
Welcome to the Course #StartyourOwnMagazine
I Introduce you my Magazine Hola Tucson, you are more than welcome to check my Website www.HolaTucsonMagazine.com to see the Online Version (We are working on updates with the website, sorry guys!)
Please take a few seconds to introduce yourself and let us know where are you from, you don't need to give details, just your name and the name of your city and if you guys have some Ideas about what your Magazine is gonna be about, Thanks! JOIN THE COMMUNITY
facebook.com/groups/toxikstudio/
youtube.com/c/RolandoUrias
twitter.com/toxikstudio
Everything about Registering your Magazine as a Business in your City.
Things that we need to know before to start, Open a Business Bank Account, be prepared to recieve payments with card, etc.
Overview about your Magazine, as a business, Analysis of the Market in your city and how to Proceed and what to expect.
Understand Sales as a very fundamental part of every business, especially for a Magazine, so, what we need to know about it, and how we channel our efforts.
How to approach a potential client, how to identify a client for our magazine?
This method turned out to be very effective when selling ads for my Magazine and it could be your first Method, of course you can add steps and remove those that don not apply for your city of the type of your Magazine.
Take a Look to my Media Kit
Do we need a DSLR or a Professional Camera?
We have to gather people with experience on Sales, so I will give you some Ideas how to get the right people for this job.
The Sales Rep is an Extension of you and is representing your Magazine, So, What to have in mind when getting people to sell ads for our Magazine.
Don't Make the same mistakes, that I made!
How to determine how much to charge for an ad on our Magazine? It depends on several factors.
I will give you how to make as much money as we can with the most Important part of a Magazine: The Cover.
Managing a good Public Relation will increase the trust of people in our Magazine.
How and when we are going to get the payment? When are we going to pay the commission to the sales rep?
I will give you an Idea that can become the concept of your Magazine.
Trade and Exchange is a good idea!
We can get more than money for the ads.
Introduction to Design with Photoshop CS6 and InDesign CS6.
What we need to work on the Design of our Magazine.
Where we can get those Programs to get design our Magazine.
I show you, the way I have Organized my stuff, so you can have an idea how to do it, so you can manage yourself on this, I will just let you take a look to my files and folders.
Get Familiar with Photoshop CS6 Interface
learn how to use the move tool to reposition objects in the workspace, choosing by group or by layer, and align items to the right or left.
Use the marquee tool to draw and select rectangles, squares, ellipses, and circles, manage layers, transform with ctrl+t, press shift for proportional shapes, and move, delete, or refine selections.
Master the polygonal lasso and lasso tools to make precise selections, remove backgrounds, and build compositions with layers for ads and magazine covers.
Explore the brush tool, adjusting size, hardness, softness, and opacity to paint with varied strokes—from hard edges to feathered, transparent fills—useful for magazine illustration.
Learn how to use the clone stamp tool to remove unwanted elements by sampling neighboring pixels, adjusting size and hardness, and blending edges for seamless results.
Use the paint bucket tool to fill shapes on a new layer, create a perfect square with the rectangular marquee and shift key, and switch colors.
Learn to design and manipulate text with the text tool: adjust size and proportions with shift, choose fonts and color, align, and transform with tracking and leading.
Use the rectangle tool to draw rectangles, adjust color, size, and stroke, and explore rounded rectangles. Create ellipses and lines, manage layers, and use the color picker for map-ready hues.
Learn how to use the hand tool to pan across images, zoom, and navigate your workspace, including switching with the tab key and using the lasso tool.
Master the zoom tool to focus on a specific area of an image, switch between actual size and fit screen, and zoom in or out using keyboard controls.
learn to cut objects using marquee selection, ensure the correct layer is active, and trim with cut commands, delete unwanted parts, and work with new layers for precise magazine graphics.
How to Change the Style of some Layers, this can help to look very nice our Ads!
Learn how to download and install fonts for use in Photoshop to design ads and flyers, including placing them in the Windows fonts folder and restarting Photoshop.
Learn how to add fonts on Mac to elevate your own magazine project, guiding font installation and usage for polished layouts.
Learn where to source free images for ads and article illustrations from a site that offers photos and videos for commercial use with no attribution required, after creating an account.
Design a first issue attorney office ad in Photoshop, using a 5.25-inch half-page layout, brown colors, and essential details like business name, phone, address, and services.
Duplicate and edit text layers to craft an attorney office ad in Photoshop, adding phone numbers, address, and social logos, while applying consistent styles for a polished layout.
Learn to design a mechanic shop ad by arranging text and rounded rectangles, placing logos, applying colors and gradients, and highlighting services like oil changes and radiators in Photoshop.
Create a beauty salon ad by aligning text to the left, balancing services and specials, and using color and layout tweaks to optimize space and highlight offers.
Design a supermarket ad using layered text and circular graphics, duplicating and styling text with gradients, layer styles, and fonts to highlight specials and prices.
