
Introduction to optimizing your profile
Breakdown the structure of upcoming episodes and what to expect.
Making a TikTok
Step-by-step on how to create a TikTok profile from the beginning of downloading the app.
Making your TikTok bio
Making the best possible bio for your TikTok. A recommended structure that will improve your goal of social media.
Difference between the style of accounts
Deciding the best type of account that will benefit you and your brand.
A recap of setting up your profile over a little shuffle board.
Understanding TikTok ⚠️IMPORTANT⚠️
The in's and out's of TikTok and understanding the culture of TikTok. Completely different from all other platforms.
Working the app
How to work the app and find each needed function.
Recapping TikTok culture and functions over a cup of coffee.
Description of what you should be posting
Depending on your brand, you should be posting certain things. Here we describe to you what you should be posting and how you should figure it out.
Choosing a niche to focus on
Picking a niche to post for or about is crucial for a brand's TikTok account. We show you how to find the best niche for your brand.
Why deleting videos is not a good idea
Although deleting is normal on other apps, it is entirely different with TIkTok. Here we talk about why that is.
Showing off my bumper pool skills while we recap the importance of choosing what to post carefully.
The importance of trending songs
How and why you should be using trending music.
Where to look for trending music
Trending music is constantly changing on TIkTok and here is how to find it at any given time.
How to use a trending sound on every video
Not all videos need music, so here is a way to still tap into a trending sound without ruining a video that doesn't need music.
Original audio's and their function
A ton of "Original Audio"s become trends and here is how to create one.
Taking it to the conference room to recap on what we learned from Trending Sounds.
Tactics to research trends ⚠️IMPORTANT⚠️
Trends are important and TikTok favors them. Here is how to find and use those trends.
Using the most used tool on the app to find popular trends
Studying the FYP is so important to find trends within your market.
Other ways of finding trends
Using other apps and tools to find TikTok trends.
Ways to study trending sounds in your niche
Other than the "TOP SOUNDS", there are other ways of finding sound trends, here is how!
Good ways to find inspiration for your page
Not all videos can be created from scratch so inspiration on TikTok is important. Let's find some good ways of getting it.
Running through TikTok trends and how to stay ahead of them over a cappuccino.
How to keep consistency on TikTok ⚠️IMPORTANT⚠️
Tactics we use to stay consistent and how important video consistency is on this platform.
When to post and why
Figuring out the best times to post for your brand.
Why posting a lot is a good thing on TikTok
A platform like no other, this one allows you to post and still not bother your followers with too much.
Why more posts leads to more interaction
More posts creates more possibility on TIkTok and here we talk about why that is.
Good ways to prepare content for posting
Places to store your content and have it be ready for your "right times to post".
How to create a schedule to ensure you're up to date
Ways that we schedule out our content and the best tactics to go about it.
Recapping your posting consistency over a latte.
A dive into analytics and how to use them ⚠️IMPORTANT⚠️
Breaking down how to use your analytics and what they mean.
Analytics that help you find what your followers like
Looking into your follower analytics to help create your content.
Timing analytic studies to help your engagement rate
Looking into your posting times to figure out the best and most active times to share.
How to improve your analytics and adjust to your liking
how to use hashtags to change your analytic results to benefit your brand.
Hitting the booth to recap what we learned about your analytics.
Creator tools and what they can do for your brand
Tools put in place by the TikTok platform to add more engagement to your page when used correctly.
A necessary tool to use when making your videos
Voiceovers and subtitles are heavily promoted by TikTok so in turn they are very good to be using. These allow you to talk about your product without interrupting your video.
The text-to-speech feature and how it can boost your video views
A popular feature used on a ton of videos which drives engagement from a whole new audience.
How to use the Duet feature to connect with popular videos
Duets can allow you a connection with a popular video and potentially push your video to drive popularity. Let's drive that popularity to our page.
Tools to use after getting on the FYP
The For You Page (FYP) will boost your interaction and we want to capitalize on that boost. Here is how we do so.
All the Creator Tools Provided by TikTok
There are a lot of tools, so we took this one to the white board to make sure we recap on each point we learned about.
The best method to use when making videos
Let's talk about A method we at Social Savvy have seen to be very successful when making videos for our brand.
Let's make a TikTok video together!
