Step by Step Guide To Improving Result In Your Marketing
What you'll learn
- How to improve result in business and marketing
Requirements
- Have a laptop and a smartphone
Description
Step by Step Guide To Improving Result In Your Marketing & Business
Description
What you don't measure, you can't improve. You should be able to know, repeat and track what you did to get a particular result, in order to improve on it for a better result. Therefore, measurement goes hand in hand with improvement.
Your measurement has to be accurate before you can start the improvement. You need to understand what your objectives are and determine your exact goals. In choosing what to improve on, you can consider: increase in your conversion rate; higher number of visitors who sign up for your products or services; the people who share content with one another; lower monthly churn rate for user's of your application; or even getting more people into your restaurant; and your business model.
This course takes you on a step by step journey on how to improve the result in your marketing and business. It contains details on thinking about your business; choosing what to improve on; forming an hypothesis; writing your experiment; and others.
In this course, you will learn how to use data, how the analytics framework works, etc. In this course, you will learn the following;
Data
Learn Analytics Framework
Choose What To Improve
Quick Class Exercise
Form An Hypothesis
Create The Experiment
Testing And Deciding
Who this course is for:
- All business owners
Course content
- Preview01:04
- Preview07:00
- 01:36Learn Analytics Framework
- Preview02:24
- 03:13Quick Class Exercise
- 03:01Form An Hypothesis
- 01:25Create The Experiment
- 08:20Testing And Deciding
- 02:14Summary
Instructor
![Oluwamayowa Oshidero](data:image/svg+xml,%3Csvg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 64 64"%3E%3C/svg%3E){kind=avatar}
- 4.5 Instructor Rating
- 4 Reviews
- 882 Students
- 5 Courses
Oluwamayowa is a Digital Transformation Consultant and Business Analyst renowned for his unique & resourceful ability to strategically blend business growth strategies with masterpiece digital solutions using global approaches and best practices.
He has a proven determination and record in helping brands achieve their business goals through business process optimization, brand strategy & repositioning, market segmentation & penetration, digital marketing, customers retention, digital transformation and technology leverage and has consulted for top executives, managers and entrepreneurs across all industries and sectors including the BBC Connected Studio UK, Emirates Holiday Nigeria, Sunway Estate, SmartFarm, Lifemate Furniture Nigeria, Tristate Hospital, University of Lagos, Seed of Life Schools and many more.
He is actively involved in delivering capacity-building initiatives through training, masterclasses, boot camps and online courses. He has led training for brands like Google Digital Skills Program, Facebook, She Leads Africa, Social Media Week Lagos, NYSC SAED program and many more.
His works and content have been featured on prominent magazines and newspapers.
He is also the lead strategist at the ‘Digital Age Growth Strategies’ Community, an online paid membership community where he provides training and growth strategies for thousand of businesses.