Private Live Streaming & Selling Virtual Tickets
What you'll learn
- How to live stream an event
- How to sell virtual tickets to an event with live streaming
- How to monetize an event with live streaming and offer on-demand video services
- How to host a private live stream
Requirements
- You should be able to use a PC at a beginner/intermediate level
- You should have a basic understanding of social media
Description
Virtual tickets are quickly becoming a valued revenue stream for live events around world. In this case study, we speak with VidSummit event planner Derral Eves about his experience selling virtual tickets for his live Video Marketing Conference. This year I had the pleasure to help Derral live stream the Los Angelos, California based Video Marketing conference held at the Westin Los Angelos Hotel Convention Center. Our goal was to create an engaging video production which would be live streamed to viewers around the world and recorded for on-demand video playback. The event used three live streaming systems to capture content from a main ball room, a theater and a large meeting room (more about the actually technology setup in this blog post).
Virtual tickets for a conference provide paying customers live access to the event from anywhere in the world. This year VidSummit charged viewers a fraction of the conference price, only $149, to watch the entire conference online. It was my job to transport the live viewers into VidSummit by delivering the best video production possible. I had a chance to converse with some of the excited virtual ticket holders on Facebook before the event and many sounded just as excited to be part of VidSummit as the actual in-person attendees. Along with the live stream access, VidSummit also offers a $50 option to access the on-demand video content we recorded as well. This was an option I bought personally knowing that I could not be in all three locations at once and had conflicting interests in atleast two of the various keynote timeslots.
Who this course is for:
- Anyone with an event they want to live stream
- Technology and Media Specialists who want to live stream for their clients
Instructor
I am an author, coach, and Chief Streaming Officer for the Streamgeeks. I also work at PTZOptics, a company that is an industry leader in affordable live streaming technology. We host a live show on YouTube Live every Friday and we hope to help the world better understand live streaming and technology it takes to produce amazing video content!
I host a live show on YouTube Live called "PTZOptics Live" where we review the latest in the live streaming and video conferencing industry. This is the basis of our live streaming innovation where you can learn quite a lot of about the industry.
I have worked in the professional audio visual industry for over 10 years. Each of the companies I have worked with have kept me involved in designing, building and operating live streaming and video conferencing systems. Throughout my career continue to help others in video communication projects.