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Twitter - Twitter Marketing Masterclass

Name: Twitter - Twitter Marketing Masterclass
Rating: 4.0 (28 reviews)

The Ultimate, Proven System For Twitter Marketing That Makes Twitter Your Sales Generating Hero. Tweet Like A Rockstar!

Created byDave Espino, Aj Amyx

Last updated 4/2016

English

What you'll learn

Use a proven Twitter Marketing Plan to market any product or service.
Create an effective Twitter Marketing Plan for your business.
Get a positive ROI from your Twitter Marketing Plan right away.
Design a Profitable Marketing Funnel.
Sell your products and services using Twitter
Build your Email List on a budget
Position Yourself as the Rockstar in your industry

Course content

9 sections • 50 lectures • 4h 43m total length

Introduction - Meet Your Instructors & Course Objectives2:29
Welcome to the Tweet Like A Rockstar course!

In this lecture, meet your instructors, AJ Amyx and Dave Espino and discover what you're going to learn inside this course.

This course is actually 2 courses in one!

Course 1 - Twitter - Proven Twitter Marketing - Tweet Like A Rockstar by AJ Amyx

Course 2 - Blab Marketing - How To Use Blab To Market Any Product Or Service by Dave Espino
Setting Up Your Twitter Account For Success6:33
This Module is all about setting up your Twitter Account for success. If you're brand new to Twitter, make sure you start here.

If you've been in the game for a bit, start here as well. I want to make sure you have a solid foundation for us to build upon.

In this Module you will learn how to:

- Set up your Twitter Account

- Email Notifications

- Select a Username

- Create a Profile Image that attracts clients

- Design a Twitter Header Image to be positioned as an expert

- Write a Rockin' Bio to Increase your Click-Through-Rate to your Website
Selecting A Great Twitter Username3:17
Choosing your username can be an overwhelming task.Should you use your name or your companies name? This video answers that question.

You should always have at least your personal Twitter account. We live in a day and age where people want to do business with people. We crave personal access.

Take advantage of this by allowing YOU to be the VOICE of your brand and/or company.

This is why no matter what industry you are in, having a personal brand is powerful!

If you want to use Twitter for customer service and/or share updates about your companies products or services, having a company account can be good as well.

If this is the case, I recommend you have two Twitter accounts. One for YOU, your personal brand, and another for your company.
Setting Up Email Notifications Properly5:22
One of the key takeaways of this training video is to set up a unique email address specifically for your Twitter account and turn off all email notifications except when "followed by a new follower."

You will want to do this because otherwise your email inbox will blow up with notifications and more importantly, I share a strategy to help boost your organic reach and impressions in Module 4 where you will need to use a unique email address.
Creating A Great Twitter Profile Image4:19
Images speak volumes. In this training you will learn one of the keys to attracting and connecting with your ideal client is having an authentic Twitter profile image.

It should be a headshot where people can see your eyes well.

You will want to create a profile image that is 400 px X 400 px. This will ensure your Twitter profile image will not be pixelated (blurry).
Designing Your Twitter Header Graphic11:15
In this video, you will learn how to use your Twitter Header to position you, your brand and company as the Go-To Rockstar in your industry.

Think of this space as a virtual billboard. It's PRIME real estate for advertising your business and message.

The Dimensions to create a GREAT Twitter Header Image is:
3,000 px (wide) X 1,000 px (tall)
Check the resources tab in the right side column to get access to great header templates.
Writing A Rockin' Twitter Bio6:43
Learning to write a Rockin' Bio will help change the game for you when it comes to your click-through-rates (CTR). In this video, you will learn to follow a simple 2 step process.

Step One:
Select three to four words that represent who you are as a person in life and business.

Step Two:
Write a Power Statement. I help WHO do/get WHAT. You do not need to be clever or sexy with your words.

The goal is to keep it simple because people reading your bio are skimming through it trying to see how you can help them. So...tell them.
Navigating Twitter7:19
In this video, you will learn your way around the Twitter platform. This way you will be able to execute on the strategies in the next modules.

You will learn how to:

1. Navigate around Twitter
2. Favorite Tweets
3. ReTweet
4. Find relevant content

Overview Of Section 21:48
Module 2 is all about crafting tweets. Understand you want your Twitter Account to become the HUB of information for your industry or topic. In order to do this you will implement a blended approach to creating your own tweets and curating others tweets.

You will learn:

- The 9 Different Types of Tweets to Use
- Composing Tweets with Images
- How to Use Twitter Videos
- To Create a Content Calendar
The 9 Different Types Of Tweets10:10
There are nine different types of tweets you can compose. You will want to mix up the type of tweets you craft to create a unique experience for your ideal client. The goal is for your Twitter Account to become the Go-To-Source for information in your industry or topic.

