Strategy & Execution for High Performance Entrepreneurs
4.8 (5 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
716 students enrolled

Strategy & Execution for High Performance Entrepreneurs

Focus On What Matters Most, When It Matters Most For More Profit, More Impact & More Fun
4.8 (5 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
716 students enrolled
Created by Warren Coughlin
Last updated 8/2019
English
English [Auto]
Current price: $41.99 Original price: $59.99 Discount: 30% off
5 hours left at this price!
30-Day Money-Back Guarantee
This course includes
  • 2.5 hours on-demand video
  • 3 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • How they can make their business more valuable
  • The only 8 numbers that drive profits in all businesses
  • How to create a strategic plan
  • How to successfully execute a strategic plan
  • How to create an accountable culture
  • How to get more done
  • How to reduce stress while growing their business
  • How to grow their business more quickly
Requirements
  • Have access to Microsoft Excel
  • Be willing to do things differently
  • Have a desire to run a business like a business!
Description

This is NOT your typical business course.


This is one of a series of courses in the High Performance Entrepreneur series designed for business owners who are serious about growth, who are prepared to run their business like a business and who want to learn a repeatable way to stay focused on what matters most.


If you’re like most entrepreneurs, you see before you a ton of things that need to be fixed, looked after or pursued. You start on some of them, get pulled away by others and feel you rarely give any of them enough attention. You work hard, but you feel the results often don’t give you a fair reward for the effort you’re making.


That changes for you now.


The key to successful entrepreneurship is to most effectively deploy your time, money and resources to achieve a particular objective (or small set of objectives) at a time.


That means staying focused on what matters most.


There are two problems with this simple statement:

1) Deciding what matters most

2) Deciding what needs to be done about what matters most.


This course will show you how to tackle both of these problems. Because I’ve been working with entrepreneurs in one form or another since 1996, I understand how busy you are and how your time is often interrupted. So, I’ve kept each video short, focused, clear, direct and focused on what actually works.


Your business and your ability to lead it will begin to improve right away!


The course can be thought of as having 2 distinct sections.


In the first section, you will get a mini-MBA in how a business actually works. You’ll learn:

Ø The 3 buckets of activities that drive the long term value of your business

Ø The levers that you can pull to drive up this value within the buckets

Ø The foundations of profitability of all businesses, including yours

Ø Once you know which bucket you will play in at a time, how to influence the key numbers within them in a focused, targeted way

Ø The key numbers to track so you are able to accurately predict future profitability based on achieving activity targets

Ø To use a proprietary online forecasting tool to help you make informed choices about which tactics will produce the best results


In the second section, you’ll get access to a proprietary strategy development tool and a robust “menu” of hundreds of tactics that you can choose from as you develop your strategy. With these tools you will be guided to:

Ø Perform a highly detailed and informative analysis of the Strengths, Weaknesses, Opportunities, and Threats (SWOT) facing your business which is important because that informs you of the potential areas of focus

Ø Articulate goals across a number of areas for your business

Ø Choose a Strategic Focus that will guide your decisions

Ø Select a small and focused set of Strategic Priorities to ensure you and your team remain committed to what matter most

Ø Allocate tactics to the right people at the right time so that you make clear and identifiable progress every quarter

Ø Create a system of accountability that maintains engagement and commitment among your team


If you want greater confidence and control, more certainty about what you should be focusing on, higher levels of accountability and accelerated growth, register for this course now. Become a High Performance Entrepreneur!

Who this course is for:
  • Entrepreneurs or business owners of growing enterprises with an executive team
  • Members of an executive team in an entrpreneurial organization
  • Entrepreneurs or business owners of a growing business with a small team
  • Start ups committed to managing their businesses properly from the get go
Course content
Expand all 18 lectures 02:21:58
+ Introduction To The Course
1 lecture 03:33

This is a brief introduction to your instructor and to the benefits that will flow to you once you become a Strategically-Minded Business Owner, rather than a reactive one. 

Preview 03:33
+ The Strategy Model
4 lectures 30:49

At the end of this lecture, you'll have a super clear understanding of a simple strategy model that shows you how you can increase long term value and what your options are when selecting an area of focus

Preview 07:15

Learn the 3 levers that can be pulled to get more people to pay and see which one(s) may be most relevant to you right now.

Get 'em To Pay! The Three Ways To Increase Revenue
08:14

Many companies get into trouble because they focus their attention only on the revenue side and not on the cost side.  But this can be the difference between profit or not!

Control Your Costs: Adding Value By Reducing Cost or Increasing Productivity
05:15

Your ability to sustain or grow your profits is a major driver of value.  Mitigating risk can dramatically increase value

Reduce The Risk: How Likely Is It Your Profits Will Maintain Or Grow
10:05
+ "Y" You Profit
3 lectures 31:43

Learn each of the categories of business activities that can be explored to examine what works and what doesn't work in the business.  This will help you understand what needs to be fixed or leveraged to successfully grow.

The 7 P Flower: What are the categories of activities you can choose from?
08:15

Learn how to make massive increases in profits with just small improvements in 8 foundational numbers.  Access an online tool to project your future profits and to help select areas of focus.

The "Y" You Profit Framework
14:04

Before beginning your planning journey, it's critical to have a solid understanding of the 7 steps you must take to make it most successful.  This lesson introduces the steps to you quickly and clearly.

Preview 09:24
+ Building Your Strategic Plan and 90 Day Action Plan
9 lectures 01:00:01

This is a very quick introduction to the Playbook.  Make sure you enable Macros when asked to do so when opening the tool.

Introduction To Your Business That Matters Playbook
02:15

This is where you start working through the Playbook.  Rather than being required to figure out on your own all the areas that are working or not working, the tool methodically guides you through each area of your business and asks you simple questions that will lead to a clear and organized SWOT (Strengths, Weaknesses, Opportunities, Threats) Analysis

Tackling The Questions: The Road To Your SWOT
07:34

Define your Satisfaction and your Stretch goals across a number of areas of the business.  Then pick the top 3 you will focus on. 

Setting Your Goals
06:36

As part of the iterative process we've discussed, this is where you start to narrow down the items on the SWOT to the ones that are most important.

Your SWOT Review
06:34

Once you have whittled down your SWOT to a more manageable menu, you get to choose the Strategic Focus that will be the core of your strategic plan.

Choosing Your Strategic Focus
08:43

To fulfill on your Strategic Focus, you must narrow your activities to a small number of Strategic Priorities.  Here we assign the items on the SWOT to the appropriate and specific Strategic Priorities, thereby making it very easy to determine the tactics that need to be deployed.

Your Strategic Priorities
03:04

Too many people think planning is complete when they have set strategic targets.  But that doesn't give you or your time enough guidance.  Nor does it create sufficient accountability.  So here you choose the specific tactics for each priority and select which quarter they will be implemented.

Your Tactical Plan
10:01

The Playbook will automatically generate your One Page Plan.  Here, you will learn how to use this as a key tool for Cascading Communications with your team

Your One Page Plan
05:37

To maximize effectiveness and accountability, you want to assign the tactics and tasks and have them properly scheduled.  The Playbook populates the plan except for the scheduling.  We discuss here how best to do this.

Your 90 Day Action Plan
09:37
+ Executing The Plan
1 lecture 15:52

The title says it all.  Your plan works if you work the plan.  This is about getting one on the same page and being accountable for successful implementation.  After all, it's only through action that you produce results.

Executing Your Plan
15:52