Teach on Udemy

Turn what you know into an opportunity and reach millions around the world.

Learn More

Your cart is empty.

Keep shopping

Udemy Course Marketing: Online Course Marketing (Unofficial)

Name: Udemy Course Marketing: Online Course Marketing (Unofficial)
Rating: 5.0 (2 reviews)

Udemy online course marketing: Pick/Dominate a niche, get reviews, sales funnel, promote & sell more courses unofficial

Created byBrian Jackson

Last updated 3/2026

English

What you'll learn

Choosing a Profitable Niche: Learn how to identify and select a niche that aligns with your expertise and attracts eager learners to your Udemy course.
Analyzing Market Demand: Discover how to evaluate niche demand and competition to ensure your course has high enrollment potential.
Positioning Yourself as an Expert: Learn strategies to stand out in your niche and become the go-to instructor for your subject matter.
Optimizing Course Titles and Descriptions: Master the art of writing compelling course titles and descriptions to increase visibility and attract more students.
Creating Engaging Course Content: Discover best practices for structuring and designing course content that keeps students engaged and wanting more.
Getting Initial Reviews: Learn effective techniques for gathering your first course reviews and building social proof to boost credibility.
Building a Consistent Review Flow: Develop strategies for maintaining a steady stream of positive reviews that enhance your course ranking.
Leveraging Udemy’s Algorithm: Understand how Udemy’s search algorithm works and how to optimize your course to rank higher in search results.
Using Organic Marketing Strategies: Explore free and effective ways to promote your course on social media, blogs, and forums without paying for ads.

Course content

10 sections • 63 lectures • 6h 10m total length

Course Overview12:50
In this lecture, I provide an overview of what you'll learn and how you'll learn it.
Course Resources0:21
In this article, I provide pointers to additional sources of Udemy educational information for instructors.
About Your Instructor5:50
A little background regarding who you'll be listening to.
How to Watch This Course4:38
In this lecture, I show how to watch Udemy courses fast and to leave notes on the timeline.

Introduction to Fundamentals3:43
An overview of the section content.
Picking Your Niche11:34
In this lecture, I address the first step of finding a niche to train in by using Udemy Marketplace Insights to find a high-traffic, low-competition niche.
Naming Your Course to Be Found11:23
In this lecture, I explain how to stuff keywords into your course title and subtitle to appear in search results for those keywords and to select course categories to score well in.
Dominating Your Niche5:48
An overview of the course criteria Udemy uses to sort course results and, hence, how to become #1 in your niche.
Measuring Course Success7:12
Use three Udemy metrics to measure your course success.
Fundamentals Section Workshop11:58
In this lecture, I demonstrate everything discussed in this section using the Botany niche.
Fundamentals Section Project0:26
In this article, I present the steps required to complete this section project.
Conclusion to Fundamentals2:17
Summary of the topics addressed in this section.

Introduction to Touch and Tick Your Courses2:48
In this lecture, I provide and overview of the section content.
Touching a Course Periodically5:43
In this lecture, I discuss the importance of keeping your courses current.
Ticking a Course Periodically3:00
In this lecture, I discuss the benefits of increasing your course length by one half hour periodically.
How Many Courses Should You Have and How Long Should They Be7:30
In this lecture, I discuss how many courses you need to succeed and how long they should be.
Touch and Tick Your Courses Section Workshop6:06
In this lecture, I demonstrate touching one of my courses.
Touch and Tick Your Courses Section Project0:16
In this article, I present the steps required to complete this section project.
Conclusion to Touch and Tick Your Courses1:32
In this lecture, I provide a summary of the topics addressed in this section.