A step-by-step on exactly what I do when making a TikTok video. I'll start from scratch for you to follow along. PART 1
Let's make a TikTok video together! PART 2
A step-by-step on exactly what I do when making a TikTok video. I'll start from scratch for you to follow along. PART 2
Me, you, a fire and a little recap of what we just learned in Episode 9 about making the perfect TikTok, using our successful method.
Let's step into the world of influencer marketing
Confusing at first as to how anyone gets a post or shoutout from these high level influencers BUT it is doable and we are here to show you how and what to do.
How to find the influencer that matches your target demo
There are a ton of influencers out there, so we are showing you the best ways to connect with your demographic.
What and how to negotiate with influencers.
Not all partnered influencers need money to work with you. Here we talk about how we can negotiate with those influencers to ensure you get the best deal.
What type of "Ad" to assign your partnered influencer.
There are good ads and bad ads, especially when trying to advertise to TikTok users. Here we show you the best way to style your videos to promote and advertise them to your audience without them feeling like they are watching a commercial.
How to get in contact with influencers
It's not all that hard. Influencers are looking for brand deals and they want to get in contact. Here's how!
The bittersweet send off
We wish you all the best and really appreciate that you have completed this course. You now know all the best details and tactics to use to start growing your business through TikTok. Message us and we will happily connect through social media and support your brand. Looking forward to seeing your thriving TikTok account!!!
This course was featured in The New York Times! "TikTok Class Is in Session" 12/21/22
Welcome to the Social Savvy Insider for TikTok.
10,000 students in the first month this course was uploaded on Udemy alone!
For licensing inquiries email: skyler@weresocialsavvy.com
Language: English
-
Hi, my name is Skyler, Co-Founder of Social Savvy LA - Creative Marketing Agency
This is the most educational TikTok course under 2 hours on the market. Guaranteed! This course is hyper-focused on the most effective tactics of marketing through TikTok. For this course to be applied to your page, you should have an intermediate level of understanding of social media platforms and their basic functionality. We'll teach you all you need to know about TikTok along with advanced techniques and valuable strategies.
TikTok is one of the most powerful social media platforms to this date and only growing. As a free platform with over 1 Billion users, you have endless opportunities to grow and increase your business revenue through TikTok marketing without a following. You just need to know the latest tips and strategies. In this course, we teach you the most lucrative and valuable strategies to date resulting in targeted traffic, organic followers, and loyal customers.
TikTok is one of the most effective marketing platforms to gain new customers.
This course will change your perspective on TikTok marketing and teach you everything you need to know to successfully market your business on the platform.
My team and I spent months making a course that is strictly the most effective information on TikTok Marketing. We did not want to waste students' time with nonsense episodes you’re not likely to even finish. This course is full of the most crucial TikTok Marketing knowledge to date.
We made it easy to follow along with screen recordings and step-by-step breakdowns of techniques. Not to mention, we make it fun to watch so you don’t get bored learning. This course contains the knowledge you should know to be ahead of your competition in 2024. We show you all the tools to create engaging content, properly edit videos, follow trends and sounds for your niche, post according to your analytics, grow your TikTok followers, and many more tactics. Ultimately resulting in sales to your business from targeted customers.
Online shoppers measure your trustworthiness and credibility based on your social media presence. By learning the ins and outs of profile presence and how to gain thousands of active followers, your profile will have a higher conversion rate of follows, sales, and professional business connections.
Social Savvy Insider Overview
This TikTok course contains over 50 lectures and 1 1/2 hours of content. It's crafted for anyone who wants to learn how to use TikTok to grow your page with REAL organic followers. We pride ourselves on being up to date with new TikTok algorithms and updates for TikTok growth and sales. You will have lifetime unlimited access to this course.
As an owner of a digital marketing agency that’s served hundreds of clients, PR agencies, and big brands; I’ve learned the ins and outs of modern-day social media marketing. My team and I have had many clients who could not afford our services but wish to work with us. After many months we decided to create a course full of the knowledge we provide through our services at an affordable price for everyone. The tips and secrets we share in this course come from our services that large brands pay us thousands per month to provide. We’re excited to share this knowledge with the public through a fun and exciting course that’s not too long! At the end of every chapter, we always recap the lectures we learned - sometimes while making a cup of coffee.
We look forward to connecting with you as well. We are here as a team to answer questions, hear your feedback and success stories.