The Business of Mobile Gaming
Requirements
- A passion for gaming
- Bonus: a game or game idea you are creating or would like to work on
Description
From Yodo1 CEO and co-founder Henry Fong, the serial entrepreneur and game guru behind global hits such as Crossy Road and Rodeo Stampede, comes the first-of-its-kind guide to gaming industry success—and the secrets to making money with mobile games every developer should know.
With 151 billion dollars in revenue for 2019, the gaming industry has already tripled Hollywood in size.
Surprisingly enough, though there are plenty of courses out there on how to develop mobile games, nobody is teaching developers how to turn those games into successful businesses.
That’s why we created this course.
The Business of Mobile Games Master Class is sponsored by Yodo1, a gaming company with a vision to help developers around the world turn their talent for creating mobile entertainment into a steady source of income.
Yodo1 CEO and co-founder Henry Fong will be your instructor. Henry was twelve years old when he started gaming on his first Commodore 64 computer; now he’s a serial entrepreneur who’s never lost his love for games.
In this course, Henry has distilled his international business acumen and eleven years of experience turning mobile games into global hits.
In two hours, you will learn the keys to success for game marketing, user acquisition, monetization, community management, and more.
Join today to find your success in the fascinating world of mobile games!
Who this course is for:
- Existing developers working on/with smaller games and studios
- Students/graduates who have studied mobile game development and/or want to develop a game or are working on a new game
- Non-developers who want a job in the gaming industry
Instructor
We are helping thousands of studios around the world market, monetize, and manage their games to better serve a player base of 1.5 billion and growing.
Starting with our own titles—including Rodeo Stampede, Transformers: Earth Wars, and Crossy Roads—we learned to publish successfully worldwide and in China. Our signature East-meets-West approach helped us amass over 1.5 billion players and has driven the creation of unique, world-class game management, marketing, and monetization tools.
Today, our platform is optimizing games for thousands of companies across dozens of countries and we’re opening more and more products up to developers worldwide.