The Ultimate Personal Branding
What you'll learn
- Personal Branding
- Expert Image
- Brand Management
- Career Management
- Career Development
- Business Branding
- Be able to watch the lectures and download the worksheets.
- Have an open mindset to explore and live your full potential
- Openness and courage to being seen in new ways
- Willingness to put some time and effort into shaping your brand
Master your Personal Branding strategy with this easy step-by-step system for building a strong, unique, and memorable brand. Learn how to utilize your professional equity and assets to leverage your expert image, and advance in your career.
What do You get?
This course contains 15 episodes, over 70-minute video lectures and complementary worksheets to help you reflect on your brand and put the branding strategy on paper. The course is based on years of practice with individual clients and group workshops. All materials come from the trainer's "Ultimate Personal Branding Workbook".
Is this course for You?
The course is designed for entrepreneurs and professionals that want to build a strong, recognizable brand, and leverage their professional image and build better meaningful relations in business and life.
What methodology is used?
We will follow the author's Personal Branding 3D+ methodology divided into 3 parts: Discover, Define and Deliver
– Discover: focused on the assessment of your brand attributes, skills, strengths, weaknesses, personality traits etc.
– Define: focused on defining your professional goals, your message, audience and channels of communication
– Deliver: focused on planning the cohesive exposure for your brand (online and offline) and career planning
Additionally, the course offers an introduction to the topic of Personal Branding and Executive Image.
Who this course is for:
- young professionals
- public speakers
- starting entrepreneurs
- solo entrepreneurs
I am Julita Davies, a consultant, award-winning international speaker and trainer.
Personal Branding, Career Brand Management and Public Speaking are the key areas of my expertise. I am also the author of "The Ultimate Personal Branding Workbook" and 3D+ methodology on which I base my trainings and private consultancy.
With over 15 years of international corporate experience, I know that brand strategy is a key to success for every company, so it is for individuals.
I believe every person poses a talent, skills or knowledge that can be of a value for others. But not everyone knows how to market themselves effectively. This is the reason I help entrepreneurs and executives to discover their personal brand and define their strategy for professional success.
My approach to personal branding is about applying marketing strategies to personal branding. Personal Branding is about marketing and branding strategy for You and NOT about personal development. I am not your coach, I do not want to improve you or influence a change. For me, you are a “product”. You are completed. My job is to help you find the best way to promote you, to market you, to sell you, but most importantly to find the unique value that you represent and communicate it to the world as a Brand.
A blend of my academic background in social sciences and public relations and professional experience in marketing and digital business gives me a unique insight and advantage into branding and marketing consultancy.