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The Ultimate Email Copywriting and Strategy Course
Rating: 4.5 out of 5(4 ratings)
10 students

The Ultimate Email Copywriting and Strategy Course

Get more sales with emails that convert!
Created bymodo courses
Last updated 7/2024
English

What you'll learn

  • Understand where mailers fall into the marketing funnel
  • Identify the main components of a mailer
  • Learn copywriting tips specific to mailers
  • Understand email sequence and strategy types for use in your business / for your client
  • Receive a copy draft template + a tried and tested copywriting process

Course content

6 sections • 8 lectures • 1h 8m total length

  • Where do mailers fit into the marketing funnel?8:03

    Understand how mailers fit into the marketing funnel and how they are used at each stage of the buying journey.

  • What makes a mailer + email copy goals7:20

    Find out the two components of a mailer and the three goals of email copy (PPC).

Requirements

  • No copywriting experience is needed. This course is beginner-friendly and is also suited to veterans looking to learn some new tips.
  • No email marketing course is needed. This course is beginner-friendly and is also suited to veterans looking to learn some new tips.

Description

Whether you're a business owner wanting to write better mailers for your biz, or a copywriter trying to boost conversions for your email clients, this is the course for you!

In just over an hour, our co-founder, Dom, will take you through email marketing strategy and processes that will have you creating better email flows in no time! With 6+ years experience in writing and editing copy, Dom also gives away secret spice that will help you write better email copy.


What will you learn?

These 9 lessons are jam-packed with strategic and practical tips that we have used to serve hundreds of clients. Learn from Dom - a seasoned marketer and copywriter - and find out how to write fantastic email copy easily.


  • Learn how to plan out your email sequences to reach a specific goal

  • Discover plug-and-play templates to use to draft your email copy

  • Cap it all off with a practice project before you dive into your own email copy. We're here to give you professional feedback, so make use of this opportunity! 



    Your mailers are your chance to nudge your customers to take action. Don't leave conversions to chance. Invest in yourself and learn how to write clear email copy that inspires!



Who this course is for:

  • Beginner copywriters curious about how to write email copy that converts.
  • Entrepreneurs who want to know how to write sales emails and newsletters for their business.

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