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TIKTOK Marketing Practice and TIKTOK Shop Operation Guide
12 students

TIKTOK Marketing Practice and TIKTOK Shop Operation Guide

TikTok Marketing Practice,TikTok Content Creation and Account Operation and TikTok Shop Operation and Marketing
Created byJacky Zhang
Last updated 6/2025
English

What you'll learn

  • How to download and register tiktok?
  • How to position your tiktok account?
  • How to build personal IP on tiktok?
  • How to vertically tag your tiktok account?
  • How to make your tiktok video popular?
  • TIKTOK 8 high traffic codes
  • Guide to create a hit short TIKTOK video
  • Analysis for different categories of Tiktok hot and popular videos
  • Tiktok Short Video 0-1 Operational Ideas
  • How to write tiktok video script?
  • TIKTOK Shop Opening 0-1 full Process
  • How to break 0 for tiktok shop new business?
  • How to make a fancy listing for tiktok shop?
  • TIKTOK Shop 0-1 marketing

Course content

2 sections72 lectures10h 6m total length
  • Outline for Tiktok Operation Practice Course6:39

    Outline for Tiktok Course

  • 1.1 Tiktok Mobile Phone Purchase2:47

    What kind of mobilephone is better?

  • 1.2 Apple phone initialization process15:19

    Apple phone initialization process

    1) Remove the SIM card;

    2) Format the phone;

    3) Initialization settings;

    4) Time zone settings;

    5) Ad tracking settings;

    6) Sports health settings;


  • 1.3 Network environment setup7:04

    How to setup tiktok operating environment?

  • 1.4.1 How to register outlook email?4:49

    Register outlook emailbox

  • 1.4.2 Method for registering a US Apple ID11:55

    Method for registering a US Apple ID: High success rate and simple steps!

  • 1.4.3 How to purchase in the APP STORE through a US Apple ID?4:14

    1.4.3 How to purchase software and services in the APP STORE through a US Apple ID?


  • 1.5.1 TIKTOK download and installation2:00

    TIKTOK download and installation

  • 1.5.2 TIKTOK basic functions introduction3:49

    TIKTOK basic functions

    Follwing is to push some accounts you follow.

    For you is the system pushes according to your preferences.


  • 1.6 Difference between Personal and Company Account8:20

    The difference between TIKTOK personal account and corporate account.


  • 2.1.1. TIKTOK Account Maintenance4:50

    TIKTOK Account Maintenance


  • 2.1.2. TIKTOK video recommendation algorithm mechanism10:25

    TIKTOK video recommendation algorithm mechanism

    User interaction behavior

    (1) Finished broadcast (important)

    (2) Like

    (3) Forward

    (4) Comment

    (5) Favorite

    (6) Save

    (7) Co-shoot

    (8) Go to homepage to watch other videos


  • 2.1.3. Tips for breaking through the traffic pool of TIKTOK10:06

    Tips for breaking through the traffic pool of TIKTOK

    Factors for breaking through the traffic pool:

    completion rate, comments, forwarding, attention, and riding on the popularity


  • 2.2.1 Professional Tiktok account creation process13:24

    Professional account creation process

    Frequently asked questions: Where do newbies start?

    Do I copy or create original content? What type of content should I post?


  • 2.2.2 TIKTOK Product Selection Tool Websites10:32

    TIKTOK Product Selection Tool Websites


  • 2.2.3 What types of accounts are there on TIKTOK?10:55

    What types of accounts are there on TIKTOK?


  • 2.3 How to find Tiktok benchmark account?6:47

    1. What is a benchmark account?

    It is an account that can be imitated.

    2. Why do you need to find a benchmark account?

    Because it is difficult to create a new project, you can find an account that is already successful to imitate.

    3. How to find a profitable benchmark account?

    Keyword search method, open TIKTOK and search for keywords.


  • 2.4 Five steps to position the tiktok account5:33

    Five steps to locate the account: locate, create an account,Find the best-selling products

    take a video,promote


  • 2.5 How to Build a Personal IP?13:44

    Basic elements of a persona:

    Who are you?

    What do you do?

    What value can you bring to your fans?


  • 2.6 How to vertically tag TIKTOK?9:00

    Hashtag is an important basis for Tk content classification and push,

    such as "video business card" choose the right tag,the system will push it to the target user;


  • 2.7 How to break the amount of play of TIKTOK?3:27

    How to break the amount of play of TIKTOK?

    1. Check the mobile phone environment, maintain the matching IP and direct line connection;

    2. Improve the completion rate and control the duration within 15 seconds;

    3. Use popular music and tags;

    4. Maintain stable release of works;

    ...

  • 2.8 How to make your video popular?4:01

    1. Seize the golden three seconds at the beginning;

    2. The video should be within 15-20 seconds;

    3. Before posting your work, watch videos of the same track, like, comment, follow, collect and forward;

    Go to the opponents’ homepage and watch a few more videos!

    4. Follow and imitate or remix popular videos;


  • 2.9.1 Nine Tips for Tiktok Topic Selection3:31

    Nine Tips for Tiktok Topic Selection


  • 2.9.2 Three Structures of High Traffic IP Accounts10:32

    3 basic structures of High Traffic IP Accounts


  • 2.9.3 Common Phrases Used at the Beginning of the Hook8:32

    Common Phrases Used at the Beginning of the tiktok video Hook


  • 3.1 Nine 3-Second Finish Broadcast Rate Boosting Tactics10:14

    Questioning Style:Draws curiosity !

    Quick-fix Style:Must have numbers !

    Professional Style:Have words like expert inside the title.

    99% Style:Exaggerate to draw attention

    Determination Style:Be very sure and confident!