You will learn:

1. The 9 Different Types of Tweets to use
2. How to Craft an Engaging Tweet
3. Content Strategies to Boost Your Reach
Creating Your Twitter Content Calendar9:12
We've all had those moments of wanting to take massive action and then once we sit down at the computer, we end up staring at a blank screen not knowing what to say.

This training video solves this problem once and for all.

You'll learn how to create a content calendar to keep you focused and productive. By the end of this training you'll know exactly what to post and when.

You'll even have a content calendar. You can download the template calendar below.
Tweeting Images5:38
People LOVE images on Twitter. When you use images with your Tweets it will help boost your Favorites and ReTweets. You will want to do this because it helps expand your reach and increase your impressions.

The correct size for image on Twitter is 440 px (wide) X 220 px (tall).
Understanding And Using Hashtags10:50
Hashtags are to Twitter as Keywords are to Google.

If you want to get your Tweets in front of your ideal market you need to use the Hashtags they are using.

Hashtags are a way people can keep track of conversations they want to pay attention to.

Many people make the mistake of randomly using Hashtags. This is a big mistake because the Hashtag you may be using may be overused and as a result hardly anyone will see your Tweet.

The Data never lies. This is what I LOVE about digital marketing. We have DATA.

Instead of guessing, this training video will help you know exactly what Hashtags you should be using with your Tweets. By doing so you will be able to get in front of your ideal client right now.
Scheduling Your Tweets With Hootsuite18:10
One of the great things about Twitter is you can use Third Party Tools to make your marketing efforts easier.

This video walks you through using Hootsuite to schedule all your Tweets out for weeks at a time.

You will want to do this so you focus your attention each day to marketing your Tweets and getting into sales conversations with your ideal clients.

Overview Of Section 32:09
In this section, you'll learn how to build a raving fan base quickly.

There are two ways to go about doing this. Depending on where you are at in your business will dictate which strategy you use.

This strategy only requires you to set aside 15 minutes a day for 4 days a week at the most.

You will want to follow this strategy because it adds fuel to the fire. This single strategy acts as the backbone to drive targeted traffic to your website, boost your organic reach and impressions, get you into sales conversations and open up doors of opportunity you've only dreamed of.
Identifying Your Target7:57
The first thing you must do to build a raving fan base is to identify who has a similar message, product or service as you, find them on Twitter and see if they have a following.

You can assume if people are following them and your brand is similar to THEIR brand, then their followers would be interested in what you have to say and offer as well.

To get started make a list of the top 5 authors, speakers, podcasters, radio hosts, associations, clubs, etc in your industry.

You could even branch out to books your target audience reads, movies they watch, etc.

This video will help you learn how to identify your targets on Twitter and then what your next steps are to build your raving fan base quickly.
The Follow Game11:17
In this video you will learn how to play the Follow Game in just 15 minutes a day.

Keep in mind getting results with Twitter is like getting results in the gym. If you want maximum results it's all about working a plan consistently.

By playing the Follow Game you will be able in build a raving fan base, increase traffic to your website and explode your brand's exposure very quickly.
The Follow Game - Advanced Version8:13
In this training video you will learn how to use some Third Party Software called ManageFlitter to reduce the amount of time you spend playing the Follow Game.

By using ManageFlitter you will still build a raving fan base, increase traffic and your brand's exposure quickly, yet you can do it in less than half the time.

Instead of spending 15 minutes a day implementing the strategy, instead you will only spend one to three minutes a day.

Overview Of Section 43:13
Engagement is the name of the game on Twitter. If you want to reach hundreds of thousands of targeted customers each week learning how to engage your followers and those interacting with you on Twitter is crucial.

This module walks you through various techniques to increasing your brand's reach and impressions, as well as building your email list and setting up sales conversations.
Boosting Engagement, Reach and Impressions10:07
This training video is all about the key to leveraging Twitter and it comes down to three words...Real, Raw Conversations.

In sales, the person asking questions is in control of the conversation because they are guiding it. This is what you will be doing with your engagement on Twitter.

Don't make the mistake of asking for the "sale" too soon. By sale I mean telling your ideal customer to check out your website, LIKE you on Facebook, etc.

Get to know the person first. Find out what problems they are experiencing in their life, then point them to a solution.

