Copywriting for Content and Udemy Course Creators Unofficial
What you'll learn
- As a Gift of Knowledge to you, I have made Section 4 BASICS: Copywriting Formulation free to preview, even if you choose not to enroll.
- Copywriting - Discover the SEO copy writing skills to increase your online and social media marketing sales
- Understand the Psychology behind successful Copywriting
- How to use Copywriting Formulas to improve your Writing Skills
- Discover how to apply the AIDA formula to your Content Writing
- How to master Proofreading to support your Copy Writing
- The essentials of Proofreading and Editing
- Discover the importance of Headlines in Business Communication
- The Essence of Copywriting and SEO Copy Writing for Udemy Courses
- How to write a high converting Sales Page/Course Description
- ow to write effective Online Course Titles, Goals and Descriptions, optimised for SEO
- How to apply your Copywriting skills to Blogging
- How to write effective Landing Pages
- Promotional Video Script Writing for Internet Marketing and also applicable to Social Media Marketing
- How to create amazing Video Sales letters as a Copywriter
- How to apply Content Writing Skills to Email
- Apply the writing skills you learn in the Course to become a Freelance Copywriter, including selling Gigs on Fiverr
- Personal help from the instructor if you have specific questions
Requirements
- No Copywriting experience required
- You do not need to be a Copywriter and actually, its probably better if you are not as this course is designed to help you starting from first principles.
Description
Discover the Power of Copywriting: Boost Your Sales and Master SEO Writing
Welcome to the ultimate Copywriting Course designed to transform your writing skills and skyrocket your conversion rates.
Whether you're an aspiring freelancer, a content marketer, or a business professional, this comprehensive course will equip you with the essential techniques to excel in the world of copywriting.
To give you a taste of the knowledge awaiting you, I've made Section Three Copywriting Formulas - Available on Preview for Free, even if you choose not to enrol.
In today's digital age, copywriting has emerged as the key skill for success in the 21st century. It encompasses various domains, including business communication, content marketing, sales skills, and more.
Mastering the art of copywriting unlocks the ability to sell effectively, both online and offline.
Allow me to share with you my Copywriting Secrets, guiding you through the process of crafting persuasive copy that truly sells.
Some may consider copywriting a mysterious "Ninja Writing" art, but I assure you, it's not.
It's a formulaic approach that you can easily master with the right guidance. This course is your perfect opportunity to refine your writing skills and take them to new heights.
I leave no stone unturned in this course, providing you with everything you need to get started and succeed. If you've found copywriting to be a challenging subject to grasp, you've come to the right place to achieve your goals efficiently and effectively.
As Billionaire and Vice Chairman of Berkshire Hathaway, Charlie Munger, said, "The best thing a human being can do is to help another human being know more." In that spirit, I'm here to impart my knowledge and experience to you, ensuring your growth and success.
Now, let's delve into the course content, divided into five clear sections:
BASICS: Lay a solid foundation for your copywriting journey.
PSYCHOLOGY: Understand the art of influencing customers' purchasing decisions.
UDEMY: Discover how to apply your copywriting skills to maximize the impact of your Udemy course.
SEO COPYWRITING: Learn how copywriting and SEO go hand in hand in the realm of online marketing.
COPYWRITING FOR...: Explore various formats such as blog posts, landing pages, sales letters, video sales letters, promotional videos, and emails.
Throughout the course, you'll uncover invaluable insights, including:
14 Essential Steps to Great Copywriting
How to leverage Copywriting Formulas to enhance your writing skills
Techniques for optimizing your Content Writing with attention-grabbing headlines
Harnessing the power of images to reinforce your Copywriting
The essentials of proofreading and editing
Unveiling the psychology behind successful Copywriting
Mastering Copywriting and SEO for Udemy Courses
Crafting high-converting sales pages and course descriptions
Writing compelling online course titles, goals, and descriptions optimized for SEO
Applying your Copywriting skills to blogging effectively
Creating captivating landing pages
Developing stunning video sales letters as a copywriter
Unlocking the key formulae for writing persuasive sales letters through a comprehensive case study
Blending your promotional video skills with Copywriting expertise
Applying Content Writing Skills to create impactful emails
Demystifying the art of crafting attention-grabbing headlines through Copywriting techniques
As a bonus, you'll also benefit from two case studies:
Step-by-step guide to applying Copywriting to writing a Course Description
Copywriting Step-by-Step Guide to a Course Sales Letter
Why should you learn from me?
I'm John Colley, your dedicated instructor. Over the past ten years, I've created some of the highest-rated and engaging courses here on Udemy, sharing my knowledge and experience with over 120,000 students.
Now, I'm excited to pass on my expertise in Copywriting to help you achieve remarkable success.