    Preventive Style:Be intimidating and consequential !

    Benefits Style:Tells that there are very many appendices.

    Story Style:Have a picture, have a reversal!


  • 3.2 TIKTOK's Underlying Logic for Improving the Completion Rate5:30

    The core logic of the TikTok algorithm

    1.The completion rate is the core indicator.

    The TikTok algorithm prioritizes videos with high completion rates, because a high completion rate means that the video content is attractive to users.

    The algorithm will judge the quality of the video based on the user's viewing behavior (such as whether it has been watched to the end, whether it has been re-watched),

    and thus decide whether to recommend it to more users.



  • 3.3 Tips for improving likes, reposts and comments on videos5:16

    The core of likes is resonance:

    Many inspirational posts have a large number of likes, which resonate with different people;

    However, accounts that are separated from target users and commercial purposes are meaningless.

    In other words, your resonance point does not necessarily have to pursue a large resonance, but it must fit your target users.


  • 3.4 TIKTOK 8 High Traffic Codes16:14

    TIKTOK 8 High Traffic Codes


  • 3.5 Introduction to TIKTOK Basic Functions6:55

    Introduction to TIKTOK Basic Functions


  • 4.1.1 How to write Short Video Script?13:40

    Four major elements of short video scripts:

    1. Pain points and itch points:

    Attract the audience's attention, no beating around the bush, direct and clear.

    2. Product introduction:

    Grasp the key points and highlight the product.

    3. Target group:

    Look at the problem from the perspective of consumers.

    4. Interactive guidance:

    Leave suspense and leave a thought-provoking ending for the video.



  • 4.1.2 DEEPSEEK+TIKTOK Short Video Script Production11:03

    How to write Tiktok short video script with DeepSeek AI?

  • 4.1.3 Optimizing the application of prompts in TIKTOK content9:03

    Practical Operation:

    Optimizing the application of prompts in TIKTOK content creation


  • 4.1.4 Common TikTok Short Video Script Formulas7:22

    Common TikTok Short Video Script Formulas


  • 4.2 Short video production guide: Short Video Shooting13:06

    Short video production guide: Short Video Shooting


  • 4.3.1. Analysis for Popular Short Videos of Household and Daily Necessities8:38

    Analysis for Popular Short Videos of Household and Daily Necessities


  • 4.3.2. Anlysis of Beauty and Personal Care Accounts5:49

    Anlysis of Beauty and Personal Care Accounts


  • 4.3.3. Analysis of new and unique short videos and accounts10:24
  • 4.4.1. Analysis of Home furnishings and general merchandise Script13:28

    Analysis of  Home furnishings and general merchandise Script


  • 4.4.2.The Analysis of Beauty Products Script10:07

    The Analysis of Beauty Products Script


  • 4.4.3. 3C Electronic Products Promotion Short Video Script4:59

    3C Electronic Products Promotion Short Video Script


  • 4.4.4. Formula for Short Videos Promoting Toys Script5:52

    Formula for Short Videos Promoting Toys Script

  • 4.4.5. Formula for Short Videos Promoting Clothing Script10:56

    Formula for Short Videos Promoting Clothing Script


  • 4.5 TIKTOK Short Video 0-1 Operational Ideas8:34

    TIKTOK Short Video 0-1 Operational Ideas


  • 4.6.1 How to Open Tiktok Showcase for TIKTOK?3:38

    How to Open Tiktok Showcase for TIKTOK?


  • 4.6.2. How to add products to the showcase in TIKTOK?4:52

    How to add products to the showcase in TIKTOK?


Requirements

  • 0 level, no experience
  • You'll need access to a smartphone

Description

Course Title: TikTok Marketing Practice and TikTok Shop Operation Guide

TikTok Marketing Practice,TikTok Content Creation and Account Operation and TikTok Shop Operation and Marketing .

Introduction:

In today’s digital age, TikTok has become a powerhouse for brand growth and e-commerce. Whether you're a marketer, entrepreneur, or business owner, mastering TikTok’s marketing strategies and shop operations is essential for success. This course, TikTok Marketing Practice and TikTok Shop Operation Guide, provides a hands-on approach to leveraging TikTok’s algorithm, creating viral content, and optimizing TikTok Shop for maximum sales.

Course Description:

This comprehensive course is designed to equip you with practical skills to excel in TikTok marketing and e-commerce. You’ll learn how to craft engaging content, harness trends, and use TikTok’s advertising tools to boost brand visibility. Additionally, the course dives deep into TikTok Shop operations, covering product listing, order management, influencer collaborations, and conversion optimization.

Key topics include:

TikTok Content Strategy – Creating viral videos, using hashtags, and engaging audiences.

TikTok Ads & Analytics – Running effective ad campaigns and measuring performance.

TikTok Shop Setup & Management – From onboarding to fulfillment and promotions.

Influencer & Affiliate Marketing – Partnering with creators to drive sales.

Live Selling & Conversion Tactics – Best practices for live streams and shoppable content.

By the end of this course, you’ll have the expertise to grow your brand, increase sales, and dominate TikTok’s competitive marketplace. Whether you're a beginner or looking to refine your skills, this guide offers actionable insights to turn TikTok into a revenue-generating platform.

Enroll now and unlock the full potential of TikTok Marketing and TikTok Shop!

Who this course is for:

  • Anyone who wants to market their business on Tiktok
  • Anyone who wants to build their personal IP on Tiktok
  • Anyone who wants to sell goods on Tiktok shop
  • TikTok Content Creators
  • Anyone Seeking Monetization Opportunities on TikTok
  • Marketing Professionals