The Complete Modern Social Media Marketing Masterclass
3.9 (36 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
3,814 students enrolled

The Complete Modern Social Media Marketing Masterclass

Master the core principles of high impact, modern Social Media Marketing which will deliver fantastic business results
3.9 (36 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
3,814 students enrolled
Created by David Reilly
Last updated 8/2018
English
English [Auto]
Current price: $11.99 Original price: $19.99 Discount: 40% off
2 days left at this price!
30-Day Money-Back Guarantee
This course includes
  • 2.5 hours on-demand video
  • 5 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Confidently enables learners to create, implement a social media strategy
  • Learn new social media strategies 'like influencer marketing' used by the world leading brands
  • Gain an understanding of social media monitoring, engagement and analytics tools
  • Learn about the new trends in Social Media Media marketing such as messaging and Virtual Reality
Requirements
  • No prior experience of Social Media is required.
  • Suitable for all types of businesses including B2B, B2C, entrepreneurs and students
Description

You’re here because you’re ready to learn about how to transform and future proof the impact of your Social Media Marketing strategy.    I am here because I’m the creator of this course and wish to share all my knowledge of social media with you. 

Welcome to The Complete Modern Social Media Marketing Masterclass 

This course is designed for you no matter where you are in your Social Media learning journey.  My course is overflowing with the latest fresh content packed with high-quality practical tutorials. And crucially, features the most advanced, hot-off-the-press social media marketing tactics such using Video, messaging and Virtual Reality

This course is thoroughly researched

I guarantee, this is THE most thorough, laser-focused and up-to-date social media course available ANYWHERE online—or your money back.

Whether you’re an entrepreneur, an innovator or the next Mark Zuckerberg just waiting to happen, here you’ll find everything you need to make an impact through Social Media—fast.

And it’s all in one perfectly-packaged, modern and up to date super-convenient online solution.


What else makes my course different? It’ll take you from beginner to expert in just six weeks (or take it at your own pace—whatever suits you).

Don’t be the one to get left behind

Get started today, transform your social media performance, tripled revenues the profitable or added critical new skills to their tool kits.

Sign up to The Complete Modern Social Media Marketing Masterclass today and revolutionise your digital marketing impact on social platforms. Effortlessly embed the fundamentals. Refresh your groundwork. Dig deeper than ever and enjoy bigger, brighter opportunities in the future.

Who this course is for:
  • Business owners and entrepreneurs who wish to get started with developing a Social Media Strategy
  • Advertising agency professionals
  • Social media hobbyists and curious thinkers
  • Anyone looking to learn highly paid freelancing skills in Social Media Marketing
  • Future social media thinkers who wish to understand where Social Media is going
Course content
Expand all 24 lectures 02:21:04
+ An Introduction to this course
2 lectures 02:56

A description of the unique and up-to-date practical features of this course from your trainer 

Preview 00:44

A description of your course trainer David Reilly and his background in digital marketing

About your Course Trainer
02:12
+ Setting the scene: Definitions, challenges and benefits
3 lectures 16:04

A clear definition of Social Media and the unique characteristics of Social Media platforms 

Preview 05:51

In this lecture we will examine the key challenges and huge opportunities presented by social media marketng 

Preview 05:38

You will learn and understand the clear business benefits of deploying an effective social strategy

Preview 04:35

Describe three business benefits of Social Media?

Business benefits of Social Media
1 question
+ Planning a Social Media Strategy
3 lectures 17:22

You will learn this lecture how to carry out a thorough, fast and effective situation analysis as part of your planning process

Situation Analysis- auditing your content, resources and performance
04:41

In this lecture we will examine a framework which will determine our top 5 Social Media Objectives incorporating the results from our Situation Analysis in Lecture 4. This is a very important stage in the course so really spend time working through this exercise.

Setting Objectives
06:07
Setting Objectives
1 question

In this lecture you will learn how to define an effective social media strategy

Defining your Social Media Strategy
06:34
+ key Trends in Social Media
4 lectures 29:14

In this lecture you will learn what is driving the explosive growth in video consumption online and how this can work for your social media strategy

The growth of Live Video Streaming
06:52

In this lecture you will learn about the growth of immersive video formats like Virtual Reality and how this can deployed as part of your content planning

Immersive Video and Virtual Reality
04:34

In this lecture you will learn about the explosive growth of influencer marketing and how this offers an excellent opportunity for savvy marketers 

Influencer Marketing
09:14

In this lecture you will learn about the growth of chatbots, conversational interfaces and most recently Facebook Messenger as a growing trend in effective social media strategy

Growth of Chatbots and Facebook Messenger
08:34
+ Overview of content types
3 lectures 18:33

In this lecture you will learn about the growth of images and visual assets to boost your impact on social platforms

Images and how visual assets can boost Social Media Impact
05:32

In this lecture you will learn about using linkbait assets to boost your social media and SEO performance

Linkbait explained
05:24

In this lecture you will learn about how differing types of video can be used on differing social platforms to boost impact and performance

The importance of Video
07:37
Fastest growing content types on Social Media?
1 question
+ Social Media Advertising- Paid Advertising
6 lectures 45:11

In this lecture you will learn about how to use facebook's Ad platform and the different ad opportunities open to you

Facebook Ads explained
09:06

In this lecture you will learn about how to use Instagram's ad platform and the different ad opportunities open to you

Instagram Ads explained
05:38

In this lecture you will learn about how to use Pinterest's ad platform and the different ad opportunities open to you

Pinterest Ads explained
06:31

In this lecture you will learn about how to use Twitter's ad platform and the different ad opportunities open to you

Twitter Ads explained
04:44

In this lecture you will learn about how to use LinkedIn's ad platform and the different ad opportunities open to you

LinkedIn Ads explained
11:09

In this lecture you will learn about how to use Quora's ad platform and the different ad opportunities open to you

Advertising on Quora
08:03
largest Social Platform by reach
1 question
+ Measuring and evaluating success on Social Media
2 lectures 09:52

In this lecture you will learn how to measure your social media performance and the contribution to your business goals

How to measure Social Media
04:02

In this lecture you will learn four ways to use Google Analytics to measure Social Media performance

Using to use Google Analytics to measure Social Media performance contribution
05:50
+ Final Thoughts
1 lecture 01:52

In this final lecture you will here some final thoughts from your trainer on how to future proof your social media strategy and stay ahead of your competitors

Summary and conclusion
01:52