
Yes, I went to The University of Pennsylvania, The Stanford Graduate School of Business, and am now an award winning professor. Regardless, the tips and techniques I discuss come from my real world experiences as a founder, CEO, and board member. As a result, this invaluable knowledge has helped me created over $1 Billion in value for shareholders. Now, you can have access to this precious material! This is what I share with our MBA candidates, this is the advice I give when I coach and train clients, and now, it’s available to you. No fluff, just the good stuff!
“In a short period of time, Lew has had a greater impact on my career and life goals than anyone I know. Lew has the unique gift of getting the most out of you in any conversation.” – Robin Roberts – Global Director, Digital Projects, Novartis Pharmaceuticals
We start talking about the entrepreneurial mindset, and how that will change everything for you. And, I share the 5 Key Attributes for Success. We uncover the Golden Rule of Business, which will help you get focused every time. This module sets the foundation for everything else – the Basics.
Highlights
Introduction to The One Day MBA and the Entrepreneurial Mindset
Manager vs. Leader
Occam’s Razor
All Businesses are the Same
The Golden Rule of Business
The 5 Key Attributes for Success
Homework
Think back to times in your career when these lessons and tips would have helped you think and act differently. Post your experiences, and how you would have handled them differently in the Facebook Group!
Introduction to The One Day MBA and the Entrepreneurial Mindset
Manager vs. Leader
Occam’s Razor
All Businesses are the Same
The Golden Rule of Business
The 5 Key Attributes for Success
HOMEWORK
Think back to times in your career when these lessons and tips would have helped you think and act differently. Post your experiences, and how you would have handled them differently in the Facebook Group!
We unpack the ultra-marathon of being a leader. This is where we discuss work-life balance. We dive deep into what will make your career successful, and how to create trust! This is an impactful module.
Highlights
Creating Trust through Alignment
Fiduciary Obligation
Duty of Care/Duty of Loyalty
The Big 7
The Ultra-Marathon of being a Leader
Work-Life Balance
Homework
How are you going to push yourself to be successful by attaining and understanding the Big 7? Share in the Facebook Group!
We discover the 7 C’s – the baseline of all business. We talk about the concept that there’s no such thing as a secret! Curious about that one? It’s important. We also talk about the value of TIME….
Highlights
The 7 C’s
Being a Vendor and a Customer
Value of Time
How do you Communicate?
No Such Thing as a Secret
Connection of the 7 C’s
Homework
Watch “How Great Leaders Inspire Action” by Simon Sinek
Here we get into the nitty gritty of some key terminology. We talk about goal achievement, and the value of execution. We cover S.W.O.T.T. analysis (yes, there’s an extra T!) and why it’s key to YOUR metrics.
Highlights
Understanding and Communicating “Why”
The Value of Execution
S.W.O.T.T. Analysis
How to Achieve Goals
Important Terms to Know
Be Present
Homework
Write your thoughts about all the terms from the “Alphabet Soup” in the Facebook Group!
I go over the Business Ecosystem – both from the inside and the outside – so that you can understand where all the players fit, why each is important and how YOU can add value. I share a good example from another public company of how and why they sorted their top values, and how it translated into success for this particular company.
Highlights
The Business Ecosystem
Show the Customer You Care
Product-Market-Fit
Order Management Cycle
Jim Senegal’s 5 Simple Points
Holistic Approach
Homework
Read the article, “Staple Yourself to An Order” by Benson Shapiro from the Harvard Business School, to understand the conflicts that occur inside a company.
Think about when you didn’t anticipate where you were going as a result of your actions. Share your experiences in the Facebook Group!
I also talk about how your core competence makes such a HUGE difference. I’m sure you’ve heard a ton about this, but the key is understanding how it impacts a business, what it’s NOT, and how it changes over time. If you think you know everything about core competency – think again! This lesson might surprise you…
Highlights
Mission Statement
Core Competence
Being Importantly Different
Segment Your Niche
Everything is Connected
The Big Picture
Homework
Explore your company’s core competence and see if it is in alignment with what you present to the world/customers.
What is your personal core competence?
If you haven’t already, read the article, “Staple Yourself to An Order” by Benson Shapiro from Harvard Business School.
At this point, we’ve covered a LOT of key concepts, but now I dig into some of the nitty gritty. What should be measured, and how do we do so? I cover how to choose your proper KPI’s (key performance indicators), and how to course correct if things aren’t going as planned. We cover ETHICS and MORALS – I know, right??? In a business course? YES! It is key for you to get this right.
Highlights
Ethics vs. Morals
The 8 Critical Success Factors
Personal Success Factors
Important vs. Interesting
Business Critical Success Factors
Key Performance Indicators (KPI’s)
Homework
What are your personal critical success factors?