This approach is GOLDEN because people will see you are a real person who cares about what they have going on and when you ask them to do something like leave your podcast a review, LIKE you on Facebook or set up a call to see how you can help them, they will be more inclined to do so.
Welcome New Followers7:17
In this training video you will learn a Rockstar Tactic to help you turbo charge your brand's reach and impressions.

The way to do this is by welcoming all your new followers each day. You'll want to use that specific email account you created in Module 1 for this.
Using Direct Messages Effectively6:40
Direct Messages are a way to communicate privately on Twitter. Often times the only times you will want to use a Direct Message is when you want to give someone your contact information such as your email address, phone number or Skype ID.

You can also use Direct Messages to communicate with multiple people at a time when you use a Group Message. This allows you to talk privately to the group. One way to use this feature is to introduce people to one another.

Lastly, you can use Direct Messages to promote a specific offering to people. You will learn a Rockstar Tactic on this in Module 5.
Using Twitter Lists Effectively8:33
Twitter Lists are very powerful because they allow you to segment you Followers and also keep track of conversations you want to be a part of.

Using Lists will help you connect with your ideal clients, referral and joint venture partners.

In this video you will learn how to:

- Set up Twitter Lists
- Find New Ideal Clients
- Connect with Influencers
- Segment Your Followers to Send Them Targeted Marketing Campaigns
Using Twitter Chats Effectively5:24
Twitter Chats are a powerful way to find and connect with your ideal clients. No matter what industry you are in, there is a Twitter Chat going on about it at some time during the week.

During these "Chats" your ideal clients are discussing a topic. It could be vegan runners talking about their diet or their next run or marketers talking about the latest and greatest in social media, etc.

Do a Google Search to find Twitter Chats that are going on about your Industry or Topic.

Also, look for "Chats" outside your industry but are related in some way.

Overview Of Section 53:35
This Module is all about using Third Party Tools to measure success and run some Rockstar Marketing Tactics to make some sales.

You'll learn how to:

- Measure Your Accounts Success
- Automate a Portion of Your Engagement
- Run Automated Direct Message Campaigns to Increase Sales
Measuring Success11:28
What you measure grows. This is why it is crucial for you to measure what's working and what's not working when it comes to your Twitter Marketing efforts.

In this video you will learn what metrics to pay attention to and how to use SocialBro and Twitter to measure your results.

You will want to do this because it will help you reach more people and make more sales.
Audience Insights8:52
What if you could know exactly who's following you, what countries they are in, what gender they are, what keywords they have in their bio, how much money they make and much more?

All of this is possible. In this video, you will learn how to analyze your audience to make sure you are reaching your target market and create content to best serve them.

You'll want to do this because it will ultimately help you build your list and make more sales if you are creating Tweets catered to their preferences.
Engagement Automation10:49
By now you should have implemented everything up to this point and are seeing massive results if you've implemented every step. Your following is growing, your engagement is skyrocketing and you're getting more visits to your website.

This training video will help you to automate your conversation starters.

You'll learn how to:

- Set up Rules to automatically send Tweets when someone follows you
- Automatically Add People to Your Lists
Automated Direct Message Campaigns6:38
Using Direct Messages correctly can be very powerful because you can get a targeted marketing message and campaign directly to the perfect prospect.

In this video, you'll learn how to:

- Segment Your Entire Following Into Targeted Categories
- Create a Marketing Message That Hits Their Hot Buttons
- Automatically Send Thousands of Direct Messages to Prospects

NOTE: Use this Rockstar Tactic carefully. If you ask for the sale to fast, your amazing offer will come across as SPAM. Remember, automate genuine conversations.
Scheduling Images In Hootsuite2:51
Twitter users LOVE images.

This training video will teach you how to add images to your Tweets within Hootsuite.

This will allow you to schedule your image tweets.

Welcome To The Exciting World Of Blab Marketing!2:10
In this lecture, you'll learn what Blab is and what to expect in this course.

This course is made up of two main parts.

In the first part of this course, you will learn how Blab works, complete with a live demo of Blab.

In the second part of the course, you'll discover 10 ways to leverage Blab for your business.
What Is Blab? A Brief Tour Of The Blab Livestream Platform.3:13
In this lecture, you'll learn what Blab is.

You'll also get a grand tour of a Blab and learn how a typical Blab is laid out.
The Livestream Area On Blab3:51
In this lecture, you'll learn about the center section of the Blab page, where the livestreaming action happens.

This is where you can host your Blab and have up to 3 additional people on your Blab, live.

You can also record your live Blabs and get both the video and audio recordings emailed to you.
Let's Take A Look At The Blab Chat Area3:24
In this lecture, we take a look at the Blab chat area.

The chat area allows all attendees to ask questions and post links and images.