Rest assured, I teach everything based on my own experiences, revealing what works and what doesn't. I hold nothing back in my courses, empowering you to attain the level of success that has blessed my own journey.
Regardless of your core area of interest—be it business communication, business writing, content marketing, freelancing, sales skills, or writing—copywriting is an indispensable skill that you cannot afford to overlook.
Join me now, and together, we'll unlock the true potential of your writing skills and set you on the path to unrivaled success.
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Over 120,000 students have enrolled in my Udemy courses, this is what one of them said about this course:
" This course, it's just amazing. I really liked the psychology that hides behind the composition of a simple text of a few sentences. Now I have some really good tips to start writing something cool!" A.D.F Five Star
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Click on the Blue “Take This Course" Button Now!
Don't forget that Udemy offers a 30 Day 100% money back guarantee - there is no reason to hesitate or delay.
Enroll now - see if this course is for you and start becoming an expert at Copywriting today!
So
All the Best
John
Who this course is for:
- Internet Marketers
- Web Masters
- Boggers, Social Media Experts
- Marketing Professionals
- Anyone seeking to increase traffic and conversion on their website or blog
- Anyone with an information product to sell on an Educational Platform like Udemy
- Graphic Designers
- Copywriters
- Freelancers working from Home
- Coaches or Consultants
- Online Marketing Professionals in Large Organisations
Instructor
- 4.5 Instructor Rating
- 14,922 Reviews
- 144,360 Students
- 32 Courses
From Analyst to Rainmaker—Stealth Career Moves™ for Ambitious Finance Professionals
Investment Banking | Private Equity | Venture Capital | Career & Comp Strategy
Former investment banker, private equity dealmaker, boardroom strategist.
I help finance professionals accelerate their careers, maximise their bonuses, and master client origination—without playing loud politics or waiting for permission.
Most finance courses teach technical skills.
I teach the Stealth Career Moves™ they never show you inside the firm.
If you want to move from Analyst to Rainmaker—and control your comp, career, and client influence—you’re in the right place.
Explore my shorter, tactical courses for urgent career and comp problems.
Or go deeper with my flagship M&A, LBO, and Financial Analysis programmes.
Play the game inside the game.
Stay stealthy.
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"Fantastically put together course and content - very informative and lecturer was very knowledgeable and insightful! Highly Recommend for anyone interested in learning the Fundamentals of PE / VC" Aakarsh
"Very helpful, relevant and insightful I am a professional in Investment Banking and I learned a lot about the processes that senior bankers (VP's and MD's) deal with on a regular basis in detail: Section 4 and onwards was what I was looking for before I purchased the course and I feel my needs were met beyond expectations. One could inaccurately be "concerned" because of the short durations of the videos and think that the content is "brief", "light" or "superficially" covered - it definitely isn't: I've never seen videos in which, literally, every second contained information completely relevant and essential to the topic. I frequently paused videos to take notes. Also the attachments provided as guidance are very detailed and insightful." Daniel
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About John Colley, MA, MBA
John Colley is a distinguished online instructor, investment banker, and international speaker with a career spanning nearly three decades in the City of London's financial sector.
As the founder of Six Minute Strategist Consulting, John has been at the forefront of online business education, imparting knowledge to over 125,000 students across 184 countries through his suite of over 30+ eLearning courses on business strategy, social media, marketing, and course creation.
John's expertise in financial advisory, mergers and acquisitions, as well as capital raising, is grounded in his tenure at Pall Mall Capital and IAF Capital Limited as well as senior roles in major investment banks.
His acumen in the Technology, Telecoms, and Media sectors across Europe is evidenced by his success in guiding international corporations and early-stage tech startups through complex financial transactions.
Previously, as Managing Director at Pall Mall Capital Limited, John honed his cross-border M&A skills, particularly in the IT Services and Software sectors.
His earlier roles at SG Cowen (Director) and WestLB Panmure (Director) further solidified his reputation for executing high-profile transactions, including the $350m acquisition of a far eastern cement company by a German cement company
A Cambridge alumnus with a BA in History and an MA, John also holds an MBA with Distinction from Bayes Business School in London, where his dissertation received the Tallow Chandlers Prize.
His formative years as a Captain in the British Army endowed him with leadership qualities that have underpinned his corporate success.
Prior to retiring from formal advisory work, John was a Fellow of The Securities Institute and a Freeman of the Worshipful Company of Information Technologists, reflecting his standing in the financial and technology communities.
His commitment to excellence is not just in his professional pursuits but also in his dedication to shaping the next generation of business leaders through his teaching and speaking engagements.
How can I best serve you?
Join my community of over 140,000+ Students, Enrol Today.