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客戶開發與經營 - Customer Development and Managing
Rating: 5.0 out of 5(9 ratings)
32 students

客戶開發與經營 - Customer Development and Managing

TOPCHINA09
Last updated 5/2026
Chinese (Traditional)

What you'll learn

  • 1.能從零開始,引進目標客戶來訪,並建立後續商務互動管道 - Can start from zero, introduce target customers to visit, and establish follow-up business interaction channels 。
  • 2.能從目標客戶來訪,到簽署合約,逐步設法達成 - Able to gradually try to reach from the target customer visit to the signing of the contract。
  • 3.於簽約後到大量生產,能適當和目標客戶互動,滿足客戶的需要 - After signing the contract to mass production, can appropriately interact with target customers and meet customer needs。
  • 4.從客戶流失到客戶滿意,能適當因應和經營現有客 - From customer run off to customer satisfaction, able to appropriately respond to and manage existing customers。

Course content

17 sections19 lectures1h 40m total length
  • 1.1 業務促進,銷售自己4:34

    1.1業務促進銷售自己,可歸類為下列四個步驟:

    1.1.1 摸清門路     1.1.2 引起注意     1.1.3 事前認知與準備    1.1.4 安排拜訪

Requirements

  • 目前任職製造業的業務責任者及以上 - the manufacturing business contact window and above。

Description

    Many businesses and marketing units in the export industry,that is very often invest a lot of resources to develop new customer but fail to see results ; even place too much emphasis on the development of new customers, and ignore the operations of old customers, This class It is designed to address the above-mentioned problems, hoping to provide immediate assistance to the industry。

    To teach this kind of customer development and existing customer management, it is best to have served as a customer of a large domestic company and know best what the customer think and want; the lecturer of this class has served as a buyer for a long time, knows the needs best, and the class design,that is pure written and explained from a practical perspective, it is very rare, that such practical experience class can be taught in global ! Which believe it will be of great help to the classmates 。

許多外銷產業的業務、行銷單位,常見投入許多資源開發新客戶,卻見不到成果;甚至太重視新客戶開發而忽略舊客戶的經營,本課程就針對上述問題而設計,希望對業界有即時性的助益。
講授這種客戶開發及現有客戶經營,最好自己曾擔任國內大公司的客戶,最了解客戶想什麼、要什麼;本課程講師曾長期擔任買方(Buyer)工作,最了解需求,同時課程設計,純從實務面角度撰寫和說明,於國內能講授這種實際面的經驗課程,是非常稀少的!相信對學員有極大的幫助。

Who this course is for:

  • 適合業務單位資深以上員工和主管-Suitable for senior sales and managers of business units。