The host, panelists and attendees can answer questions in chat or in the livestream itself.
Let's Take A Look At The Twitter Feed2:13
In this lecture, we take a look at the Twitter feed and how you can use it to drive new attendees and traffic to your Blab.
Let's Take A Look At The Attendee Feed2:54
The attendee feed is where you can see everyone who is attending / viewing the Blab live, right now.

You can also see the total number of people who have attended the Blab since it was launched.

You'll also learn a cool tip for building your following from the attendee feed.

Blab Gives You Acccess To An Instant Audience4:20
One of the big benefits of Blab is the instant audience that you have when you launch a Blab.

People are on Blab and looking for good content.

This is an exciting leverage point that you can use to build your audience and following as well as make sales of your product, service or courses.
A Blab Gives You Content Creation On Steroids!7:54
In this lecture, you'll see how one Blab can generate up to 20 pieces of content.

This is quality content that you can post on YouTube, Your Blog or website and on podcast and article sites.
A Blab Gives You Face-To-Face, Real-Time Interaction6:20
If you want to market a product or service, there is no substitute for live, face-to-face interaction.

This is a super effective benefit of launching a Blab - you get to speak with your prospects face to face, thus increasing your conversion rates and dramatically increasing your sales!
A Blab Will Generate Conversion Rates Similar To Webinars2:13
In this lecture, you'll learn about the top ways to market high end products.

The top way is through live seminars, followed closely by webinars.

I predict that Blabs, properly executed, will be moving up in generating high conversion rates.
A Blab Gives You Intense Interaction And Audience Curiosity2:30
Because a Blab is live streamed and there are new panelists popping on and off, this generates intense curiosity and interaction.

Both of these elements (curiosity and interaction) are key to generating a lot of sales.

A Blab allows you to use these key psychological elements to dramatically increase sales.
A Blab Gives You A Viral, Multiplication Effect3:53
In this lecture, you'll learn how to create a leveraged, viral effect at three different times - before your Blab goes live, during your Blab and after your Blab is completed.
A Blab Allows You To Link To A Freebie Which Contains An Instant Upsell2:50
Using your Blab as a way to gain credibility, authority and "rock star" status allows you to give away a free gift on your Blab in order to build an email list.
Build A Blab "Content Bomb" Which Explodes Your Traffic4:06
In this lecture, you'll learn that one Blab can actually generate up to 20 pieces of content.

I call this a "Content Bomb" and in this lecture, we discuss how to create one!
Blab Consistently For Maximum, Leveraged Results4:07
When you Blab (and participate in niche Blabs) consistently, you can create tons of content bombs which will explode your presence and create traffic drivers all over the internet.

This will explode sales of your product, service or course!
Blab Is Young And Growing Incredibly Fast!1:45
In this lecture, you'll discover that you are at the right place, at the right time.

This is the time to jump in and begin following this recipe for Blab success.

When you do, you will be among the first to grow your influence and authority on Blab as well as all over the Internet with your Content Bombs.
Get Blabbing!1:57
This lecture encourages you to get started with Blab by summarizing 8 of the most powerful benefits of Blabbing.
Downloadable PDF Of This Blab Presentation0:13
This is the full presentation for this course in a downloadable PDF format.

You can download it to take notes as you go through the course.

Requirements

Pen and paper to take notes on the instructions and exercises given inside the course.
An internet connected computer / mobile device with the ability to open a Twitter account.
Desire to take control of your marketing destiny and work toward a better marketing future.

Description

“AJ’s strategies added thousands of followers to our Twitter accounts and drove thousands of clicks to our website. Applying his strategies will help you build a targeted audience and get more traffic to your website.”

Nick Unsworth, CEO of Life on Fire

Are you unclear about how Twitter fits in with your marketing?

Would you like a clear plan to follow to show you how to get more exposure, leads and sales by using Twitter?

I can show you how to bring it all together and use Twitter to build a rocking business in just 30 minutes a day.

I Believe Twitter is the Most Powerful Tool to help Your Achieve Your Financial Goals Right Now

Take a look at these amazing Twitter facts:

There are 310 Million ACTIVE Monthly Twitter Users.
47% of people who follow a brand on Twitter are more likely to visit the company's website.
There were 157 Billion Twitter Timeline views in the first quarter of 2014.

This is a proven Twitter marketing plan you can use to grow your business, right now

Part One Of This Course Is:

TWEET LIKE A ROCKSTAR - Your Proven Plan for Using Twitter

When You Join TWEET LIKE A ROCKSTAR I'll help you create a profitable Twitter Marketing Plan that will give you the confidence you need to build a business that's crushing it.

