The Complete Video Production Bootcamp
- 9 hours on-demand video
- 1 article
- 14 downloadable resources
- Full lifetime access
- Access on mobile and TV
- Certificate of Completion
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- You'll create professional videos with the equipment you already have
- You'll feel comfortable making your own videos from conception and production to editing and posting online.
- Downloadable guides to help you with every section
- You'll know what equipment we suggest for beginner video creators.
- You'll know how to choose the right video to make with the best story.
- You'll know how to shoot great video with any camera.
- You'll know how to record better audio with a variety of microphones.
- You'll know how to set up basic video lights, including using natural lighting for your videos.
- You'll know the process of editing a video and how to make whatever you shoot more engaging.
- You'll know how to post videos online and get the most engagement.
- This course is put together for completely new video creators. While having any type of video experience will help, it is not necessary.
- Having any type of camera that shoots video (smart phones, DSLR, point and shoot, webcam) will help as we encourage to you complete our practice exercises throughout the course.
This online video production course will teach you how to make amazing videos, whether you use a smartphone, webcam, DSLR, mirrorless, or professional camera.
Whether you're a YouTuber, blogger, vlogger, business owner, aspiring filmmaker, or just someone who wants to create videos, you will learn how to make professional videos with this course.
Master Video Production Techniques to Create Amazing Videos that Boost Your Views, Revenue and Drive Traffic To Your Business
While there are plenty of tutorials and courses that focus on specific cameras or styles, it's hard to find a comprehensive course like this one, which covers everything from coming up with great video ideas, executing them in production and post-production, and distributing them to a wide audience online.
Direct feedback from instructors on any of your video projects
Downloadable guides that will help you in every section of the course
Case studies that break down real world film projects
This video course is designed for all levels of video makers who want to improve their skills, create stellar videos, and even make money with their videos.
Key things you will learn:
Come up with great video topics that people will love watching and sharing
Master shooting your video in manual mode on a DSLR, mirrorless, or professional cinema camera
Expose and compose better shots that tell your story
Shoot amazing videos with smartphones, webcams, or even screencasts
Aerial videography with DJI drones
Light your videos with professional techniques, on a small budget
Record crisp and clean audio with different microphones in any environment
Edit videos to make them more engaging
Know what equipment to purchase to create great videos
Export the best quality videos for online viewing
Get more views, likes, and shares on social media
Grow a YouTube channel that ultimately brings in revenue
Make Professional Videos on Any Budget
Regardless of what your level of experience is or what type of camera you use, this in-depth course is designed to provide you with everything you need to take your video production skills to the next level.
Unlike other video courses or tutorials that are more limited in scope, this complete course teaches you the entire process.
Contents and Overview
This video course starts from the beginning, which is about coming up with great video ideas. You'll learn what makes a video great, and how to come up with video topics for your target audience. You'll walk through the pre-production process to ensure a smooth video shoot.
Before diving into how to shoot videos, we'll cover our recommended equipment. We share our favorite equipment for any budget - including cameras, audio gear, lighting kits, and editing applications.
You'll learn cinematography basics such as how to expose your video, how to compose great shots, how to film yourself, how to get great focus, and how to stabilize your shots. We cover how to do this for DSLR, mirrorless, smartphone, and webcam cameras. We even have a section on aerial drone videography!
You'll learn how to record great audio. First, we cover the different types of microphones, and how to choose the right microphone for your video project. Then you learn how to use the different types of microphones. Plus, you'll learn how to record audio in any environment, including getting rid of echo.
Lighting is one of the most important parts of video production, whether you're using a smartphone, webcam, or DSLR or mirrorless camera. You'll learn how to use free and inexpensive lighting techniques, and how to set up a lighting kit like the pros using the three-point lighting system.
Once you understand everything about shooting your video, you'll learn how to use editing to make your videos even better and more engaging. You'll learn how to find free music for your videos, how to design better titles, and how to use calls to action to increase engagement and conversion.
After all this, you'll learn how to better share your videos with the world. Learn how to choose the right platform for your video content. Get more views, likes, and shares with our tips for sharing on social media. And learn how to grow a YouTube channel with our best practices.
If you want to make better videos, this is the course for you.
Remember, there is a 30-day 100% money-back guarantee. There is no reason to hesitate. Enroll now, see if you enjoy the course, and start making better videos today!
Phil, Will, and Sam
- YouTubers, Vloggers, Online Teachers, Photographers, Artists, Business Owners, Bloggers, Online Content Creators, and Aspiring Filmmakers
- If you want to make videos for whatever reason but aren't confident in your abilities... this is the course for you.
- Anyone interested in film school not wanting to pay exorbitant prices, but wanting to learn the same practical skills at a fraction of the cost
Welcome to the course! We created this course for video beginners. This means you are someone who has never made a video before, or someone who has already started making videos but is looking for more help.
