The Brand Partnerships Course; Integrations,Reward,Awareness
What you'll learn
- The 3 Core Brand Partnerships Types - Integrations, Rewards, Awareness
- The 6 Brand Partnership Objectives
- Locating and choosing the right partners
- The 4 types of Integration Partnerships and how to create them
- API's, White-labels, Exclusivity, Discount Partnerships, Offer Pages and Tracking
- Sponsorships, Product Placements, Joint Products and Charity Partnerships...
- ....And all with a whole host of up to date examples!
- Basic Marketing Knowledge
- Basic Partnership Marketing Knowledge
- Desire to Learn More About Partnerships
Are you just starting out in Brand Partnerships? Running a partnerships channel in your business? Or more experienced and looking for in-depth knowledge on Integration Partnerships? Then this course is for you!
It is the only recognised course out there on Brand Partnerships, which focuses on Integrations, Rewards and Awareness:
Integrations - where two brands plug into one another utilising API's and White-labelling.
Rewards - covers affiliate marketing, discount partnerships and offer pages.
Awareness - covers sponsorships, product placements and influencer marketing.
These marketing techniques are exploding across the globe, with most of our favourite brands now partaking in Brand Partnerships in some form. Companies like Spotify teaming up with TicketMaster, TripAdvisor's integration with Deliveroo, & Lastminute offering a discount on HomeAway. Business are starting to realise that teaming-up with like-minded brands is one the finest ways of attracting new customers, and this course aims to teach you exactly how they work and how to go about doing it.
This course aims to teach you:
The 3 Core Brand Partnerships Types - Integrations, Rewards, Awareness
Locating and choosing the right partners
The 4 types of Integration Partnerships and how to create them
API's, White-labels, Exclusivity, Discount Partnerships, Offer Pages and Tracking
And all with a whole host of up-to-date examples.
If you want to get ahead in Brand Partnerships then this is the course for you!
About the Instructor:
I have been working in partnerships and affiliation for over 15 years, with a wealth of experience in UK start-ups, all the way to FTSE 100 companies. I have lectured at live events and written for some of the biggest UK Marketing publications such as EConsultancy and PerformanceIN. Also the author of The Complete Guide to Partnership Marketing - the number one book on Amazon about Brand Partnerships.
Who this course is for:
- New to Brand Partnerships
- Looking to start partnerships in your own business
- Looking to improve your existing knowledge
- Looking to enhance your Digital Marketing skills
I have been a professional in acquisition, growth and partnership marketing for over 15 years, managing marketing teams from UK start-ups to FTSE 100 companies.
I have lectured at live events and written for some of the most popular UK Marketing publications such as EConsultancy and PerformanceIN. I wish to share my marketing knowledge with everyone on Udemy!