What's Included in the Course?

Module 1: Getting Started on Twitter, Setting Up Your Account for Success

In this module you will learn how to rock through Twitter, set up your account, choose a username and position yourself as a credible authority within your industry

Module 2: Creating Tweets that Capture Attention

In this module you will learn how to create a content strategy that converts, how to tweet, what to tweet, when to tweet and how to use third party applications to enhance each tweet.

Module 3: Attracting Raving Fans and Growing Your Following

In this module you will learn the best techniques for attracting raving fans, increasing clicks to your website and building your email list.

Module 4: Increasing Your Reach and Visibility Online

In this module you will learn the best strategies to increase your impressions and reach, create new opportunities for your business, attract new leads, how to support others who align with your brand and how to interact via direct message.

Module 5: Utilizing Tools to Improve Your Twitter Strategy

In this module you will learn about tools to help you schedule your Tweets, measure success, automate engagement and directly make sales from Twitter.

If for any reason you’re not happy with the course, I’ll give 100% of your money back within the first 30 days.

When You've COMPLETED This Program

You'll Be Able To...

Create an effective Twitter Marketing Plan for your business
Design a Profitable Marketing Funnel
Get a positive ROI from your Twitter Marketing Plan right away
Build your Email List on a budget
Sell your products and services using Twitter
Position Yourself as the Rockstar in your industry

Part Two Of This Course Is:

Blab Marketing - Market Your Business With Blab

10 ways to use the Blab livestream site to get instant, free, targeted traffic to your product or service

This course shows you how to use Blab to grow your audience & reach, maximize your conversions & sales and dramatically increase your business income.

What is Blab?

Launched in April 2015, Blab is the hottest new livestreaming platform to hit the Internet. (Hotter and newer than Periscope!)

Blab is brand-new and taking the Internet by storm!

The average Blab user spends 64 minutes on Blab! (engagement is through the roof)

With Blab, you can launch live broadcasts that include up to 4 people on a broadcast.

This is exciting and fun because of the collaboration and intensity of the conversation.

You can also have new guests "pop in" or "pop out" of your Blab and as the host, you stay in control the conversation.

But, as fun as Blabs are, sadly, the average "Blabber" does not know how powerful it can be for generating a massive amount of instant, free, targeted traffic to your website, product, service or online course.

In fact, this course reveals how you can get traffic that is:

INSTANT TRAFFIC (you have an instant audience waiting for you on Blab)
FREE TRAFFIC (Not only is Blab traffic free, but I will also show you how to turn your Blab content into ongoing, FREE TRAFFIC drivers! I call this my "Content Bomb" strategy)

and

TARGETED TRAFFIC (The most important audience you can build is an audience that is interested in your offers. In this course, you'll learn my "secret sauce" for building a TARGETED audience on Blab)

You'll do this by doing livestreamed broadcasts on Blab about your specific niche topic and then turning this free traffic into sales of whatever product or service you want to sell.

Since Blab is so new, you may not have heard of it, but in this course, you'll discover 10 powerful ways to leverage the Blab platform to grow your reach and tap into an instant audience.

You'll also discover how, over time, you can grow your audience and reach exponentially to generate even more sales and growth!

Enroll today at no risk because you automatically get a 30-day, no-questions-asked, money-back guarantee!

Who this course is for:

Entrepreneurs who are just starting out.
Business Owners wanting to scale their business.
Authors, Speakers, Coaches, Musicians or Digital Business Owners.
Marketing Professionals who want to rock their clients' world
You should NOT take this course if you are the type of person who doesn't take action.
You should NOT take this course if you tend to blame others for not hitting your goals.
You should NOT take this course if you're not serious about creating a booming business.

Twitter - Twitter Marketing Masterclass

What you'll learn

Explore related topics

Course content

Introduction To Tweet Like A Rock Star - Section 1 - Setting Up Your Account8 lectures • 47min

Section 2 - Crafting Tweets That Capture Attention6 lectures • 56min

Section 3 - Attracting Raving Fans and Growing Your Following4 lectures • 30min

Section 4 - Increasing Your Reach and Visibility6 lectures • 41min

Section 5 - Utilizing Third Party Twitter Tools To Improve Your Twitter Strategy6 lectures • 44min

Introduction To Blab Marketing - Market Your Business With Blab6 lectures • 18min

Live Demonstration Of A Blab, In Real Time1 lecture • 4min

10 Ways To Leverage Blab To Market Your Products, Services or Online Courses12 lectures • 42min

Conclusion1 lecture • 1min

Requirements

Description

Who this course is for: