The Science of Innovation & Behavioral Strategy

How did he do it? This lecture introduces the concept of innovative thinking through a challenging riddle. As you shift your mindset to discover the solution, you will learn how the same mechanism can be used to increase innovative thinking in your organization.

Have you heard scientists talk about executive brain regions or bottom-up processing? This lecture is your opportunity to understand what all of this really means in the context of innovation.

In this lecture, you will come to realize that innovative thinking is a choice, not a trait. You will learn how to adjust your workday to let in as much innovation as possible. Organization-wide insights will also be discussed.

There are invisible forces pulling us toward some behaviours and away from others. You cannot see them, but they have a major impact. In reality, your employees are constantly (unconsciously) forming expectations about the rewards and punishments in their working environment. The way managers behave will directly influence whether an employee acts in an innovative way or not. Watch this lecture to find out how this can be fostered in the desired direction.

One of the reasons that people fail to innovate: they simply feel like they are too busy with the daily operations of the business. Find out how to make time for innovation on an organizational scale.

Does this sound familiar?

In this lecture, you will find out more about the important balancing act between innovative thinking and linear thinking. After all, the best organizations harness both.

As in our previous course, Adobe has managed to make its way into our discussion of innovative thinking. This seemingly bizarre tactic has a profound impact on the innovative culture of the company.

Here is our take on how you can apply the logic behind the Adobe kickbox in a simple, but effective, way.

How will you use these principles in your own working role? Here is an example for you to build upon!

Why does innovation so often fail? Find out how our innate tendencies to avoid uncertainty get in the way of true, disruptive, and positive innovation.

Changing the ways our brains have become hardwired to avoid uncertainty over thousands of years is an unscalable, if not impossible solution. Behavioural strategy shows you how changing processes instead of people could open up the gateways to innovation.

Learn about the archetypes of strategic processes that enhance innovation, and how you can implement them in your organisation.

True innovation requires a blue sky process. These are the strategic tools that allow you to navigate what potential innovations are possible.

Unfortunately, resources are often finite and aren't always allocated to innovative projects. Learn how to calibrate your resource allocation processes with the right levels of agility.

The order of strategic processes is key in innovation. Find out how to balance 'exploit' and 'explore' just right.

Not all innovative ventures are a success and poorly performing projects should be dealt with swiftly. Master the science of pruning projects while limiting psychological damage to employees that invested time and effort into them.

From time to time, disasters that you never saw coming happen. They can bring down companies or even entire industries. Learn how one of the most powerful psychological interventions can help you prevent disasters and mitigate risk.

A brief summary of applying behavioural strategy to corporate innovation.

Thank you for joining us on this course, the only thing left to do is to put it into action. Best of luck!