Maybe you’re a YouTuber, a vlogger, a blogger. Maybe you own a business or work at a company and need to make your own videos. Maybe you have a camera, and just want to use it. Or maybe you’re an aspiring filmmaker.
We are video professionals with work seen everywhere from the big screen to viral hits on YouTube. We’ve come together to teach you the essentials of making a great video.
Here are the key elements to making a great video:
You need anything to capture video. We’ve used everything from smartphones to $50k+ cameras. Of course some cameras have more capabilities than others (resolutions/slow motion/etc), but for everyone starting out a smartphone or cheap DSLR is fine. It’s all about knowing what your camera is capable and how to make it look its best.
A great video needs a subject. You need something or someone captivating with a story. Even if you’re making commercial projects, the more interesting your story (or how you present it) is, the better response your video will have. A story that has heart, that someone can relate too will be better than one without.
You need light to expose your video, ‘to make it bright enough’. Light comes both naturally and artificially. Natural light comes from the sun, while artificial light is man-made. Not only is light essential to expose your video, but it also helps tell your story by creating a mood.
Audio is another essential piece of video. While a video doesn’t need audio to technically make it a video, audio can make or break your video. Knowing how to record great audio in any environment is essential. Luckily, there are different microphones that help you in different situations.
Some say that editing is where the story is build. You use editing to not only put together the best camera takes, but also to create emotion, add comedy, and increase engagement with things like music, graphics, and color grading.
Great videos should be seen, and we live in an amazing world where we can freely share our videos around the world to anyone with a computer. You need to know how to make it easy for people to find your videos, and expand your reach with tools like social media.
Much of what makes a video successful happens before the production. These next three tips will help you come up with the right video for your purpose.
What’s your end goal?
To create the right video, you need to know what your end goal is. Are you trying to entertain with a music video or comedy sketch? Are you trying to teach with a tutorial or educational documentary? Are you trying to sell with a commercial or promotional video? What's the best way to visually show this genre of video? You can achieve your goal with any type of video, but generally there is one type that will accomplish your goal best.
Who is your target audience?
While it would be great if every person in the world was interested in watching your video, that’s probably not the case. You need to find out who your target audience is. These are people searching for stories like yours who are more likely to like and share your video and help it reach even more people. Before making your next video, really think about who you want to reach with it. Keep them in mind as you write a script, come up with shots, and design a style through editing.
Where do you want to share?
Different platforms call for different types of videos. Youtube is great for creators putting out consistent work looking for an audience already searching for video content. Vimeo is for higher quality creative video makers aspiring to be paid for their video work, not just use video as a tool for their business. Twitter and Instagram are great for shorter videos. Facebook is another place you can upload directly to. It’s also a place you can share links to your videos from YouTube or Vimeo.
We recommend YouTube as the ultimate place to grow a video brand and audience. But if you’re a business that already has an audience on multiple platforms, it’s a good idea to make specific content for each platform. At the same time, it’s easier to grow if you focus on one platform.
Great videos start with a great story.
And videos are one of the best mediums of telling stories - we live in a visual world. You might already have the perfect story in your mind. Other times, you might need to come up with a story. Or maybe you’re starting a YouTube channel, but don’t know what to make your videos about.
This lesson will cover different ways to come up with great video ideas.
Pre-production is important, even for videos that seem like they don’t need it. We spent weeks preparing for this video course - writing outlines, scripts, planning shoot days and locations, writing out shot lists.
For us, pre-production includes: concept, timeline, equipment list, personnel list, budget.
Depending on if you’re making this video for yourself or for another company, you might need to write up a treatment and pitch it to your client. This includes a description of the work, schedule, and how much it will cost. This can also act a sort of “Bible” for you to come back to when you feel you may have lost sight of your original vision.
This lesson in the video production bootcamp will teach you how to plan your video.
This section of the course is put together for those of you interested in equipment. We always get questions about equipment we recommend, so in the following lessons we will cover the equipment we recommend at the time of filming.
Technology changes rapidly and that’s why we try to make this course ‘camera agnostic’... meaning we believe you can shoot great videos with any camera, and they way we teach the course should work for you… no matter what camera you’re using.
In this section of the video production bootcamp, you'll learn basic cinematography. How do you expose your video? How do you compose better shots? How do you choose a background? Basically, you'll learn how to use your camera to tell your story.
Settings and Exposure
The main thing you need to do with your camera is be able to set the settings so it is properly exposed. Exposure is how bright or dark your video is. You want it to be not too bright or not too dark.
You control exposure on your camera with three tools - Shutter Speed, ISO, and Aperture. You can also add or decrease light to make it brighter or darker.
Now that you know how to expose, you have to compose. Composition is basically understanding how to set your frame to tell your story. What is in your frame? What is not in your frame? Where are things in your frame? Everything in your frame matters.
