
This master class provides a step-by-step roadmap to product photography, covering branding, campaigns, lighting, composition, and post-production, with auto-mode guidance for beginners and manual options for advanced shooters.
Learn the five basic camera angles used in product photography and a repeatable center, left, and right shot pattern, with budget gear tips and an on set checklist.
Identify the brand's dna by listing emotions and adjectives that describe the product, then let that keyword set guide lighting, color, and overall photography to build consistent branding.
Start with a keyword dna to guide product development, branding, photography, and copy, creating harmony across shots and campaigns. One iPhone shoot with sunlight demonstrates cohesive visuals and seo-ready keywords.
Move from auto to manual mode by mastering four core settings—ISO, shutter speed, aperture, and white balance—and progress through full manual, shutter priority, aperture priority, and program modes.
Master ISO, shutter speed, and the exposure triangle to control brightness, noise, and motion, and use shutter-priority to move from auto to manual with a shutter speeds scale PDF.
Control light and depth of field by adjusting aperture—the third exposure-triangle setting—using f-stop numbers to brighten or darken and either blur or preserve the background.
Ensure ample storage during the preproduction phase to keep shoots flowing, and organize digital assets with four core apps—email, calendar, to-do, and contacts—for an efficient business.
Organize your product photography workflow with a clear media management folder structure. Tag assets for quick retrieval and differentiate final from experimental shoots to save time and scale with growth.
Schedule and formalize both product and experimental photo shoots, block distraction-free time, and organize digital assets and inspiration to discover your visual voice and signature style.
Guard time as your most valuable resource, reduce social media distractions, and cultivate flow to boost focus, productivity, and turn your hobby into a profitable business.
Secure your photo shoot by compiling materials in preproduction, run dry tests, and stage your vision to avoid delays, ensuring a smooth, seamless product photography session.
Discover how harmony in branding influences product photography through visual storytelling, and build a brand DNA with a list of emotions and keywords to guide lighting and colors, ensuring consistency.
Align every background with your brand DNA and keyword filter to tell a cohesive product story. Draw inspiration from Pinterest and unexpected brands, while staying organized and noting what works.
Master the use of natural sunlight by shooting in shade on fully sunny or fully cloudy days to preserve detail and color, with diffused light and a do-it-yourself diffuser.
Learn how to use a semi-clear shower curtain as a diffusion panel in a simple setup to soften light, balance shadows and highlights, and capture golden hour color.
Execute a fast photo shoot by following a 15-shot checklist, meditating to enter flow state, framing in camera with extra room for post-production, and ensuring consistent light and speed.
Back out the camera to leave extra space on all sides, enabling post-production cropping to match your three to five campaign shots and avoid too many photos.
Master post-production by backing up photos on computer and external drive, organizing folders, tagging images for quick retrieval, then edit with targeted tweaks rather than relying on filters.
Tag shoot with metadata, then back up to external hard drive. In editing, don’t rely on filters; get the shot right in camera and apply tweaks for your brand.
Select cohesive shots with text placement and plan your color grading in advance, avoid heavy filters, and apply consistent tweaks to saturation, exposure, brightness, and warmth to execute your vision.
Master cropping and text placement to unify product photos, use borders on colored backgrounds with the right fonts and graphics, and save originals while organizing final versions.
journal the entire post-production journey—document emotions, mistakes, and ideas for future shoots—creating a campaign folder with notes, camera settings, and experiments to refine your branding and craft.
Apply course insights to a fun banana product campaign by creating four final photographs in one day, submit your campaign keywords, and have three favorites featured in a case study.
Welcome to your new masterclass! Learn professional product photography from start to finish, with any mobile, iphone, smartphone or DSLR pro camera.
EVERYTHING you need to learn is all in one place. Right here. A truly valuable resource.
Completing this masterclass, you WILL take beautiful product shots to build your brand. BUT ...you will also learn something substantially more important than just pretty photography. You will learn the psychology behind WHY its so important to strategically plan overall product campaigns that are cohesive ...AND...are in harmony with your other product campaigns AND your overall brand as an artist.
THIS IS EXACTLY what increases product sales and it’s what successful brands get right from the start with their photography planning. This is much more important than just taking a pretty picture. I will teach you WHY this is important ...AND... exactly how to do it.
This comprehensive course is for 2 types of people: its for artists/craftsman needing to photograph their own creations to increase sales online...... AND this class is for beginner & intermediate photographers who want to turn pro shooting product photography for clients.
My name is Ted Nemeth. I was a world renowned craftsman for 12 years and learned beautiful product photography to shoot all my own creations. Now I’m a professional photographer and videographer. So I’ve had careers on both sides of the camera. This gives me unique insight into what triggers sales. It’s much more important than just taking pretty pictures of products. We go into deep detail on everything! I’m incredibly excited to share this with you and see your progress.