures Co-Founder Angie Stocklin on Bootstrapping with a Paycheck34:28

    One Click Ventures Co-Founder Angie Stocklin and her husband have built a portfolio of e-commerce businesses using a very unusual strategy. I had a lot of fun learning about their journey, and hope you would as well.

  • ChooseEnergy CEO Kerry Cooper on Women Raising Venture Capital37:30

    CEO Kerry Cooper was brought into ChooseEnergy by Kleiner Perkins along with the seed funding. Since then, she has raised $25 million and is running a traditional venture-funded company. This interview includes a discussion on the controversial subject of women in technology and venture capital.

  • Shoes of Prey CEO Jodie Fox on Making Mass Customization Work40:44

    Mass customization has been the holy grail of the fashion industry ever since the Internet was born. Shoes of Prey CEO Jodie Fox discusses why mass customization is so hard, and how her company is scaling a business that offers custom shoes.

  • Vertical Response Founder Janine Popick: Friends and Family Funding to $30M Exit50:15

    While we’re spending a great deal of time analyzing billion dollar Unicorn companies, it is important not to lose sight of the capital-efficient, bootstrapped or minimally capitalized companies that have achieved success, provided significant return on investment to their stakeholders, and built value for their customers. Here is Vertical Response CEO Janine Popick’s wonderful story!

  • Investor Perspective from Patricia Nakache, Trinity Ventures7:52

    Patricia Nakache, General Partner at Trinity Ventures, discusses issues for women in technology.

  • Sramana Mitra, Founder of One Million by One Million26:39

    Sramana Mitra shares her journey as a female tech entrepreneur, emphasizing the importance of mentoring.

  • Is There A Startup Idea To Help Women Return To The Workforce?4:42

    Here is a startup idea to help women entrepreneurs rejoin the workforce.

  • Do Women Entrepreneurs Build Unicorns?1:13

    There is a myth in the startup eco-system that women entrepreneurs do not build billion dollar companies.

    This is a MYTH.

    Here is an inspiring nugget of how Therese Tucker did build one.

    The full case study is in the course.



  • More Case Studies of Women Entrepreneurs3:45

    Here are more terrific case studies for you to learn from:

    • Juggling Mother Sara Fell, CEO of Flexjobs, Helps Moms Juggle

    • Can You Do It All? Eventbrite Co-founder And Mother Julia Hartz' Answer

    • Can You Do It All? Medallia Co-founder Amy Pressman's Answer

    • Wildfire Founder Victoria Ransom’s Journey From New Zealand To Silicon Valley

    • Bunndle CEO Maxine Manafy On Breaking the Norm

    • Weddington Way CEO Ilana Stern On Building a VC-Funded Fashion E-Commerce Company

    • Envato Co-founders Collis and Cyan Ta’eed Bootstrapped a $10 Million Creative Marketplace

    • Successful Husband-Wife Team: Moonfruit Cofounders Wendy Tan White and Joe White

    • Valerie Holstein, CEO of Cableorganizer.com, on Bootstrapping E-Commerce to $16 Million

    • How Entrepreneur Couple Amber and Mark Schaub Bootstrapped RuffleButts to $5 Million

    • San Banerjee, CEO of ApartmentADDA, Bootstrapped with a Paycheck in India

    • Aspera's Michelle Munson Goes From Laid-off Engineer To Successful Startup CEO

Requirements

  • The only requirement for this course is an open mind and a willingness to learn.

Description

The 1Mby1M Methodology is based on case studies. In this course, Sramana Mitra shares the tribal knowledge of tech entrepreneurs by giving students the rare seat at the table with the entrepreneurs, investors and thought leaders who provide the most instructive perspectives on how to build a thriving business. Through these conversations, students gain access to case studies exploring the alleys of entrepreneurship. Sramana’s synthesis of key learnings and incisive analysis add great depth to each discussion.

In the spirit of feminine feminism, this course shares the journeys of dozens of inspiring women entrepreneurs. It simulates mentoring sessions with twenty successful women entrepreneurs.

As you will see through the perspectives of so many dynamic, highly successful women, entrepreneurship is not easy at all. Running a company, raising children, nurturing a successful relationship, typically constitute a chaotic cocktail. Nonetheless, all these women entrepreneurs enjoy what they do, and would encourage more women to plunge into entrepreneurship.

Of course, there are trade-offs, and all of us have made those trade-offs.

None of this is easy. Entrepreneurship is extremely challenging. But if you have the stomach for it, being an entrepreneur, building something from nothing, realizing your vision and see it blossom into something real, tangible, impactful, important – is immensely fulfilling.

I would never trade that core sense of purpose for anything in the world! At the same time, I would also never trade-off my femininity. I am not a believer in masculine feminism, where you need to behave like the ‘guys’. Real power comes from that core sense-of-self – your deep self-esteem, your faith in your own work ethic, your talent, your vision, your conviction, your ability to influence people through the inherent positivity of your persona.

I hope this course will give you the courage to be yourself. Pursue your dreams.

The 1Mby1M courses are all heavily based on interview-based case studies on Innovation, Business Models, Go To Market Strategies, Validation Principles, and various other nuances of an entrepreneur's journey. We offer extensive opportunities for entrepreneurs to learn the lessons from the trenches from successful entrepreneurs who have done it before.


Who this course is for:

  • Ambitious women with limited resources who want to pursue ideas for a multi-million dollar revenue tech businesses.
  • Women engineers who want to become startup founders rather than remain employees.
  • Women founders who want to build e-commerce businesses.
  • Aspiring female founders who want to increase their chances of getting accepted into a top startup accelerator such as Y Combinator, Techstars, and 500 Startups.
  • Any entrepreneur who wants to learn from successful entrepreneurs who have done it before and from investors who have supported them.
  • Professors teaching technology entrepreneurship courses anywhere in the world.