This lesson will teach you about frame sizes, shot types, and how to position a subject.
Your video background should help tell your story. It shouldn’t be an afterthought.
You background depends on the type of video. Real backgrounds create an environment for your story. They shouldn’t be distracting, messy, or have things that shouldn’t be seen. Paper or cloth backgrounds are an option educational and promotional videos. They are great for consistency, even when setting up in different locations. Green screen is another option that allows you to replace the green screen with any background you want. A proper green screen that looks natural isn’t easy, and isn’t recommended for beginner video creators
In this lesson you'll learn how to set exposure for your DSLR camera.
Start by setting your frame rate and quality. ○ If shooting for slow motion, use a higher frame rate like 60, 120, or 240 fps. Note that not all cameras have these settings. Set your shutter speed to 2x your frame rate (or around there). Set your aperture depending on how much depth of field you want. Remember, a higher f-stop make more in focus (a deeper depth of field) while a lower f-stop has a more shallow depth of field.
Set your ISO accordingly to make your video brighter or darker (depending on the situation). Try not to go above ISO 1600 unless you are using a camera that has high ISO capability without digital noise and grain like the Sony A7S ii mirrorless camera. If you need to add more light, use additional video lights or move to a location with more light. If neither of these are an option, decrease your f-stop or increase your ISO.
Focusing is one of the most difficult things to get good at. It just takes a lot of practice. Not only do you need to be able to get focus on steady shots, but you can make your shots more creative with rack focusing. This is when you change focus in the middle of a shot.
In general, we like to use manual focus while filming. If using autofocus, the camera might make micro-adjustments in the middle of a shot, leaving you with footage that is distracting to the audience.
Shaky footage is one way to look amateur. While handheld shots can be a stylistic approach for realistic documentaries, narratives, and vlog-style videos, it isn’t good for all types of videos. In general, we recommend using camera stabilization when available.
Tripods are great for interviews, pans, and tilts. Monopods are great for run-n-gun videography like shooting weddings and events. Steady-cam systems from companies like Movi and Ronin are great for more cinematic looking shots.
If you don’t have any of these stabilizers, use whatever is in your environment - a fence, stack of books, wall. Try to have three points of contact w ith the camera. This could be your two hands and a camera strap, three legs of a tripod, or a monopod and your two hands.
The ability to change lenses on your camera is a main reason that people love using DSLR and mirrorless cameras. Zoom lenses like the 24-70mm lens are great for all kinds of shoots, and allow you to get multiple types of shots from one location. Prime lenses that don’t zoom typically have better quality glass and can open up to a wider aperture (meaning you can shoot in lower light situations). Primes force you to get creative with your compositions, and you’ll have to move around more than when you have a zoom lens.
Most cameras come with a kit lens that is a standard zoom between ~24-105mm. This is a great lens to start with. As you build your kit, consider getting more of a t elephoto zoom like a 70-200mm or more. You may also need a wider lens like a 10-18mm.
Most of the camera manufacturers make all these types of lenses. They come at different price points. The same zoom could cost twice as much if it has ###i/i### etter glass and a wider aperture. But investing in lenses is a good thing because while camera models get upgraded every few years, lenses can be used for decades.
Instead of using your internal computer webcam, get an external webcam like the Logitech C920. Even though my iMac’s webcam shoots HD video, the technology and quality of an external webcam is better.
In this lesson, you'll learn how to light and compose better shots with your webcam. We'll also cover setting up a great background.
In this lesson of the video production bootcamp, you'll learn how to choose the microphone for your shoot. Remember your mic options - lavalier, shotgun, on-board shotgun, internal microphone, USB or studio mic. Each has a different purpose for a different situation.
Shotgun microphones are great because they are very directional, meaning they focus in one direction and don’t pick up a lot of background noise. It’s ideal for situations where the speaker is sitting or standing in one spot. This lesson will cover the basics of using a shotgun microphone.
To get better sound when recording with your computer, you need to use an external microphone like a USB or studio microphone. USB microphones are really easy to use because you just plug them in. Studio microphones that don’t have a USB line have to go through an audio interface that converts it to digital audio.
In this lesson, you'll learn how to record great audio with these USB and studio microphones.
This lesson in the video production bootcamp will teach you about three-point lighting, the basic lighting setup for any video - interviews, narrative films, etc. You'll learn about the key light, fill light, and back light. You'll see us demonstrate the use of each light and set them up. By the end of this lesson, you'll be confident when going out to shoot your first project.
Most of your videos will have a goal in mind - to get people to visit your website, buy your product, join your email list, support a cause or even just learn something new. Using calls to action can increase engagement and conversion. We'll show you how in this video.
This lesson of the video production bootcamp will help you decide where you want to post your videos. There are a number of options including YouTube, Vimeo, Facebook, Twitter, Instagram, etc. Knowing how and why you use a platform can help expand your video's reach.