Design a supermarket ad in photoshop by arranging circles and coupons, setting prices, placing images, and applying layer styles, strokes, shadows, and highlights.
Design a car dealer ad by sourcing images from the client’s website, assembling an eight-car layout in 18.5 by 10 inches, and adding pink and blue branding with contact details.
Design car dealer ads by composing a magazine page with layered backgrounds, car images, and concise information panels, applying strokes, typography, and layout alignment in Photoshop.
Design car dealer ads for a magazine by pulling images, editing text, and aligning inventory details in Photoshop to create polished layouts.
Design an insurance company ad by arranging contact details, addresses, and bilingual text; duplicate elements, adjust colors, and blend inspiration with original magazine style.
Design a half-page real estate advertisement by selecting imagery, arranging text layers, and choosing a formal font to highlight the real estate agent, contact details, and key marketing messages.
Design a compelling real estate ad by arranging logos and text. Highlight equal housing opportunity, website, financing availability, and phone number while optimizing space.
Learn to design a professional business card using a pre-set template, establish a safe area with guides, place a logo and text, and manage layers and transforms for print-ready results.
Learn to design a simple business card for your magazine by arranging text and images, placing a phone number, and aligning within the safe area for print quality.
Get Familiar with InDesign CS6 Interface.
Images and Articles are very Important for our Magazine, so I will give you some sources where you can get that Material to add content to your Magazine.
Discover free article sources for your magazine and licensing basics, including attribution, and consider hiring writers focused on your target audience.
There is a very easy way to get a Professional Photographer to work for us with NO COST!
How to Place an Article or Images and Pictures on our Magazine with InDesign CS6.
Learn to add magazine content in InDesign Part 2 by creating article placeholders, managing columns and safe areas, and wrapping text around images.
Add content to your magazine in InDesign, placing the back cover image, articles, and ads on the right page while using placeholders, guidelines, and resized assets to balance the layout.
Learn how to add content with InDesign part 4 by placing articles, citing the article's author and source, and formatting text with placeholders, fonts, columns, and images for magazine layouts.
Learn to add magazine content in InDesign by placing images with text wrap around placeholders, adjust margins and strokes, and source compliant web images following terms of service.
Place and fit images into article placeholders, distribute them evenly, wrap text around images, and apply paragraph styles to ensure consistent formatting across articles.
Place and fit content in frames in InDesign part 7, wrap text around an image, adjust formatting, colors, and typography, and explore layout inspiration for magazine pages.
Design a magazine spread in InDesign by using image placeholders and frames, adjusting a 0.25 stroke, placing images and text, and refining layout with placeholder text and font sizes.
Practice creating ads in Photoshop, set up an InDesign layout of 8.5 by 10.5 inches, apply a 0.25 pt black stroke, and place images using the file > place workflow.
Learn to design a magazine cover using Photoshop and InDesign, organize assets in images and resources folders, place a photo, fix missing image errors, and plan cover and interior layouts.
Design the magazine cover by switching between InDesign and Photoshop to edit text and graphics, apply gradients, align elements, and create banners and ads.
Design a banner in photoshop by arranging images and a logo, resizing with control t, adjusting layers, and keeping everything inside the safe area with a gradient background.
The Directory is a Very important part of our Magazine, because people know about the people that is behind our Magazine, like Editor, Sale Representatives, Designer, etc.
Arrange cover photos and page layouts for a magazine, adjust typography with paragraph styles and line spacing, and align images into two-column spreads and back-cover design.
Export your magazine to pdf using adobe presets, ensure correct bleed and strokes, save in the right folder, and preview two-page spreads across the cover and back cover for print.
The Website of the Magazine is very important and help us to be ON LINE! so we can have an On Line Version of our Magazine.
Facebook Ads will be very important to create a network of followers for our Social Networks Links, we need to keep in mind that we need to be posting everyday, I'll tell you how.
What do we have to consider when choosing a Printing Company.
Number of Pages, Sizes of the Magazine and Quality of paper.
Work with your Clients, according to the deadlines with the Printing Company.
We need a car, of course, but, what else?
Organize your magazine distribution with a Google Maps map, marking blue distribution points and stores, and tailor locations to reach your target market in South Tucson.
Let's make a Map in Google to Organize our Distribution Points.
Learn not only to Design Websites, but to Manage a Web Design Business with this Complete Course.
Let's Put our Project in perspective ans see if it's possible.
Some times we think, I would like to start my own business, but we usually think about a Restaurant, Super Market, Online Store, Clothes Store, etc. but, we never consider a Magazine as a Business to start. Let me tell you that I have been 5 years with this business and I'm doing very well, and it can only get better, of course I work hard and I try to take care of my clients, but it is a very easy job, and I make very good money. In this course I teach you how to start your own Magazine in your city, Advertising Local Businesses and Making money with it. With this course You will be able to Manage, Design and Distribute your Magazine, although, you can hire some people insofar as your magazine progress. So let's take a very good attitude and decide for something different and very Profitable.