Go online and take the Myers-Briggs Personality Test
I cover the 7 “Rights” of Leadership, and cover Management vs Leadership. Wow – this one made a HUGE difference in my own career. It’s also important to know how to see things from the other side, and I’ll give you some important tools to do this.
Highlights
MBTI Personality Types
Love Languages
The 7 Rights
Leader vs. Manager
Boss vs. True Leader
Communication and Perception
Homework
Look at the other 15 MBTI Personality Types to better understand “the person on the other side of the table.”
At this point, we talk about the Power of Why and Leadership. We learn about the Balanced Scorecard, and we tie all the concepts together. You’ll be amazed what you’ve learned – and how you’ve been able to implement it! – at this point.
Highlights
The Balanced Scorecard
Inspect What You Expect
The Power of Why and Leadership
Homework
Go online and see how other people have implemented the Balanced Scorecard. Share what you found in our Facebook Group!
Are you an entrepreneur raising money, or inside a business and trying to gather support for your big idea or project? We’re are ALWAYS pitching, so this bonus session covers the key questions you MUCH be able to answer any time you ‘pitch’ – even if it’s in the elevator with your CEO! We’ll cover some important rules of thumb, and how to make your pitch your own…
Highlights
How to Pitch
Figuring Out Your Style
Never Bluff
The Numbers Code
Types of Investors/Buyers
Respect People’s Time
Homework
Watch “The Science of Persuasion” on Youtube
Highlights
Strategies/Tactics
Creating win-win scenarios
Maintaining composure
Reading the Room
When to Walk Away
Deal Stories
Included In the 11-Video Course
Video Lesson 1: The Basics
We start talking about the entrepreneurial mindset, and how that will change everything for you. And, I share the 5 Key Attributes for Success. We uncover the Golden Rule of Business, which will help you get focused every time. This module sets the foundation for everything else – the Basics.
Video Lesson 2: Communication
I cover some more key concepts to understand as a leader, a REALLY key exercise that all leaders need to engage in, and the two BIGGEST mistakes we make in business. I also explain the elements of strategic leadership. We talk about capitalizing on not only your own strengths, but those around you – and exactly how you can do that.
Video Lesson 3: What it Takes
We unpack the ultra-marathon of being a leader. This is where we discuss work-life balance. We dive deep into what will make your career successful, and how to create trust! This is an impactful module
Video Lesson 4: The 7 C’s
We discover the 7 C’s – the baseline of all business. We talk about the concept that there’s no such thing as a secret! Curious about that one? It’s important. We also talk about the value of TIME….
Video Lesson 5: Alphabet Soup
Here we get into the nitty gritty of some key terminology. We talk about goal achievement, and the value of execution. We cover S.W.O.T.T. analysis (yes, there’s an extra T!) and why it’s key to YOUR metrics
Video Lesson 6: The Customer Experience
I go over the Business Ecosystem – both from the inside and the outside – so that you can understand where all the players fit, why each is important and how YOU can add value. I share a good example from another public company of how and why they sorted their top values, and how it translated into success for this particular company.
Video Lesson 7: Core Competency
I also talk about how your core competence makes such a HUGE difference. I’m sure you’ve heard a ton about this, but the key is understanding how it impacts a business, what it’s NOT, and how it changes over time. If you think you know everything about core competency – think again! This lesson might surprise you…
Video Lesson 8: Critical Success Factors
At this point, we’ve covered a LOT of key concepts, but now I dig into some of the nitty gritty. What should be measured, and how do we do so? I cover how to choose your proper KPI’s (key performance indicators), and how to course correct if things aren’t going as planned. We cover ETHICS and MORALS – I know, right??? In a business course? YES! It is key for you to get this right.
Video Lesson 9: Speak Their Language
I cover the 7 “Rights” of Leadership, and cover Management vs Leadership. Wow – this one made a HUGE difference in my own career. It’s also important to know how to see things from the other side, and I’ll give you some important tools to do this.
Video Lesson 10: Everything Connects
At this point, we talk about the Power of Why and Leadership. We learn about the Balanced Scorecard, and we tie all the concepts together. You’ll be amazed what you’ve learned – and how you’ve been able to implement it! – at this point.
Video Lesson 11: The Pitch!
Are you an entrepreneur raising money, or inside a business and trying to gather support for your big idea or project? We’re are ALWAYS pitching, so this bonus session covers the key questions you MUCH be able to answer any time you ‘pitch’ – even if it’s in the elevator with your CEO! We’ll cover some important rules of thumb, and how to make your pitch your own…
BONUS Video Lesson 1: Real Estate in Business
BONUS Video Lesson 1: Negotiation Tactics and Strategies