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Sure-Fire Hashtag Strategies For Social Marketing Success
Rating: 4.5 out of 5(13 ratings)
956 students

Sure-Fire Hashtag Strategies For Social Marketing Success

Learn how to get found by prospective customers and engage more followers using hashtags on social media
Created byDavid Baer
Last updated 4/2016
English
English [Auto],

What you'll learn

  • Discover How to Generate Highly-Targeted Twitter and Facebook Social Media Traffic with Hashtags...Even If You Don't Know How to Get Started

Course content

4 sections • 21 lectures • 1h 8m total length

  • Introduction3:07

    Master targeted traffic with hashtags by researching trends, brainstorming and planning, and engaging audiences, building conversation before selling, using free and paid tools.

  • Using Hashtags For Your Business7:08

    Identify 10 to 20 keywords, research audience demographics with Quantcast.com, and tailor hashtags to your audience for social marketing success.

  • The Basics of Using Hashtags9:32

    Master the basics of creating and using hashtags to enter conversations on social channels; keep hashtags short (1–3 words), avoid stuffing, research usage, and brand considerations to drive engagement.

  • The Different Types of Hashtags3:56

    Explore branding and campaign hashtags, trending hashtags, and content hashtags to maximize social reach, real-time engagement, and content categorization using practical examples.

Requirements

  • You should be familiar the the major social media channels, and have established (or have the ability to establish) accounts for your business.

Description

Using social media to build awareness about you and your company is a given these days. But it's also important to understand how to enter people's online conversations in natural ways, without directly selling to them.

In fact, if you try to hard-sell anyone on social media sites, it can actually backfire. It's all about making connections and building relationships... before a sale ever gets made.

But how do you find the right "conversations" to enter in the first place?

Hashtags...

In this course, you'll learn how to find the right hashtags for your audience, and how to use them to strategically grow your social marketing influence. Choosing and using hashtags can be the difference between getting targeted and non-targeted traffic.

Who this course is for:

  • Online Marketers
  • Solo Entrepeneurs
  • Small Business Owners
  • Anyone using social media to market a business, product, or service

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