The One Day MBA - 11 Video, Business Management Course
What you'll learn
- Best business practices
- How to be a business Leader
- What I teach my MBA students
- Computer, Tablet or Smart-Phone capable of displaying video and playing audio. English.
Included In the 11-Video Course
Video Lesson 1: The Basics
We start talking about the entrepreneurial mindset, and how that will change everything for you. And, I share the 5 Key Attributes for Success. We uncover the Golden Rule of Business, which will help you get focused every time. This module sets the foundation for everything else – the Basics.
Video Lesson 2: Communication
I cover some more key concepts to understand as a leader, a REALLY key exercise that all leaders need to engage in, and the two BIGGEST mistakes we make in business. I also explain the elements of strategic leadership. We talk about capitalizing on not only your own strengths, but those around you – and exactly how you can do that.
Video Lesson 3: What it Takes
We unpack the ultra-marathon of being a leader. This is where we discuss work-life balance. We dive deep into what will make your career successful, and how to create trust! This is an impactful module
Video Lesson 4: The 7 C’s
We discover the 7 C’s – the baseline of all business. We talk about the concept that there’s no such thing as a secret! Curious about that one? It’s important. We also talk about the value of TIME….
Video Lesson 5: Alphabet Soup
Here we get into the nitty gritty of some key terminology. We talk about goal achievement, and the value of execution. We cover S.W.O.T.T. analysis (yes, there’s an extra T!) and why it’s key to YOUR metrics
Video Lesson 6: The Customer Experience
I go over the Business Ecosystem – both from the inside and the outside – so that you can understand where all the players fit, why each is important and how YOU can add value. I share a good example from another public company of how and why they sorted their top values, and how it translated into success for this particular company.
Video Lesson 7: Core Competency
I also talk about how your core competence makes such a HUGE difference. I’m sure you’ve heard a ton about this, but the key is understanding how it impacts a business, what it’s NOT, and how it changes over time. If you think you know everything about core competency – think again! This lesson might surprise you…
Video Lesson 8: Critical Success Factors
At this point, we’ve covered a LOT of key concepts, but now I dig into some of the nitty gritty. What should be measured, and how do we do so? I cover how to choose your proper KPI’s (key performance indicators), and how to course correct if things aren’t going as planned. We cover ETHICS and MORALS – I know, right??? In a business course? YES! It is key for you to get this right.
Video Lesson 9: Speak Their Language
I cover the 7 “Rights” of Leadership, and cover Management vs Leadership. Wow – this one made a HUGE difference in my own career. It’s also important to know how to see things from the other side, and I’ll give you some important tools to do this.
Video Lesson 10: Everything Connects
At this point, we talk about the Power of Why and Leadership. We learn about the Balanced Scorecard, and we tie all the concepts together. You’ll be amazed what you’ve learned – and how you’ve been able to implement it! – at this point.
Video Lesson 11: The Pitch!
Are you an entrepreneur raising money, or inside a business and trying to gather support for your big idea or project? We’re are ALWAYS pitching, so this bonus session covers the key questions you MUCH be able to answer any time you ‘pitch’ – even if it’s in the elevator with your CEO! We’ll cover some important rules of thumb, and how to make your pitch your own…
BONUS Video Lesson 1: Real Estate in Business
BONUS Video Lesson 1: Negotiation Tactics and Strategies
Who this course is for:
- Business Management Students, Entrepreneurs, Mid Level Corporate Managers, Corporate HR Personnel
All businesses are the same – they exist for the sole purpose of “gaining and retaining customers, profitability, in order to create stakeholder value.”
Lew Jaffe is an entrepreneur, former high-tech CEO, college professor (won professor of the year in his second year of teaching), philanthropist, and has founded three companies. In his career, he has created over $1 Billion in shareholder value through growing businesses and executing successful exit strategies. Many consider Lew to be “The Godfather of Video Conferencing,” as the company, PictureTel, created the first video conferencing systems for use over telephone lines, long before Skype and Facetime. Today, Lew is a clinical professor of entrepreneurship and an executive coach dedicated to maximizing the potential of his students and clients. Also, he is a public company board member and is known for creating tremendous value.
Lew Has developed “The One Day MBA” program for people who are too busy, or don’t want to go to graduate school. The lessons he teaches are practical, insightful, and applicable, rather than strictly academic. They are designed to be useful from the moment you learn them.