Music Business: Music Marketing With Digital Marketing

Upload your video, optimize the title, description, and tags, and schedule a launch time. Choose public or premiere options, promote on social media, and go live with your first video.

Explore YouTube TrueView ads across discovery and in-stream formats, where you pay only when viewers engage for 30 seconds or click, with skippable options and calls to action.

Organize your ads into campaigns, ad sets, and ads to structure testing and targeting across platforms, then test granular demographics, locations, and interests to identify your ideal customer.

Balance ad placement by using keywords for precise targeting and browse topics for reach, testing one topic per ad and starting with keywords before expanding to topics in music marketing.

Explore practical strategies to secure financial support for your creative projects and your music, from donations and traditional funding to a cryptocurrency fundraising project, balancing skepticism and opportunity.

Learn how to build an SEO-optimized website from scratch using AI, no coding, and vibe SEO to generate landing pages and long-tail keywords in minutes.

Create a detailed ai prompt to build a high quality seo focused website draft in one pass, using keyword research, taxonomy, structured pages, and interlinked content with clear ctas.

Preview and refine a fully built website with homepage, five category pages, and forty topic pages, interlinking, and SEO-minded edits, then publish a test URL to start indexing.

Understand pricing: free tier offers 25 credits per month (15 daily) to prototype; pro provides 100 credits, with overages and annual pricing of $15.80 per month plus Alex10 for SEO.

launch your website early to age in Google and boost ranking by researching and buying a domain name, like enterprise speaker, and connecting it to hosting for a live brand.

Launch your live music marketing website by configuring DNS records, connecting your custom domain with GoDaddy, and publishing via atoms.dev, including A and TXT records.

Learn how to verify a live website, handle the not secure period during SSL setup, manage domains, fix typos, and submit the site to Google Search Console for health checks.

Port or recreate your website—from WordPress, Wix, or HTML—by uploading a zip to Adams, or using inspiration from other sites, then generate and deploy an ai-built site with your look.

Explore Instagram marketing and its algorithms to grow a brand and audience. Engage, re-engage, and build trust to convert followers into loyal customers.

Create a clear Instagram content plan by distinguishing regular posts (photos and videos), stories, live streams, and shops, and prioritizing evergreen posts to build a lasting audience.

Master the Instagram reels algorithm to grow authority and engagement by delivering valuable, niche-focused content, optimizing for initial promotion and long-term re-engagement.

Explore how the Instagram stories algorithm ranks engaging stories to prioritize discovery among followers and new viewers. Craft personable, entertaining posts that boost viewing history and keep followers engaged.

Identify power brokers to follow—influencers, bloggers, podcasters, and peers—and engage with thoughtful comments to build valuable relationships. Pre-build fan connections and show appreciation to nurture lasting support.

Explain the TikTok accounts used for the course, highlight the main handle at Alex Kennedy-Nixon, and show how following and liking boosts reach via TikTok’s algorithm.

Discover and browse hashtags to find relevant music tags with balanced competition. Post a video with a 100-character caption, set it public, and monitor views over 24 hours.