
Become a matter certified Facebook ads expert in ten days with a 10.5-hour course covering the algorithm, business manager structure, optimizations, lookalike audiences, catalog ads, and creative testing.
Navigate this course at a suitable speed, typically 1x to 2x, and focus on campaign setup, conversion tracking, and the strategy sections.
No prior experience is required; this course uses a proven structure to take you from zero knowledge to agency-level Facebook advertising expertise, with full support and answers to your questions.
Learn from a decade of industry experience and $200 million in Facebook advertising spend, including work with Coca Cola and Candela Frasers property, plus algorithm-focused training.
Decode how the Facebook algorithm works and why brands invest on Meta platforms, focusing on Facebook, Messenger, and Instagram, with insight into the advertising pie and 2026 forecasted advertising revenue.
Align your goals with Facebook's data-driven advertising by focusing on generating leads and sales, tracking return on investment, and creating a profitable, win-win relationship between advertisers and Facebook.
Discover how to structure a Facebook ad account with campaigns, ad sets, and assets, and tailor targeting by age, gender, and interests. Compare objectives like awareness, traffic, leads, and sales.
Master Facebook ad formats including single image, video, carousel, and collection ads, and learn where ads appear—feeds, marketplace, stories, and reels.
Explore where Facebook and Instagram ads appear, compare automatic versus manual placements, and focus on feed, stories, and reels placements to maximize purchases while maintaining client professionalism.
Create and configure your Facebook business manager, set up an ad account, payment methods, and pixels, then verify your domain and manage pages and Instagram assets in ads manager.
Discover how to set up a Facebook pixel now under datasets, navigate from data sources to offline events, and follow the same pixel section steps to create the pixel.
Learn how to install the Facebook pixel on Shopify with the official app, enable conversion API tracking, and monitor events like page views and add to cart.
Install and configure the Facebook pixel on CMS like Thinkific and Shopify, add header code manually, and set up view content, add to cart, and purchase events.
Verify your domain in Facebook Business Manager by adding a domain, copying the meta tag, and pasting it into your CMS or analytics settings to ensure trust and prevent bans.
Set up a professional Facebook page for newsletter marketing by configuring a cover photo and profile picture, bio, name, and website link, then connect Instagram and prepare Ads Manager.
Enable two factor authentication in Facebook business manager using an authentication app, scan the QR code, and verify your account to secure ads and prevent bans.
Master Ads Manager basics for Facebook ads and build a mock campaign, navigating ads formats, assets, and audience targeting while tuning metrics, columns, and attribution to optimize sales and leads.
Navigate Ads Manager to set a sales campaign, selecting sales or leads as objectives, and configure manual settings, audience targeting, and budget controls for conversions.
Set up ad sets by testing assets and using ad set budget optimization, target audiences across Australia, United States, United Kingdom, New Zealand, and assign the pixel for purchase events.
Learn to set up Facebook ads by building campaigns, ad sets, and single-image creatives, choose placements, and use utm parameters to track landing-page performance.
Explore 15 Facebook ad creatives that boost 2024 conversions, from UGC and unboxing to problem-solution and testimonial spans, with emphasis on native visuals over targeting.
Test multiple audiences and assets within separate ad sets to identify winning audiences and assets, then scale with campaign budget optimization (CBO) and an upsell sequence.
Learn when to pause an ad set in Facebook ads for e-commerce by evaluating amount spent against product cost, CPM, CTR, and add-to-cart metrics to optimize creatives and budget.
Learn to optimize Facebook ads by analyzing ROAS, CPM, CTR, and cost per purchase across campaigns, ad sets, and ads, then test creatives and placements.
Run a creative testing campaign with multiple ad sets and creatives to compare performance. Run equal budgets for a week to avoid misleading results and optimize winners.
Want to become a high-paid Facebook Ads marketer?
Amazing!
This Facebook Ads course will take you from an absolute beginner with zero experience to an advanced Facebook Advertiser.
So you can become a high-paid social media marketer and run Facebook Ads with tons of profit.
All the information in this course is up to date and recorded in 2024.
You will have access to the latest features of Facebook Ads (Meta Ads) platform.
Even if you have no idea about Facebook Advertising this course will teach you the fundamentals and then teach you advanced techniques to make you a Facebook Ads wizard.
If you are an advanced marketer, don’t worry, you will learn a lot. Every section is designed to speak to all levels of students.
So you won’t get bored. I promise!
Also, towards the end of the course, you will see very advanced Facebook Ads strategies only top digital marketing agencies use.
With this Facebook marketing course, you can sell any product with the Meta platforms and make serious profit.
If you want to generate leads for your business, you will be flooded with high quality leads.
If you want to run ads for other people and turn it into a profitable Facebook Ads Marketing agency, you will be able to get results for your clients every single time.
Are you with me? Good…
Because what I am about to say will shock you.
With this course, you will have a Meta Verified Marketer knowledge and work at any agency you want with a 6-figure salary.
Many of my students have achieved this.
And these are some of the reviews for my last digital marketing course:
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“I have completed 100% of this course. It's great all the way around.” Tyler
“This course blew me away! Delivers as promised. I like the topics in this course. Really up to date and they're everything you need to get inside the digital marketing industry. Jim knows his stuff! He has deep knowledge of digital marketing, long work experience to back it up, and a passion for teaching that inspires. Highly recommended to those who want to work in digital marketing!” Gene Ryan
“Very insightful, I see now the reason why getting digital marketing skill is, especially the basics.” Sarah
“Very Easy To Understand and benefited me in my marketing job!. Worth for money” Nirmal Raj
“Incredibly detailed and well-explained Faceboo ads course. Highly recommended!” Omar Hanif
"As a complete beginner to digital marketing, I feel like I have gained an important skill. The instructors explanations are very clear. He is enthusiastic and engaging. The presentations are awesome too! Totally deserves a 5 star." Becky McGreggor
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Okay okay, I can see you want to see what’s actually in this course.
