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The Innovation Masterclass - Creating an Innovation Culture
Rating: 4.4 out of 5(54 ratings)
691 students
Created byRoss Maynard
Last updated 9/2019
English

What you'll learn

  • The definition of innovation
  • Why organisations need to be innovative now more than ever
  • The four main areas organisations can innovate in
  • A four-step model to boost innovation in your organisation
  • Global trends affecting business and creating pressure to innovate
  • How you and your colleagues can start thinking out of the box in order to innovate better

Course content

2 sections13 lectures53m total length
  • Welcome to the Innovation Masterclass0:21

    I am Ross Maynard, your facilitator for this course: welcome.

  • The Agenda for the Innovation Masterclass0:41

    A brief overview of the agenda for the Innovation Masterclass

  • What is Innovation and why do we need to innovate?3:47

    This lecture covers our agenda for this course; the definition of innovation; and why organisations need to innovate

  • Product and Market Innovation5:34

    This lecture covers how your organisation can innovate in terms of its products, services and markets. We cover the product lifecycle and tools for product and market innovation.

  • Business Process Innovation5:38

    In this lecture we cover business process innovation - how you can improve your organisation's processes to be more efficient and serve their customers better. We also cover some KPIs that support business process innovation.

  • Workplace Innovation5:19

    A diverse and flexible workforce will come up with a better mix of ideas for innovation and solve problems faster. This lecture covers workplace innovation and how to achieve it. Essentially, it is about trust and communication as we explain.

  • Business Model Innovation3:43

    In this lecture we explain Business Model Innovation - testing alternatives to the way the organisation is structured or operates.

Requirements

  • There are no course requirements for the Innovation Masterclass

Description

Markets, and business practices, are changing much more rapidly than in the past. You may think things are ticking along nicely but a tsunami of change is coming, and your organisation is bound to be affected – robotics and AI, 3D printing, 5G, big data, and more.

Our “Innovation Masterclass” is about creating a culture for organisational innovation. It covers action you can take to innovate in four aspects of your organisation:

· Products and Markets

· Business processes

· Workplace practices

· Business models


The course covers issues including:

· The definition of innovation

· Why organisations need to innovate now more than ever

· The four main areas organisations can innovate in

· A four-step model to boost innovation in your organisation

· Global trends affecting business and creating pressure to innovate

· How you and your colleagues can start thinking out of the box to innovate better



Your organisation needs to start innovating now. It needs to develop new products and services and explore new markets. It needs to review its business processes and work together to make them more efficient and effective. It needs to consider whether its workplace practices are appropriate for the 21st century. And it needs to explore whether there are new business models that might help it grow and develop into the future. This course will help.


Jump-start up your organisation’s innovation efforts with the “Innovation Masterclass”.

Who this course is for:

  • Business students
  • Managers at all levels
  • Professionals involved with business improvement
  • Trainee and aspiring managers