Business Analysis Frameworks for Beginners

Businesses often operate in a complex environment and navigating through the many challenges is essential to ensure survival in a competitive environment. Whether you are a business analyst, business enthusiast or are simply trying to understand business related things better, then this course is for you.

In this business analysis frameworks course, we will cover some of the most common and widely used strategic frameworks for business analysis. We are going to cover a range of topics, such as PESTEL analysis, Porter’s 5 forces framework, Stakeholder Wheel Technique, SWOT Analysis, TOWS Matrix, SMART Goal Setting and many more. Please check the updated topic list under the description of this course.

A framework such as the PESTEL analysis helps a business analyst identify the key factors in the macroenvironment of a business and take measures accordingly. On the other hand, Porter’s 5 forces framework helps in understanding the industry better, in which a business operates. Or perhaps one can also use the SWOT analysis to identify the strengths and weaknesses of an organization itself and create necessary strategies using the TOWS Matrix. In this course, we will cover a multitude of business analysis frameworks each serving a unique purpose. By the end of this course, you will have a good understanding of these business analysis frameworks.