Strategic Thinking and Planning for Medical Affairs
What you'll learn
- Strategic Thinking in Medical Affairs: Enhance your ability to think strategically and align medical affairs with organizational goals.
- Application of Strategic Concepts: Apply strategic thinking to real-world scenarios for improved problem-solving and decision-making.
- Crafting Effective Strategies: Master the creation, planning, and execution of comprehensive strategies for medical affairs.
- Data-Driven Decision Making: Leverage data to develop and implement effective, evidence-based strategies.
- Measuring and Communicating Impact: Learn to quantify and articulate the value of medical affairs initiatives to stakeholders.
- Business Acumen for Medical Affairs: Gain essential business skills to understand and influence the business side of medical affairs.
- KOL Engagement: Learn effective strategies for engaging key opinion leaders to advance medical affairs objectives.
- SWOT Analysis: Conduct Upodated SWOT analyses to identify strengths, weaknesses, opportunities, and threats in medical affairs.
- Launch Excellence: Understand key components and collaboration needed for successful product launches in medical affairs.
- Components and Key Elements of Strategic Thinking in Medical Affairs
- Phases of Strategic Planning in Medical Affairs
- Ethical Principles in Healthcare: Explore foundational ethical principles guiding healthcare professionals in their decisions.
Requirements
- No requirements
Description
A practical specialized self-paced course for colleagues working in Medical Affairs in the Pharmaceutical industry
Equip yourself with the essential tools, skills, and frameworks to effectively apply strategic thinking in the digital course, empowering you to drive impactful strategies within your organization.
Key Learnings:
Strategic Thinking in Medical Affairs: Enhance your ability to think strategically and align medical affairs with organizational goals.
Measuring and Communicating Impact: Learn to quantify and articulate the value of medical affairs initiatives to stakeholders.
Business Acumen for Medical Affairs: Gain essential business skills to understand and influence the business side of medical affairs.
Application of Strategic Concepts: Apply strategic thinking to real-world scenarios for improved problem-solving and decision-making.
Crafting Effective Strategies: Master the creation, planning, and execution of comprehensive strategies for medical affairs.
Data-Driven Decision Making: Leverage data to develop and implement effective, evidence-based strategies.
KOL Engagement: Learn effective strategies for engaging key opinion leaders to advance medical affairs objectives.
Launch Excellence: Understand key components and collaboration needed for successful product launches in medical affairs.
Ethical Principles in Healthcare: Explore foundational ethical principles guiding healthcare professionals in their decisions.
SWOT Analysis: Conduct SWOT analyses to identify strengths, weaknesses, opportunities, and threats in medical affairs.
Equip yourself with the essential tools, skills, and frameworks to effectively apply strategic thinking in the digital course, empowering you to drive impactful strategies within your organization.
Who this course is for:
- Medical Affairs colleagues working in the Pharmaceutical industry
- New to Medical Affairs
- New Managers in Medical Affairs
- Team Leaders
Instructor
Yasser El-Dershaby, MBA, MSc
Vice President, Regional Medical Lead - Pfizer, MERA Region
With a distinguished career spanning over two decades in the medical and healthcare industry, Yasser El-Dershaby stands as a pillar of knowledge and leadership. As the Vice President and Regional Medical Lead at Pfizer for the Middle East, Russia, and Africa (MERA) region, he has been at the forefront of transformative healthcare initiatives, driving medical excellence and innovation across diverse cultures and healthcare systems.
Yasser's academic journey is as impressive as his professional one. Beginning with an esteemed Doctor of Medicine (MD), he laid a solid foundation for his medical expertise and commitment to patient care. His quest for specialized knowledge led him to Ireland, where he obtained a Master of Science in Pharmaceutical Medicine, a degree that further honed his skills in drug development and regulation, enhancing his ability to lead in an industry driven by innovation.
Further broadening his academic and professional horizon, Yasser pursued a Master's degree in Health Education from the United Kingdom. This degree was not just an academic achievement but a strategic tool, equipping him with the insights and skills needed to educate and lead healthcare professionals towards improved health outcomes. His academic journey continued with a Master of Medical Dietetics and Clinical Nutrition, providing him with a deep understanding of the vital link between nutrition and health, and empowering him to drive initiatives that promote holistic well-being.
Recognizing the intricate relationship between healthcare delivery and business management, Yasser also achieved an MBA. This degree was a pivotal addition to his repertoire, merging his medical expertise with strategic business thinking, and enabling him to navigate and lead in the complex landscape of healthcare management.
His career is marked by a series of progressive roles where he witnessed significant industry evolution. From clinical practice to strategic leadership, Yasser has been instrumental in shaping medical policies, enhancing patient care, and fostering educational programs that empower healthcare professionals across the MERA region. His dedication to advancing medical knowledge and practice is evident in the numerous initiatives he has led, aimed at improving patient outcomes and healthcare delivery.
As a respected voice in the medical community, Yasser has been an advocate for continuous learning and development. His courses are a reflection of his journey and expertise, designed to provide healthcare professionals with the knowledge, skills, and insights needed to excel in today's rapidly evolving medical landscape.
Yasser's courses offer a unique blend of practical wisdom, strategic insights, and a deep understanding of the healthcare industry.
Join Yasser El-Dershaby in a comprehensive journey through medical leadership, and healthcare innovation. Embrace the opportunity to learn from a seasoned expert and become a catalyst for positive change in the pharmaceutical and healthcare sector. With courses designed to provide healthcare professionals with essential knowledge, strategic insights, and a deep understanding of the medical industry, you'll be equipped to excel in today's rapidly evolving pharmaceutical and healthcare landscapes.