Introduction to Get Quality Course Reviews4:37
In this lecture, I provide an overview of the section content.
Friend, Family and Peer Network4:37
To get reviews, we begin with the easy stuff.
Ask for Course Reviews in Your Course3:38
In this lecture, I demonstrate how to ask for a review in your course.
Educational Announcements: Touch, Tick and Reviews2:35
In this lecture, I discuss using Udemy educational announcements to get reviews.
Student Course Completion and Udemy Review Messages8:17
In this lecture, I explain how to monitor student course completion and send review requests to course completers.
Contest Bad Reviews4:09
Contest bad reviews. Not by complaining to Udemy, but by trying to work with the student who left the review.
Get Quality Course Reviews Section Workshop8:29
In this lecture, we play with the techniques we learned in this section.
Get Quality Course Reviews Section Project0:34
In this article, I present the steps required to complete this section project.
Conclusion to Get Quality Course Reviews1:25
In this lecture, I provide a summary of the topics just addressed.

Introduction to Get Course Sales3:16
In this lecture, I provide an overview of the section contents.
Focused Udemy $9.99 Promotional Announcement10:46
In this lecture, I explain how and why to send $9.99 promotional announcements.
Addendum: Notes on the $9.99 Price Point4:18
Oops, I forgot to discuss the $9.99 price point in the previous lecture.
Facebook Discount Udemy Course Announcement4:05
In this lecture, I demonstrate how to promote your Udemy discount course sales on Facebook discount coupon groups.
Use the Bonus Lecture to Sell Courses4:05
In this lecture, I describe how to use the Bonus Lecture to sell even more courses.
Organic Udemy Sales4:39
In this lecture, I explain how everything explained in this course leads to increased organic sales to maintain your high niche ranking.
Get Course Sales Section Workshop13:18
In this lecture, I go into greater deal on coupons and promotions.
Get Course Sales Section Project0:25
In this article, I present the steps required to complete this section project.
Conclusion to Get Course Sales1:48
In this lecture, I provide a summary of the topics addressed in this section.

Introduction to the Udemy Course Marketing Sales Funnel4:45
In this lecture, I explain the section content and structure.
Course Pricing5:39
This lecture explains why course pricing largely doesn't matter.
Course Landing Page12:55
In this lecture, I discuss how to fill out the Course Landing Page Udemy course definition page.
Intended Learners5:19
In this lecture, we discuss course goals, requirements and target students.
Udemy Course Marketing Sales Funnel Section Project0:11
In this article, I present the steps required to complete this section project.
Conclusion to the Udemy Course Marketing Sales Funnel0:59
In this lecture, I summarize the topic just addressed in this section.

Three Marketing Articles to Include in Every Udemy Course10:19
In this lecture, I describe three textual articles you should try to include in every course.
Udemy Course Coupons and Announcements20:31
Another discussion of Udemy course coupons and promotional and educational announcements (even Facebook).
How to Promote Your Udemy Courses with YouTube5:15
Learn how to promote your Udemy course with YouTube through Udemy and YouTube cross-promotion.
How to Get Free Udemy Courses 20258:09
In this video on how to get free Udemy courses in 2025, I explain how to get free Udemy courses and coupons through Udemy's search options, promotional announcements, Facebook coupon groups and Internet search.
Udemy Coupons: Udemy Discount Coupon Codes Explained13:09
In this video, we explore Udemy coupons and discount codes from the perspective of a Udemy instructor. Different types of Udemy course links and options are discussed, along with what to do with Udemy course free and discount course links.
Udemy Course Marketing Tutorial: Udemy Connections6:53
In this Udemy course marketing tutorial, I explore the connections available on Udemy to cross-market various products.
Udemy Course Marketing Tutorial: Course Resources Affiliate Links2:46
In this Udemy course marketing tutorial, I discuss affiliate links that can be inserted into the course resources lecture of a Udemy course to generate additional course revenue.

