The World of Design Thinking
- Open minded
- Human- and customer-centricity
Design Thinking is a human-centered method and set of principles for solving wicked problems. Nowadays it is being used for product, service and business model innovation. Thereby it takes advantages of new digital technologies, rapid prototyping, field research techniques and creativity methods.
This course will provide you with 17-course modules an overview of the essential steps and techniques. You will learn about the process of Design Thinking, Needfinding, Synthesis, Ideation, Prototyping and Testing.
Each modules uses short videos to explain the teaching content, and we provide further readings and materials as well. The objective is to equip you with the ABC for Design Thinking.
- Practitioner who want to use Design Thinking and Human-centered Design in their project work and daily practice.
- Manager who want to know the basics of the Design Thinking and agile working methods.
- Students who are interested in human-centered design, Design Thinking and agile project management techniques.
- Introduction A: What is Design Thinking? (Video)19:04
- Introduction B: What is Design Thinking? (Readings)00:38
- The Micro Cycle A: Understanding the process of Design Thinking (Video)13:58
- The Micro Cycle B: Understanding the process of Design Thinking (Readings)00:15
- The Macro Cycle A: Understanding the process of Design Thinking (Video)19:10
- The Macro Cycle B: Understanding the process of Design Thinking (Readings)00:16
- Wrap Up - Design Thinking Toolkits00:27
- Needfinding & Field Research A: Understanding user needs & desires (Video)23:09
- Needfinding & Field Research B: revisited (Readings)00:37
- Interviewing A: The art of interviewing people (Video)06:22
- Interviewing B: A deep dive (Readings)00:53
- Field observation A: Uncovering the unseen (Video)06:59
- Insights A: Drawing conclusions from your field research (Video)08:22
- Insights B: From Interviews to insights (Readings)00:46
- Ideation A: Creativity techniques (Readings)00:35
- Prototyping and Testing A: Experimentation (Video)19:41
- Prototyping and Testing B: Advanced (Readings)01:01
- Applying Design Thinking A: Make it happen (Video)17:33
- Applying Design Thinking B: Make it happen (Readings)00:13
- Digital Prototyping - Case study SAP23:57
- Digital Prototyping - Case study Prott22:43
Falk is professor at the Hasso Plattner Institute, one of Europes leading institutions for Design Thinking, Human-centered Design and Computer Science. Further, Falk is adjunct professor at the University of St.Gallen (HSG), one of Europe's leading universities for Strategy and Management. He received his PhD in Business Administration from the University of St.Gallen with focus in IT performance management and controlling. Since then he is actively doing research in two areas; first, Internet of Things as head of the “Competence Center for Industrial Services and Enterprise Systems” - a collaboration between large organisations like SAP, ThyssenKrupp and Linde MH and second, Human-centered Design and Design Thinking.
Over the last fifteen years Falk is training students and practitioners worldwide in using Design Thinking as a mind- and toolset to solve wicked problems in a human- and user-centered way. As part of his role he worked together with companies from almost all industries like FIFA, Allianz, E.ON, SAP, Roche, Sanofi, Merck, Audi, Siemens and more.
In between, Falk is pursuing to spread HCD and Design Thinking globally in a free and easy to access way for everyone. His mission and focus currently is foremost (East) Africa. Together with the German Corporation for International Cooperation (GIZ) and UN-Habitat Falk ran a project to improve the conditions for maintainability of open community fields in informal settlements in Kenya. As part of the last 26th UN Governing Council he agreed with representatives from the United Nations to set up an entrepreneurship program for job creation in four African countries as part of a global UN initiative to enable the youth to start their own businesses successfully. Since then he conducted extensive field research with the youth in Rwanda, the Democratic Republic of Congo and Kenya.
Falk is also founder and spokesman of the SUGAR network - a global movement and initiative of over 20 universities (including Stanford University) and more than 100 companies to apply Design Thinking to real world problems. As part of his research activities he has published more than 180 articles in peer reviewed journals and conferences, ICIS and MISQE amongst them. Furthermore he received several best paper awards in the last years.