Teach English Online: The Complete Tutor Trilogy

Setup, marketing, trial lessons, lesson craft & retention — for English tutors learning to teach online.

New

Created byMilitsa Cooper

Last updated 7/2026

English

What you'll learn

Set up an online English tutoring business — from TEFL choice and platform application to profile creation and intro video production.
Learn a marketing system across 5 channels used by working online English tutors.
Learn a 5-phase trial lesson framework used in professional online tutoring.
Learn a structured 50-minute lesson approach — refined across 4,000+ online lessons.
Understand AI workflows for lesson planning, materials, and vocab lists.
Learn the fundamentals of a sustainable tutoring practice — rates, retention, financial planning, and the qualification ladder.

Course content

3 sections • 35 lectures • 4h 5m total length

Welcome + the kind of tutor you want to be6:42
The three non-negotiable traits that separate tutors who stay from the ones who quit. We set the foundation for your mindset before anything else.
Do you actually need a TEFL?9:04
The honest answer to the most-asked question in online tutoring — and exactly which TEFL is worth your money if you decide to get one.
Choosing your route: platform, private, or hybrid9:59
Tech setup that doesn't cost a fortune3:22
Five things that decide whether students stay on your video. Most are free. None cost more than £30.
Your essential software stack6:30
The six tools every online tutor uses. Five are free. One costs £15 a month.
Setting your rates with confidence8:36
Why undercharging signals inexperience — and the actual rate progression from beginner to top-tier.
Building a tutor profile that gets clicked7:08
The 6-step structure that turns a generic profile into one students actually choose.
The intro video that makes them book10:09
Six seconds. That's how long a student takes to decide. Here's exactly what to put in those six seconds.
Pricing structures, packages & when to raise5:50
Trial pricing, package design, and the five signals that mean it's time to raise your rates.
Invoicing, taxes & freelance admin5:51
The module that protects everything else you build.
Where your first five students come from9:48
Five sources. Only one is the platform. The other four are where the real long-term students come from.

The self-perception gap7:49
The Dunning-Kruger flip — and the five-question audit that shows you where the evidence actually places you.
The Holograms framework3:40
Ten distinct types of student. Once you can recognise them, your conversion changes permanently.
The LMNOP method3:23
Five letters that form the strategic backbone of getting students online — and why P comes last for a reason.
L — Locate your niche5:54
Picking a niche label is the beginner version. Locating the specific person inside is the full one.
M — Market across the right channels7:36
Where your students actually are — and the six principles of influence that make your content land.
N — Narrate your story5:39
Three channels. Three angles on the same story. And why familiarity converts harder than virality.
O — Optimise for the algorithm11:10
Algorithms aren't magic — they're rules. Once you know them, you can play the game properly.
P — Position as premium6:12
Premium or Value. Stuck in the middle costs more students than any other mistake.
The trial lesson framework5:10
The 5-phase trial framework that took my conversion from around 50% to over 80%.
The trial in practice (0–40 minutes)8:49
What to send before the trial. What to listen for in the first ten minutes. What to do in the demo.
Soft close, follow-up & vocab list4:36
The last 10 minutes of the trial — and the 24 hours after — are where the booking is won or lost.
Trial diagnostic, referrals & filling your calendar6:38
Six honest reasons trials don't convert — and the three long-term levers that fill calendars for years.

Welcome + the Career Tutor identity + SCALE6:06
The framework you'll use for the rest of your career, introduced in one module.
S — The 50-minute lesson structure5:59
Five phases. Specific order. Refined across 4,000 lessons. Plus the four official TEFL frameworks for context.
S — Building a personalised learning journey11:11
What to actually teach in lesson two, five, and twenty — and the technique that makes it stick.
S — Sourcing real materials6:11
Five free sources. One paid subscription worth the money. And the AI workflow that takes prep from 20 minutes to 4.
S — Conversation that flows6:47
Three skills that make any lesson feel natural — including the silence rule that separates okay tutors from great ones.
S — Teaching across levels A1–C27:12
Same tutor. Same fifty minutes. Completely different lesson at each level.
S — Correcting without embarrassing them5:52
The skill nobody trains you on — and the one that decides whether students feel safe with you.
C — Vocab lists + the retention system11:37
The single highest-leverage thing I do. It's the reason my students stay 2+ years on average.
L — Longevity & avoiding burnout7:09
Most tutors burn out by month 18. The five practices that prevent it.
A — AI for the modern tutor5:35
Five workflows that give you back 5–8 hours a week — and the four things AI could never do.
E — Earnings: the Career Tutor's economics6:40
How to grow your earnings sustainably — without working more hours.
Becoming the Career Tutor — SCALE self-audit5:30
Score yourself out of 50. Find your weakest letter. Know exactly what to focus on next.

