
1.戰術應用的方法,通常責任採購的核心技能,聚焦於議價能力,不同背景狀況,需採取不同的戰術應用,若能運用自如,必能如魚得水,但這些方法,是需要體會和演練的,以下先安排戰術方法的認知和體會,介紹常用的八種技巧:
A.藉刀殺人 / B.過關斬將 / C.以量制價 / D.化整為零 / E.霸王硬上 / F.長期夥伴 /
G.預算不足 / H.上下其手。
2.執行過程行動準則,需知悉雙方主事者,在意甚麼,因個人、事務、文化等因素差異,產生商談,五大起始方向:情、理、法、道德、利益,所以事前要做功課,了解對方在意甚麼,以上五大方向,稱過程的「行動準則」,各個方向皆有不同適合族群。
若已完成供應商調查與評估,當執行「尋價」(RFI)和「報價」(RFQ)階段時,如何選定合格供應商,從公部門到民間企業的選定概念,非常多元,核心思維「非公平性」,而是當下法規情境,「對買方最有利和易執行性」的考量,各種選定技巧,皆具不同思維考量,但也適合不同法規,情境背景需求,各具相對性的優缺點,現列舉常見的選定技巧,計八類供參考。
本堂課介紹,採購跟催技巧,計八項有 :
1.交期緊迫盯人 - 人工交期的跟催。 2.建立資訊自動回報系統。
3.赴廠坐鎮優先取貨 - 缺料/搶料。 4.上級承諾優先跟催。
5.過期罰款 - 合約明列。 6.過期不要。
7.提早交貨給獎金。 8.深入了解共同解決問題。
製造業商務交易的售後服務,指賣方完成交貨料件後,發生品質和交期問題,如何配合買方解決,本來是賣方售後服務的責任,但本節,從反向的買方角度,如何利用「軟、硬、拉、推」的相關作為,促使賣方完全配合買方要求,很少資料文獻,從買方角度談售後服務,本節從不同方向,說明可執行的技巧。
5.4買方角度的售後服務技巧之2,含:
3.好言相勸,正面鼓勵。 4.長期夥伴關係。 5.先解決問題,分析責任。 6.終止買賣關係。
5.5採購執行技巧案例簡介 ,重點在如何活用前4節的知識和技巧,達成預期商務目的,本堂課只簡單說明,此4個案例的內容重點,目的初步增進學員的思考空間,後有8堂課(從第7堂到第14堂),其中4堂課,會詳細說明,此4個案例的內容,另4堂課,提供該案例的「解答建議」。
從案例背景簡介,延伸討論重點項目,並引導解答的思考重點整理,能幫助學員,如何活用講義的技巧。
1.案例重點整理,計六項。
2.認知議價前的先天條件,計二項。
3.議價案例演練過程,應展現重點內容,計四項。
4.議價案例演練結果評估,計六項。
從案例背景簡介,延伸討論重點項目,並引導解答的思考重點整理,能幫助學員,如何活用講義的技巧。
1.案例重點整理,計五項。
2.認知議價前的先天條件,計二項。
3.議價案例演練過程,應展現重點內容,計三項。
4.議價案例演練結果評估,計三項。
This class is designed for those responsible for the enterprise buyers and is also suitable for those responsible for supply-side sales, focusing on how the interaction between the two parties 。Because procurement faces the supply-side sales,and professional procurement engineers face the supply-side technical group, many interactive problems will naturally arise,Therefore,it is necessary to be an expert in the professional field,To point out work doubts / blind areas and difficulties,so as to enhance the effectiveness of the work of the responsible persons on both sides,and how to get what they need in mutual benefit,This is the design direction and purpose of this class 。
Therefore, the seven major directions of class design,first talk about the「core value of business transactions」,starting from the perspective of mutually beneficial transactions between buyers and sellers,and then talk about「analysis of various business variables affecting sales」and「value、price and cost analysis」,It is necessary for both parties to understand the quantitative basis of the transaction interaction,and discuss the content of the「two-party contract」for the purpose of reminding and solving all business contract issues,Fifth talk about「business negotiation skills」,from the four major directions of bargaining、selection、follow-up and after-service,explain the application skills of the execution face, and pair with group case exercises,The purpose is to hope that the classmates can use relevant skills; Sixth talk about「the two sides often face interaction problems at the routine work level」,such as supplier investigation and evaluation / material approval and control / material acceptance / appraisal response / supplier strategy / relationship determination etc., with the purpose of interpreting how to improve work effectiveness; Finally, I will talk about “The Operation of International Professional Procurement (IPO)”. Its content has two meanings. One is to enable medium and large-scale supply-side business owners to know how to interact with international buyers,another is how to obtain orders / how to meet customer requirements etc.。
The instructor of this class has served as the buyer's IBMT-IPO for more than 13 years, He has been responding to the「business interaction between procurement and supply」for a long time and has also served manufacturing suppliers,Therefore,he is the most appropriate lecturer for this class, and the classmates will benefit infinitely。 This digital course focuses on the chapters 5 to 7 and is called the 「Lower」。
本課程針對企業採購責任者設計,亦適合供應端銷售相對的責任者,聚焦於兩者互動如何運作。因採購面對供應端的業務,專業採購工程師面對供應端的技術族群,自然產生許多互動中的難題,因此有必要由此專業領域的高人,來指點工作疑惑/盲區和困難,藉此提升雙方責任者工作成效,於互利中如何各取所需,此為本課的設計方向和目的。
因此課程設計七大方向,先談「商務交易核心價值」,從買賣雙方互利交易角度開始,再談「影響買賣的各種商務變數分析」及「價值及價格和成本分析」,雙方有必要認識交易互動的量化基礎為何,四談「雙方合約」內容,目的希能提醒和解決所有商務合約的問題,五談「商務談判的執行技巧」,從議價/選定/跟催/售服之四大方向,解說執行面運用技巧,並搭配分組案例演練,目的希望學員能活用相關技巧;六談「雙方經常面臨例行工作層面的互動問題」,如供商調查評估/料件承認及管制/料件驗收/評比因應/供商策略/關係拿捏等,目的解讀如何提升工作成效;最後談「國際專業採購(IPO)的運作」,其內容具兩大意義,其一使中大型供應端業務責任者,知悉如何和國際買方大咖互動,其二如何取得訂單/如何滿足客戶要求等。
本課講師曾任職買方 IBMT-IPO十餘年,長期因應「採購與供應之商務互動」,亦曾服務製造供應方等,故其為本課講師最為適當者,學員將受益無窮。
本數位課程,聚焦於第5章到第7章,稱「下部」。