The Logo Design Process From Start To Finish

Name: The Logo Design Process From Start To Finish
Rating: 4.7 (1143 reviews)

Learn every aspect of a logo design project from the initial meeting with client, the technical design and finalization.

(1,143 ratings)

35,205 students

Created by Stephen Looney

Last updated 1/2022

English

English [Auto]

What you'll learn

A step by step course to help you become a better Graphic Designer
Help you land that next job and make some money
Understand the entire logo design process
Create an organized set of artboards known as your branding package
Over 5 hours of highly informative content
Complete your first branding project for yourself or a client

Requirements

Adobe Illustrator CS4, CS5 CS6 or Creative Cloud. I cover a lot of general things that are in previous versions of Illustrator. You can dowload a demo at Adobes Website.
A Mac or PC Computer

Description

JOIN OVER 35,000 SUCCESSFUL GRAPHIC DESIGN STUDENTS WHO HAVE ALREADY TAKEN THIS COURSE

Have you ever had a client ask you "CAN YOU DESIGN A LOGO FOR ME?"

Logo Design is usually the Gateway that will lead into all other types of design for a client. Once you design a logo that the client is thrilled with, it's pretty much a given that they will let you design their business cards, brochures, websites, etc.. This course will cover a wide variety of topics including:

Client Interaction:

Logo design information sheet
How to get clients
Setting up your meeting
The client meeting
Pricing a branding package
Project proposal/contract

Project Research:

Mind Mapping
Coming up with ideas
How to take a screenshot
Sketching out ideas
Books with inspiration
Online inspiration

Building Your Logo:

Creating a NEW CLIENT folder
Setting up your document
Type tool basics & effects
Enhancing with gradients
Finding & installing free fonts
The pathfinder tools

Finalizing Your Logo:

Saving a full branding package
Exporting elements for web & print
Outlining / Expanding elements
Refining with the pathfinder
Sending drafts / proofs
Receiving final payment

NEW BONUS SECTION - UPDATED WEEKLY

Extended versions of each new Professional Logo design from YouTube series
Bonus video tutorial of an additional logo.
Correspondence with client.
A view of my entire canvas of ideas and sketches.
Downloadable vector file of the logo in this tutorial.
The full finalized branding package.

Who this course is for:

Graphic Designers who are looking to get to that next level, feel more confident and make some money

Featured review

Awais M.

3 courses

3 reviews

2 years ago

this is a very helpful, detailed and interesting course. It is a very goo investment as well. The instructor is also a very helpful and smart guy. a lot of respect for him guiding me through this. I have gotten most of my problems and issues cleared and this course has helped me enhance my skills to a greater level. Also, the instructor is a very knowledgeable and friendly person.

Stephen Looney

Master Adobe Illustrator Graphic Designer

4.1 Instructor Rating
1,195 Reviews
37,514 Students
2 Courses

As long as I am a designer, I'll never work a day in my life, and that is because Graphic Design is in my heart and it is my passion. My ultimate goal is to get you to your dreams and goals. The Graphic Design industry has an unlimited amount of opportunities for you to get to those dreams and goals. Experience is the best teacher and you'll be learning all about mine.

I am just an average person, but because of what I have learned, I am continuing to build a successful design company out in Long Island, New York. SML Studios (Dot Com)

I also am the webmaster at Graphic Designer Tips (Dot Com) and run a YouTube channel with over 60,000 subscribers and over 4 Million + video views.

2021 UPDATE

I now own a Large Format Printing Company on top of everything else. You can find us at Facebook (Dot Com) / multisourceprintingli

Stay tuned for new and updated content! :)