Understanding Email Marketing For Beginners

Name: Understanding Email Marketing For Beginners
Rating: 4.4 (63 reviews)

Understanding Email Marketing In A Few Easy Steps

Created byNino Cusella

Last updated 2/2021

English

What you'll learn

How to generate revenue from your email list
List Building
Email Marketing
How to use an Autoresponder and send emails to your list
How you can make money sending emails
How you can make money with Affiliate Marketing by sending emails
How to increase your open rate on the emails you send
How to optimize your lead capture page to generate more leads
How to create a lead magnet

Course content

1 section • 6 lectures • 50m total length

Understanding Email Marketing For Beginners - Terms Explained9:53
In this lecture our students will learn the Common Terms associated with Email Marketing and the definition of these terms. These Common Terms will be used throughout the remainder of the course and knowing the definition and how we use them will be of a benefit. Example of the terms we will cover in this lecture: Email List, Opt-in Page, Lead Magnet, Autoresponder, Open Rate, Click Rate, Unsubscribe & Cleaning.
Understanding Email Marketing For Beginners - Optin Pages Explained10:38
In this lecture our students will learn how to set up a Professional Optin Page to attract the correct Niche Audience. The importance and examples of a Lead Magnet to encourage the audience to input their email address. How to funnel the traffic from the Optin Page to a Thank You Page and end up on the email list within a Autoresponder. Finally how to create a Clean Design for the Optin Page so that it converts.
Understanding Email Marketing For Beginners - Lead Magnets Explained7:59
In this lecture we will teach our students the importance of Lead Magnets and how to effectively use them within a Optin Page to increase conversion/open rates. The student will learn how to match the customers needs to the product or program being offered and that quality is more important then quantity.
Sending Strategies: The Basics7:06
In this lecture the student will learn Basic Sending Strategies which will include the timing and spacing to send emails. The importance of the copy (words) within the email and how to effectively use them to increase conversion and open rates. How to set up Links in a email, how many links should be used and how to use attention grabbing Subject Lines.
Sending Strategies: The Copy7:00
In this lecture we dive further into creating quality emails and why the Copy/Words matter. We will teach the current strategies we use in our couching program today on creating Short, Long, Urgency, Hype and Informative styles of an effective email.
Sending Strategies: Subject Lines8:11
In this lecture we will teach our students and get specific on how to create Eye Catching Subject Lines that increase open rates. Our students will learn how to ask effective questions within the subject line, how to use the prospects name and email address within a subject line & how to use dates/days and words that matter within a subject line to increase the open rate.

Requirements

None Required

Description

Understanding Email Marketing For Beginners was created to teach people how to send profitable emails along with the exact steps and current strategies that are working in our market today. We will teach you how to grow your email list, create your own lead magnets, create professional high converting optin pages along with how to optimize your emails for a maximum return on your investment.

The course is broken down into three main sections which consist of build, send and profit. We will teach you how to first build your list and then how to send profitable emails. We teach the exact strategies that we are using every single day in our email marketing business. This course is beneficial for those people who are just starting their journey into online marketing.

The course will touch on the benefits of using an autoresponder to create and send follow up emails to people who have requested information through your landing page. We touch on the importance of using an autoresponder to grow your list which will enable marketers to have additional future profit zones.

The course will teach the importance of these profit zones and how to effectively target your list with your opportunity to grow revenue for your online business.

Who this course is for:

People who want to learn how to make money online by sending emails
People who want to learn Email Marketing