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The SDR Growth Mindset
Rating: 5.0 out of 5(1 rating)
7 students
Created byBrennan Farrell
Last updated 4/2025
English

What you'll learn

  • You'll become a values-driven B2B sales developer that creates high-trust relationships across your entire workflow.
  • You'll be better positioned to earn more money in B2B sales development, with high-trust relationships being your sustainable competitive advantage.
  • You'll become an expert at identifying and seizing valuable opportunities to build high-trust relationships, that most SDRs miss.
  • You'll operate in a way that reduces stress, staves off micromanagement, enables you to better hit aggressive KPIs and achieve more sustainable success.

Course content

5 sections31 lectures15h 20m total length
  • Course Introduction7:30
  • Instructor Overview30:22
  • Key Terms1:53
  • ICP for This Course10:20
  • The Truth About Being an SDR32:33
  • Adopting The SDR Growth Mindset23:33
  • Mindset 10114:03
  • Core Values 10116:27
  • Trust 10114:17
  • Hope 10113:27

Requirements

  • Interest in B2B sales development or already are in B2B sales.

Description

Sales development is the toughest job in B2B sales, and also one of the most rewarding when done right. The SDR Growth Mindset is a course built specifically for sales development professionals who want to break through performance plateaus, build stronger relationships, and unlock higher earnings over time.

Rather than relying solely on scripts, tools, or hacks, this course focuses on the mindset and behaviors that create lasting success in sales. You'll learn how to consistently operate with three core values that top-performing SDRs use to separate themselves from the pack: Integrity, Punctuality, and Tactical Persistence.

Each module is designed to help you:

  • Understand the real drivers of long-term success in sales development

  • Build high-trust relationships with Sales Partners, prospects and clients

  • Identify and act on trust-building opportunities within your daily workflow

  • Communicate with speed, clarity, and consistency

  • Navigate objections and setbacks with confidence and creativity

This course wasn't AI generated and it is not based on theory - it’s based on two decades of real-world B2B sales experience, including $20M+ in pipeline/revenue created, 3,000+ qualified meetings booked, and over 100 clients served across industries like SaaS, fintech, manufacturing, education, and professional services.

Whether you’re new to sales development or want to level up in your current role, The SDR Growth Mindset gives you a proven, repeatable approach to creating more impact, trust, and income over the long haul.

By the end of this course, you won’t just know what to do, you’ll know how to think and operate like a high-performing SDR who plays the long game.

Who this course is for:

  • Anyone interested in B2B sales development.