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The Ultimate Personal Branding
Rating: 4.7 out of 5(68 ratings)
505 students

The Ultimate Personal Branding

Step-by-step practical system for building a strong, unique, and memorable brand for entrepreneurs and professionals
Created byJulita Davies
Last updated 2/2021
English

What you'll learn

  • Personal Branding
  • Expert Image
  • Brand Management
  • Career Management
  • Career Development
  • Business Branding
  • Professional Image
  • Executive Presence
  • Self-confidence

Course content

7 sections • 15 lectures • 1h 10m total length

  • 1. Introduction - About the the course3:12

    Find out what to expect from the course and what will you learn.

    In a nutshell, this course is divided into 2 PARTS:

    1. Theoretical (Section 2-4) - covering many topics related to Personal Branding and important to the understanding that your personal brand has many elements that have to be congruent and consistent.

    2. Practical (Section 5-11)- covering key ingredients of your Personal Brand and complementary worksheets to put the knowledge into practice and build your brand strategy.

    You may choose to skip the first section and go directly to the practical part (section 5), but I advise you to start with Section 4: Goals & Motivation, so you can start this course with clarity on what you want to achieve and the reasons for doing it.

    I encourage you to do all the exercises. It is the time and thoughts that you put into them, that help you build your Personal Brand strategy. Take your time, brainstorm, or sleep over the topic if you feel you need more time to think.

Requirements

  • Be able to watch the lectures and download the worksheets.
  • Have an open mindset to explore and live your full potential
  • Openness and courage to being seen in new ways
  • Willingness to put some time and effort into shaping your brand

Description

Master your Personal Branding strategy with this easy step-by-step system for building a strong, unique, and memorable brand. Learn how to utilize your professional equity and assets to leverage your expert image, and advance in your career.

What do You get?

This course contains 15 episodes, over 70-minute video lectures and complementary worksheets to help you reflect on your brand and put the branding strategy on paper. The course is based on years of practice with individual clients and group workshops. All materials come from the trainer's "Ultimate Personal Branding Workbook".

Is this course for You?

The course is designed for entrepreneurs and professionals that want to build a strong, recognizable brand, and leverage their professional image and build better meaningful relations in business and life.

What methodology is used?

We will follow the author's Personal Branding 3D+ methodology divided into 3 parts: Discover, Define and Deliver

– Discover: focused on the assessment of your brand attributes, skills, strengths, weaknesses, personality traits etc.

– Define: focused on defining your professional goals, your message, audience and channels of communication

– Deliver: focused on planning the cohesive exposure for your brand (online and offline) and career planning

Additionally, the course offers an introduction to the topic of Personal Branding and Executive Image.

Who this course is for:

  • young professionals
  • experts
  • public speakers
  • starting entrepreneurs
  • coaches
  • solo entrepreneurs
  • executives
  • sales executives
  • looking for new job
  • looking to accelerate your career

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