Tendering Strategy & Planning: Start-Ups Practical Guide

Are you a start-up or new business trying to break into tendering but don’t know where to start?

This beginner-friendly course is designed specifically for start-ups and first-time bidders. Whether you're a solo founder, a small team, or transitioning from freelancing into public sector work, this course will give you the confidence, tools, and strategy to approach tendering the right way.

I break down the entire process - from choosing the right tenders, to defining your internal bid process, to crafting compelling responses - even if you’ve never submitted a bid before.

What You’ll Learn:

• Tailored strategies for new businesses with no previous contract history

• How to decide whether a bid is worth your time with a simple Bid/No Bid framework

• How to build an internal bidding process that works for your small team or solo venture

• Strategy-building tips for both new and established businesses

• How to write more persuasively by shaping a clear approach to your responses

• What to consider when competing with incumbent suppliers

• How to compete against established suppliers (even if you’re brand new)

• How to carry out competitor research to refine your strategy and positioning

  
  

Who This Course Is For:

• Start-ups and new businesses breaking into public or private tendering

• Freelancers or sole traders who want to start bidding for contracts

• Early-stage companies looking for guidance on how to win work without an extensive track record

• Anyone confused or overwhelmed by the tendering process and looking for a simple, structured introduction

Whether you're just exploring tendering or are ready to dive in, this course gives you the mindset, tools and strategy to take control of your bidding process and start winning work.