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Learn SEO Basic and keyword research methodologies
Rating: 4.3 out of 5(179 ratings)
12,311 students

Learn SEO Basic and keyword research methodologies

Learn how to rank your website in Google from zero knowledge
Created byivan so
Last updated 12/2021
English
English [Auto],

What you'll learn

  • Perform SEO audit to your website and for your customers website
  • Perform keyword research in free and paid way to improve the content relevancy of your website
  • Backlink understanding
  • How does search engine work

Course content

4 sections • 15 lectures • 1h 59m total length

  • What is the benefit of SEO traffic?7:40

    Explore how SEO traffic delivers cost-effective organic growth for B2B sites, with case studies showing sixfold traffic and increased sales, and compare SEO to paid search and CRM.

  • What is SEO?8:01

    Learn the basics of seo through keyword research, content relevancy, and backlinks, and understand ranking signals and white hat versus black hat tactics in a Google ecosystem.

  • SERP and meta keyword9:22

    Explore serp structures on desktop and mobile, and the shift from keyword tactics to semantic keywords. See how mobile-first design and simple visual cues, like arrows or favicons, influence clicks.

  • Google algorithm updates7:22

    Analyze Google's algorithm updates, including penza targeting content farms, hummingbird's query-based ranking, mobile updates, and brand brain's data-driven learning that shape search results.

  • What is indexing and How search engine works?10:31

    Discover how Google crawls and indexes websites, how to check if your new pages are indexed with Google Search Console and a sitemap, and how content length impacts indexing.

  • Why do we use Google search console?6:03

    Learn why you should use Google Search Console over Google Analytics for SEO insights, including keywords, impressions, clicks, CTR, and position data, plus site health.

Requirements

  • No programming experience needed. You will learn everything you need to know.

Description

This is an ultimate SEO course which I will share everything I know about SEO from my 18 years of experience.

It is not just about theory but my SEO practical experience so you can save your time avoiding some of the SEO mistakes I had in the past.

You do not require any upfront knowledge to learn how to do SEO for your business. I have students who grow their SEO traffic 6 times in 3 months time so it is about whether you actually apply those SEO strategy or not. The strategy itself works if you put the time and effort on it to make keyword research, backlink building and site optimization.

This course will cover SEO basic, Google algorithm, search intention (informational keyword, navigational keyword, transactional keyword), SEO site audit, keyword research (free and paid ways), backlink building understanding, UX (user experience), technical SEO, site optimization and content strategy for SEO.

This course will continue to add more chapters so you'll be updated with the SEO trend.

Also, I will be supporting you guys as much as I could so feel free to message me any SEO questions you may have. Remember, your success is my success.

Who this course is for:

  • Beginner digital marketers curious about free SEO traffic

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