Here is what you learn:
Facebook Advertising Fundamentals
Facebook in a Nutshell
What We Want vs What Facebook Wants
Facebook Ads Structure and Facebook Ads Objectives
Facebook Ad Formats
Facebook Ad Placements
Creating a Facebook Business Manager
Uploading the Pixel
Uploading the Pixel to Shopify
Uploading the Pixel to Different CMS
Domain Verification
Setting Up the Facebook Page Ready For Advertisement
2-Factor Authentication For Facebook Ads
Facebook Ad Campaign Creation
Ads Manager Overview
Campaign Setup
Ad Set Setup
Ad Setup
Ad Types That Work Every Single Time
Testing Audiences in Your Facebook Ads Campaign
When to Pause an Ad Set
Facebook Ads Optimization
Creative Testing Campaign
Facebook Ads Lookalike Audiences
What is Lookalike Audience?
Why Do We Use Lookalike Audiences?
Type of Lookalike Audiences
Creating Lookalike Audiences in Facebook Ads
Facebook Ads Remarketing
What Are Warm, Hot and Cold Audiences?
What is Remarketing?
Creating a Remarketing Audience
Ad Creative For Remarketing Ads
Writing Remarketing Ad Copy & Creating Remarketing Creative
Analysing Remarketing Ads
Scaling Facebook Ad Campaigns
Horizontal Scaling Your Facebook Ads
Vertical Scaling Your Facebook Ads
Broad Targeting Scaling with Your Facebook Ads
Learning Phase
Facebook Catalog Ads
What Are Facebook Catalog Ads
Creating Facebook Catalog Ads
Landing Page For Optimal Conversion Rate
Introduction to Landing Pages
Landing Pages For Ecommerce
Landing Pages For Lead Generation
Facebook Instant Leads
What are Instant Forms?
Creating Instant Form Campaigns
How to Launch Special Day Campaigns Like Black Friday?
Campaign Strategy
Creative Strategy
Crazy Social Proof Strategy
Intro to Crazy Social Proof Strategy
Creating the Crazy Social Proof Strategy
How to Avoid Account Restrictions
Reviewing Facebook Ads
Reviewing Facebook Ads Part.1
Reviewing Facebook Ads Part.2
Are you still with me? Okay cool!
Don’t let the number of modules scare you, because they are easy to consume and understand.
However, I want you to practice what I teach in the course.
That way you will be a master Facebook Ads marketer and companies will try to get you in.
If you want to run your own ads to your business or for your clients, that’s even better! Because you will make a ton of money.
Before you make a decision, please read these common questions I get about this Meta Advertising course.
Q:Is this Facebook Ads course suitable for beginners?
A:Yes, even if you have 0 experience, you won’t feel overwhelmed. This course is beginner friendly.
Q:How long is the duration of the Facebook Ads course?
A: There has over 10 hours of video content that you will have life-time access.
Q:Will this course cover the latest updates and changes in Facebook Ads?
A:Yes, this course is updated every single week, and recorded in 2023
Q:Are there any prerequisites or specific knowledge required to enroll in this course?
A:Not at all! Just willingness to learn.
Q:Does the course provide practical, hands-on exercises and real-life examples?
A:Yes, in this course we will create a brand new campaign for a real product.
Q:Can I expect to see tangible results and improvements in my Facebook Ads campaigns after completing this course?
A:I can guarantee you will see drastic improvements in your campaigns because these tactics I share in the course are used by big agencies to run ads for Coca Cola, BIC, Starbucks, Tupperware and more.
Q:Is there any support or assistance available if I have questions or need help during the course?
A:Yes, you will have 24/7 access to me directly. And I will answer your questions as fast as possible.
Q:Are there any additional resources or materials provided along with the course content?
A:Yes, every presentation in this course is downloadable.
Q: I have taken some Facebook ads courses in the past, can I still learn something new?
A: Don’t let the beginner friendliness of the course fool you. You will learn expert secrets and agency strategies in this course and I guarantee you will learn something new!
I hope your question falls into one of these buckets. If not, I can guarantee you will be satisfied with this course.
How am I so sure?
Because I have been working in the most successful digital marketing agencies in the world for 10 years and know how big brands like Coca Cola, BIC, Starbucks, Frasers Property, Tupperware and Candela run their ads, because I have run them.
I pour all my knowledge about Facebook ads into this digestible course, so you don’t waste years on Youtube or spend money on non-qualified instructors’ courses.
IMPORTANT! For you to enroll in this course:
There are no requirements for any past Facebook ads experience.
No requirements for any past marketing experience.
No requirements for any social media experience.
No requirements on time. You can seperate 1 hour a day and finish the course in 10 days easily.
No requirements the industry you are in. This will explain you everything about how to run successfull Facebook ads.
I will hold your hand in this journey,
And I can promise, this course will impact your life.
That's why I am very confident about this.
Just relax, enroll, take your pen and paper out and see how I can make you more money in your career with this Facebook Ads marketing blueprint.
You are here because you need this skill. You know it.
And I want you to get to the most reliable information and hands-on training on Facebook Ads.
That’s why this course is for you!
Are you ready to become a Facebook Ads Expert in 2023?
Enrol today.