Requirements

No prior teaching or tutoring experience required — the course is built for total beginners as well as existing tutors.
A laptop, webcam, and stable internet connection.
Fluent English (native or near-native proficiency).
A few hours each week to apply what you learn — this is a course you take action with, not just watch.

Description

Learn how to teach English online — with the framework I've developed across four years, 4,000+ lessons, and 300+ students from 30+ countries.

If you're thinking about teaching English online, already started but stuck, or wanting to develop your online tutoring skills — this is the trilogy I wish someone had handed me on day one.

I've spent four years building an online tutoring practice from my home in London. This course is everything I've figured out along the way — packaged into a three-part trilogy covering the setup, marketing, and lesson craft of online English teaching.

What's inside:

COURSE 1 — GET READY: Setting up your online tutoring business.
The complete setup. TEFL decisions, platform applications, tech and software, rates, profile creation, intro video production, pricing structures, admin basics, and how to think about finding your first students. (11 modules.)

COURSE 2 — GET BOOKED: Marketing & trial lesson mastery.
The 10 Holograms framework. The LMNOP method. Niche, content, channels, narration, optimization, positioning. My personal 5-phase trial lesson framework, refined across four years of teaching. Pre-trial messages, soft-close scripts, follow-up flows, vocab list templates. (12 modules.)

COURSE 3 — STAY BOOKED: Lesson craft & career-building.
The SCALE framework. The 50-minute lesson structure refined across 4,000 lessons. Personalised learning journeys. Material sourcing. Conversation skills. Teaching A1 to C2. Correction techniques. The vocab list retention system I use in my own practice. AI workflows for lesson planning, materials, and vocab list creation. Longevity practices. Career economics. (12 modules.)

In this course, you'll learn:

How to set up an online English tutoring business — TEFL, platform, tech, rates, profile, intro video
Marketing strategies and channels used by working online English tutors
A 5-phase framework for structuring trial lessons
A proven 50-minute lesson structure used across thousands of online lessons
A vocab list system designed to help students remember what they learn
AI workflows for lesson planning, materials, and vocab list creation
The SCALE framework — a model for a sustainable tutoring practice

Who this is for:

Aspiring online English tutors who don't know where to start
Stay-at-home parents looking for flexible remote work
Career changers wanting a teaching career that fits their life
Existing tutors looking to grow their practice and develop their teaching skills
TEFL-certified teachers looking for the business side they were never taught
Anyone who's tried teaching online and quit — ready to come back with a system

What you'll get:

35 structured video modules (~6 hours of content)
Every framework, template and script I use in my own practice
Lifetime access — every update, every new addition included

A bit about me:
TEFL-certified online English tutor. UCL Master's in Public Policy. Four years of practice. 4,000+ lessons. 300+ students. 30+ countries. Founder of Learn with Millie.

If you want to develop your online English tutoring skills, this is the trilogy I built for you.

Who this course is for:

Aspiring online English tutors who don't know where to start.
Stay-at-home parents looking for flexible, remote work from a laptop.
Career changers who want a teaching career that fits real life.
Existing tutors looking to grow their practice and develop their teaching skills.
Anyone who's tried teaching English online and quit — ready to come back with a system.
TEFL-certified teachers looking for the marketing and business side they were never taught.

Teach English Online: The Complete Tutor Trilogy

What you'll learn

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Course content

COURSE 1 — GET READY: Setting Up Your Online English Tutoring Business11 lectures • 1hr 23min

COURSE 2 — GET BOOKED: Marketing & Trial Lesson Mastery12 lectures • 1hr 17min

COURSE 3 — STAY BOOKED: Lesson Craft & Career-Building12 lectures • 1hr 26min

Requirements

Description

Who this course is for: