
Define clear goals for your subscription box business and carve a focused niche to tailor products, leveraging a recurring revenue model through curated boxes.
Explore market research by brainstorming ideas, testing profitability, and defining your perfect customer to validate your subscription box concept, assess competition, and guide pricing and niche positioning.
Name your subscription box business, align its brand across Gmail, Facebook, Instagram, Twitter, Pinterest, and Mailchimp, and set up Strype payments for your first subscriber.
Explore box design, sizing, and supplier options to optimize packaging cost and space for subscription boxes. Learn how shipping choices, unboxing experience, and international considerations impact customer satisfaction and retention.
Build supplier relationships, negotiate volume discounts and samples, and leverage future orders to boost margins in your subscription box business.
Learn to attract your first subscribers by building a simple landing page and using email marketing with MailChimp, scarcity, testimonials, and a basic sales funnel.
Boost sales on Facebook, Instagram, Twitter, and Pinterest through posts, AB split testing ads, word of mouth, and influencers and subscription box directories.
Develop authentic company culture for your subscription box by focusing on customer learning, transparent about us and FAQ pages, and clear billing and shipping calendars.
Manage growth by balancing lifetime value and churn, optimize product quality to keep churn under 10 percent, and consider outsourcing customer service and fulfillment to scale while protecting margins.
This course is perfect for anybody who:
Wants to start a small business
Has an entrepreneurial spirit
Seeks passive income
You will learn:
Great ways to find a niche
How to research your competition
How to partner with suppliers
Ways to reach customers who are interested in your product
Social media marketing
What is important when running a subscription box business
How to scale your business into six figures
You will get:
12 lectures with actionable tips
Examples to use when starting your own business
The confidence needed to pursue your own entrepreneurial dreams
What you need to complete this course:
We suggest having around fifty dollars to pay for a prototype box, logo and other startup essentials
A desire to have a profitable business
How is the course structured?
There are four sections of the course, each designed around the timing of developing a subscription box business
Throughout the sections there will be tasks that you can carry out to smooth over the process of getting your company off the ground