Introduction to ChatGPT: Udemy Course Creation with ChatGPT AI0:08
The four lectures in this section provide a sampling of the lectures in my course "ChatGPT: Udemy Course Creation with ChatGPT AI". Using ChatGPT to generate courses is an alternative you should consider.
How ChatGPT Works7:01
In this lecture, I provide an overview of ChatGPT - what it is and how it works.
New ChatGPT Interface and Prompt Example14:52
This lecture introduces participants to the updated ChatGPT interface, highlighting key features and improvements designed to enhance user interaction and productivity. Students will also learn practical techniques for leveraging ChatGPT to efficiently generate compelling and marketable book descriptions.
Use ChatGPT to Choose a Topic Within Your Niche9:43
In this lecture, I discuss using ChatGPT to choose a discussion topic within your chosen niche by focusing on a single problem to solve.
Use ChatGPT to Create a Course Outline10:45
In this lecture, I demonstrate using ChatGPT to generate the outline for a video training course on using ChatGPT for customer support. I interact with ChatGPT to get the output formatted in sections and lectures.
Copy Your Outline to a Udemy Course Definition4:36
In this lecture, I demonstrate copying the outline generated by ChatGPT to Udemy.
Use ChatGPT to Create Presentation Slide Content4:37
In this lecture, I demonstrate using ChatGPT to generate lecture slide content.
Copy Your ChatGPT Output to Your PowerPoint Slides11:10
In this lecture, I demonstrate copying ChatGPT output to PowerPoint slides (I improve on the slide output in two more lectures).
Use ChatGPT to Create a Script5:42
In this lecture, I clear up some missed points and then show you how to create a talking script for your slides.
Third Time's a Charm6:47
In this lecture, I finally get the slide output I want from ChatGPT.

Requirements

You'll need a Udemy instructor account to follow along.
It's recommended that you have one or two published Udemy courses to begin marketing.

Description

Hello and welcome to my course, Udemy Course Marketing: Online Course Marketing (Unofficial): Picking a niche, dominating a niche, getting reviews and selling courses.

Are you ready to turn your online teaching passion into a profitable venture on Udemy? In this course, we unlock the secrets to marketing your Udemy courses with proven strategies for success! Whether you're new to online course creation or a seasoned instructor, you'll learn how to choose the perfect niche, dominate it, gather raving reviews, and generate consistent sales.

What You’ll Learn:

Niche Selection Mastery: How to identify a profitable niche that aligns with your expertise and attracts students.
Dominating Your Niche: Key techniques to position yourself as the go-to instructor in your chosen field.
Building a Review Pipeline: Step-by-step methods to gain valuable reviews that boost your course ranking and credibility.
Proven Marketing Strategies: Free strategies to promote your course and drive enrollment.
Optimizing Your Course for Success: Insider tips on creating irresistible course titles, descriptions, and content that converts.

Who This Course Is For:

Aspiring Udemy Instructors: Anyone looking to launch their first course and make an impact.
Current Udemy Creators: Instructors seeking to increase their sales, reviews, and student base.
Entrepreneurs and Educators: Individuals who want to leverage their expertise to generate passive income through online teaching.

Why Take This Course?

Learn from real-world case studies of top-performing Udemy courses.
Get actionable insights that you can implement immediately to grow your course sales.
Access easy-to-follow strategies designed for long-term success in a competitive marketplace.

Enroll Today!

Don’t wait to achieve your teaching and income goals. Take control of your Udemy success with this comprehensive marketing course and start dominating your niche! Sign up now and begin your journey to becoming a top instructor on Udemy!

I'll see you in the classroom,

---Brian

Who this course is for:

Aspiring Udemy Instructors: Anyone looking to launch their first course and make an impact.
Current Udemy Creators: Instructors seeking to increase their sales, reviews, and student base.
Entrepreneurs and Educators: Individuals who want to leverage their expertise to generate passive income through online teaching.

Udemy Course Marketing: Online Course Marketing (Unofficial)

What you'll learn

Explore related topics

Course content

Introduction4 lectures • 24min

Fundamentals8 lectures • 54min

Touch and Tick Your Courses7 lectures • 27min

Intermission1 lecture • 5min

Get Quality Course Reviews9 lectures • 38min

Get Course Sales9 lectures • 47min

Udemy Course Marketing Sales Funnel6 lectures • 30min

Additional Material7 lectures • 1hr 7min

ChatGPT: Udemy Course Creation with ChatGPT AI10 lectures • 1hr 15min

Conclusion2 lectures • 4min

Requirements

Description

Who this course is for: