Free WhatsApp API Masterclass: 60 Min Crash Course

Name: Free WhatsApp API Masterclass: 60 Min Crash Course
Rating: 3.9 (726 reviews)

Learn everything about WhatsApp Business API in 1 Hour: Ideal for Entrepreneurs and Marketers

Created byKen Yeung

Last updated 2/2024

English

What you'll learn

WhatsApp Business API
WhatsApp Marketing
How to Send WhatsApp Broadcasts
Setting up Click to WhatsApp Ads
Introduction to WhatsApp Catalog for Online Shopping
Guide to Green Tick Verification
WhatsApp And Shopify Integration
Setting up WhatsApp Chat button on your website
Creating WhatsApp chat links and QR codes

Course content

8 sections • 19 lectures • 37m total length

Introduction to WhatsApp API1:38
Benefits of using WhatsApp API for Business Communication4:12
Explore how WhatsApp API enhances business communication with instant direct messaging, personalized notifications, interactive click to WhatsApp ads, a visual WhatsApp catalog, and a collaborative shared team inbox.
Difference between WhatsApp Business and WhatsApp API Account2:28
Compare WhatsApp business and WhatsApp API to understand bulk messaging, API triggers, multi-login dashboards, and scalability, with fees, policy requirements, and the need for a provider like Wadi.
How to Apply for a WhatsApp API Account?2:36
Apply for a WhatsApp API account to automate customer interactions with bulk messaging and chat bots across 180 countries, verify your Facebook business, and work with a BSP like Wati.

Explore WhatsApp Broadcast Messaging1:34
Explore how WhatsApp broadcasts reach hundreds or thousands with a tailored message, while preserving recipient privacy, enabling individual replies, tracking delivery and read status, and labeling contacts for API-driven targeting.
Best Practices of WhatsApp Broadcast2:18
https://business.whatsapp.com/policy
How to Setup WhatsApp Broadcast on Wati1:44
Learn to set up WhatsApp broadcast on Wati, import and segment contacts, craft personalized messages with templates, schedule sends, and analyze delivery and open rates metrics to optimize campaigns.
Collaborative Communication with Team Inbox1:59

Introduction to No-Code Chatbots1:22
Explore no-code chatbots that automate WhatsApp business chats with a drag-and-drop builder, connect to tools like Google Sheets or HubSpot, and enable 24/7 customer support and sales.
How to Create Your First WhatsApp Chatbot1:53
Learn to create your WhatsApp chatbot with Wati, from logging in to building a conversation map using templates or from scratch, with interactive buttons, lists, and videos, documents, and images.

Leveraging Catalog for product and service showcase1:42
Set up a WhatsApp product catalog to showcase items, let customers browse and buy with a few taps, and use QR codes to extend reach and drive exclusive deals.
Setup your First WhatsApp Catalog with Wati1:56
Create the WhatsApp catalog on Wati through four steps. Connect the catalog to WhatsApp via Facebook Business Manager, assign Wati as catalog partner, and enter the business and catalog IDs.

Integrate WhatsApp and Shopify to Enhance E-commerce Experience2:01
Integrate WhatsApp with Shopify to boost sales and enhance customer service through 24/7 chatbots, order updates, abandoned-cart recovery, and in-chat checkout from your catalog.
Setting up Wati and Shopify Integration1:47
Set up the Wati and Shopify integration to enable the live chat button and automated messaging for your store. Customize templates and triggers to enhance customer interactions.

Create a WhatsApp Chat button for your website2:12
Create a WhatsApp live chat widget for your website using the generator, customize color, brand name, welcome message, phone number, and pre-filled message, then paste the code.
WhatsApp Chat Link Generator1:36
Use Wati's WhatsApp chat link generator to create shareable links and QR codes, letting customers start chats with a click and track engagement.

Requirements

Awareness about WhatsApp as a Business Messaging Tool

Description

This course is designed to empower businesses and individuals to harness the power of the WhatsApp API for enhancing customer support and marketing strategies. Whether you're a small business owner, a marketing professional, or simply interested in leveraging WhatsApp for business purposes, this course offers practical, easy-to-understand guidance.

In this course, you’ll learn about:

Understanding WhatsApp API: Learn the basics of WhatsApp API and how it can transform your business communication.
Marketing through WhatsApp: Explore innovative ways to use WhatsApp for marketing, reaching out to customers directly on their preferred platform.
Click to WhatsApp Ads: Step-by-step guide to setting up 'Click to WhatsApp' ads, a powerful tool to drive customer engagement.
WhatsApp Catalog Creation: Learn how to create and manage a WhatsApp catalog, showcasing your products or services conveniently.
Shopify Integration: A focused session on integrating WhatsApp with your Shopify store quickly and efficiently.

By the end of this course, you will have a solid understanding of how to use the WhatsApp API for business purposes, set up effective marketing campaigns, and provide top-notch customer support. Plus, you'll learn how to integrate Wati’s WhatsApp API with Shopify and create interactive WhatsApp catalogs, all in under an hour. This course is your stepping stone to mastering WhatsApp for business.

Who this course is for:

Entrepreneurs
SME Business Owners
Marketers

Free WhatsApp API Masterclass: 60 Min Crash Course

What you'll learn

Explore related topics

Course content

WhatsApp Business API Overview4 lectures • 11min

Guide to WhatsApp Message Broadcasts & Team Inbox4 lectures • 8min

Introduction to No-Code Chatbots2 lectures • 3min

All About Click to WhatsApp Ads2 lectures • 3min

Exploring WhatsApp Catalog2 lectures • 4min

Connecting WhatsApp & Shopify2 lectures • 4min

Additional Features to Explore2 lectures • 4min

Conclusion1 lecture • 1min

Requirements

Description

Who this course is for: