The Live & Touring Industry - The Top 4 Things You Must Know
What you'll learn
- The Top 4 Things You Need To Know If You Want To Be In Live Performance & Touring Industry
- Industry Hierarchy - You cannot be in the industry without knowing who the players are, what they do and how it all works.
- Contracts and Riders. In the performance or touring industry, it does not matter how big or small the show, you gotta have at least a contract and you should have a rider. We will go through a major artist rider, look at some real red flag examples and give you an idea what you should start with.
- The Entertainment "Buying" Process. No matter if you are an artist or otherwise involved in the industry, you need to know how the process works.
- The "Offer" is one of the most misunderstood documents in the industry that can cause severe difficulties if not handled properly.
- Keeping track of your career finances. As much as creative people hate the subject, you have to know how to keep track of at least some basic stuff. You will not only learn how to but will get a great tool that will make it really easy for you to take care of this stuff without cramping your style!
- The desire to learn to become a professional performer.
- Wanting to improve your skill set.
The content of this course has been taught in multiple colleges and is based on the instructor's experience of over 30 years of touring as Production and Tour Manager throughout North America, Europe and China, as well as Producer & Production and Event Manager of Comedy Festivals, Cultural and Rock Festivals for up to 70,000 people.
If you want to be in the live performance or touring industry as a hobbyist, a semi-professional or a professional, there are certain things that you need to know. This course outlines the Top 4 Things that are the absolute basics you need to know:
#1: The Industry Hierarchy - Who are all those people behind the scenes and what do they do?
What is a tour or production manager? What is the difference between a manager and an agent and what can they do for me? When will I need one of these people? We look at the importance of each role and the order of their importance.
# 2: Contracts and Riders.
It does not matter how big or small the show, you have to have at least a contract and you should have a rider. You will learn what you need and what the big boys use: we will go through a major artist rider, look at some real red flag examples.You will get an idea of what you should start with.
# 3: The Entertainment "Buying" Process.
A lot of people think that buying entertainment is like buying a couch, a car or a house. It is not.
It doesn't matter if you are the artist whose performances are sold or the buyer looking to hire an artist for an event, there is a process that needs to be followed that you need to know. And then, there is also the "Offer", one of the most misunderstood documents in the business that can cause major grief if handled improperly.
# 4: Keeping Track of Your Career Finances
No matter what you think, if you are playing shows that you are getting paid for or you are selling CDs out of the trunk of your car, you are "in business". The cringe factor of that set aside, you need to keep track of some financial stuff. If you are planning to do a little touring, no matter how big or how small, you best figure out how not to lose your shirt in the process. You will learn really simple ways how to do all of this and it will be a lot less painful than you are anticipating.
Who this course is for:
- This course is designed for artists, technicians and anybody else in the live performance and touring industry that wants to learn the absolute basics you need to know.
- Beginners and Newcomers to the industry.
- Musicians that are hobbyists and want to perform in front of live audiences.
Jim, or Jimmy K as he is known in the industry, has spent most of his adult life in the entertainment industry. He has managed artists, produced records, national tours, corporate functions, comedy festivals, family events and a variety of large scale events for up to 70,000 people ranging from music festivals to parades. He has booked thousands of shows across North America and Europe. He has toured extensively as production and tour manager for a large number of international headline artists on both continents. He was the first to take Western artists to tour soft seat theatres throughout Mainland China.
Jim worked with a downtown development association to produce several festivals and events and to consult closely with other festivals, as well as community leaders to create vitality and in the process generated over 8 million dollars in an annual economic spin-off.
He has published a book about the festivals and events industry and has taught music industry courses at various colleges for 12 years.