
I want to clarify what I mean by storytelling. I feel that the word ‘storytelling' has been co-opted by marketing professionals to imbue a folksy and approachable side to sales or pitching businesses.
This isn’t that. As data professionals, our currency is often the stories that we tell. How do we tell them quantitatively, honestly, and as transparently as we can?
By framing these conversations and topics as a geospatial professional, I am focused on narratives around physical, ecological, and cultural spaces. How do we tell stories tethered to the real world exploring the interface between consumption of natural resources and production?
Let’s explore...
The media often tells us what should matter to us. Look over here, not over there. We can be empowered to tell better stories once we become curious.
How you frame a story matters. I know at times if feels like there is always another thread to pull and oh boy who knows where that will take us. I will argue that the point of the climate science and sustainability discussion is that all roads point to overconsumption. We need to stop with all of the stuff.
This section nods to our earlier discussion about the capacity of renewables to bail us out of our current predicament. It reminds me of diet culture. Garbage in equals garbage out -- regardless of how many miles you are running. There are only so many hours in a day so eventually the gluttony will catch up.
We have covered a lot in a short amount of time. I hope you will continue to be curious and reach out with any questions or insights.
Census data is an informative resource to bring another layer to the story of place. Did you know that many other countries in addition to the U.S. have open access to their Census data.
My personal workflow for Census data is typically SQL and working with databases. Your mileage may vary but trust me -- the simplicity of organizing and analyzing multiple layers of data is worth becoming a tool for your geospatial storytelling.
This is a quick pause to explain the data you will see in the IBGE census database. The resources and the video show a “copy link” option for saving the data. This data is not the data I will be using to demonstrate SQL but because it is in the dataset I honestly couldn’t think of a better place to introduce it.
What is WMS?
When you want to share map images over the internet Web Map Service you can use the Open Geospatial Consortium protocol.
You copy the link and then in this instance you would head over to QGIS (follow the screenshots in the resources) and copy the link into the open datasource manager.
Follow the instructions and you will see the files populate in your browser hierarchy structure. Right click and they are added to the canvas.
Explore resources for telling stories with census data from Brazil
What if you could discover the hidden framework beneath the potential stories waiting to be told?
A short video to demonstrate the QGIS canvas
Maps are snapshots of a particular moment in time. They integrate well with storytelling because they are also inherently not objective. When multiple images from a variety of sources end up in the same frame we can distill the confrontation through story. What do I mean that maps are not objective? Similarly to data writ large -- a human touched the commissioning, design, and context -- what can we say about a place?
The age old question -- how to become a better writer? Hands down I think the best reply is to become a better reader. Perhaps in the modern era we need to include all of the ways we consume information but for me it will always be books. The latest for me is Nexus by Yuval Noah Harari. I bet your library has a copy.
Lightening talks are time restricted conversations usually lasting less than 5 minutes. Here is an example of the video I made that I will deliver live at a geospatial conference. How would you narrate? I chose the underlying sound and visual of artist Matt Parker depicting a data center. What cinematic elements would you consider adding to your next talk?
Stories are big beautiful and complex. They take patience and attention to build -- especially when they are the foundation for a presentation or public lecture.
A few helpful heuristics:
Why are you building a story? Frame your story so that it reflects your unique skills and perspective.
Be curious. The stories are hiding in plain site. The more you read, research, or listen the more familiar story building will become.
When you create your story are you the hero, villain, narrator, observer? Decide what the framed story needs from you and begin there.
What are a few accessible tools we can use for telling compelling stories? One of my favorites is Descript.
Download here: https://get.descript.com/vuvhvhoi07gw
Watch the video to identify elements of storytelling
Storytelling is more than simply words spilling out onto a page or into our liminal space. Often, people think they are sharing a story when actually it is simply a topic. We need a plot, a journey or arc, and typically somebody or something is changed or reimagined. In this course, you will learn how to master the difference between simply being knowledgable about a topic and skills for conveying a meaningful story.
Quantitative storytelling addresses a variety of worldviews and perspectives. Think about the different narratives around sustainability and climate science. It is tempting to tease them apart and forget about the uncertainty in the role each aspect plays. Creating narrative and ideas around physical-cultural-ecological facilities required for sustainable operation of infrastructure at interface between production and consumption.
Geospatial analysts and scientists evaluate demographic shifts, social and cultural shifts, economic shifts, and environmental dynamics--what we need now is a powerful intersection of our insights. Understanding the role of location intelligence and spatial awareness just might be the missing link. Using open source tools and data we will examine how powerful data questions elevate our discussion and re-focus potential solutions to address community level discord and marginalization.
Climate change is a good case in point – there is genuine disagreement on the maps of the territory, such that nobody seems sure if the situation is challenging, grim or apocalyptic – and the point is that the range of maps that make the cases for those claims are part of the reality that confounds our capacity to address it.
For several decades now, there have been reductions in absolute poverty, improvements in literacy and life expectancy, and significant technological and medical progress. And yet there is also cascading ecological collapse, socially corrosive inequality and widespread governance failures, many of which relate to apparent technological successes. The simultaneous presence of progress on some metrics and collapse on others is a feature of the crisis, not a bug, because it drives concurrent narratives that obscure our sense of what’s happening and confounds consensus on how radically we should seek to change our ways.