The Ultimate Guide to Startup Business Development

Learn and master the function of business development in this practical, actionable, and content-rich training course.
Rating: 4.3 out of 5 (516 ratings)
8,961 students
The Ultimate Guide to Startup Business Development
Rating: 4.3 out of 5 (516 ratings)
8,963 students
By the end of this course, you will gain a deep understanding of the role of business development at a startup or large company, a roadmap to help you develop a plan, and the skills to execute that plan.

Requirements

  • You don't need a background in business development or technology to take this course.
  • This is an in-depth course. If you allocate 30-60 mins a day, and do all of the activities, it will take about a week to complete.
Description

Master the function of business development in this practical, content-rich, and hands-on training course that over 800 people have taken.

When you look around the web for resources on business development, you’ll come up with nearly nothing. Business development, both in the context of startups and large organizations is exploding, yet it’s something that is rarely covered in a holistic manner. The resources to learn and grow in the function simply don’t exist.

This course was created to change that.

Business development has become a catch-all for terms like sales, operations, or marketing, but it’s so much more than that. Business development, when you break it down to the core, blends strategy, customer acquisition, product, marketing, sales, analytics, and creative skills into a single function. There’s a lot to learn to be truly great in a career in business development and commonly fetch a six-figure salary. This course was created to help you develop those skills.

Not only will you learn the structural basics of business development, you’ll also gain tactical tools, tips, and worksheets to implement in the work you’re doing right now.

Is this course for you? This course was created for those that...

Want to start a career in business development. Over the years, I’ve introduced dozens of people to the function of business development and mentored them to prosperous careers at some of the technology industry’s top companies. After taking this course, you’ll be armed with the skills and knowledge to do the same.

Are new to the function of business development. Did you find yourself in a business development role without any background or previous experience? I was there too. In this course, I’ve taken all I’ve learned over the past 7 years in business development roles to speed up that growth period. You’ll go from amateur to expert.

Have been in business development for years but want to grow. This is where I am as well. Creating this course has helped me immensely. I’ve picked the brain of other top business development professionals and reflected on my many failures and occasional successes to create a truly compelling course. It’s time to level up.

Work with or manage a team of business development professionals. You can’t manage what you don’t understand. This course will help you deeply understand the function of business development, making you a better manager and teammate.

- All of the video lectures, eBooks, and worksheets are download-enabled. If you have a slow internet connection, or want to take this course with you on your laptop, smartphone or other portable device, sign up and download all the videos and other course materials now.

Sign up now to get lifetime access to this course. With Udemy's 30-day money-back guarantee, it's risk-free.

HURRY! This course is on a temporary sale. Soon it'll go back up to its original price of $197.

Who this course is for:
  • Intended for anyone and everyone. There are no prerequisites.
Curriculum
4 sections • 23 lectures • 1h 38m total length
  • Introduction and Objectives
  • The Difference Between Business Development and Sales
  • Laying the Groundwork
  • Soft Skills: Negotiation
  • Soft Skills: Relationship Building
  • Soft Skills: Productivity
  • Soft Skills: Mastering Meetings
  • Soft Skills: Filtering Opportunities
  • Soft Skills: Conferences
  • Soft Skills Recap
  • Creating a Business Development Plan
  • Business Development Plan Template
  • Prospecting
  • How to Find Anyone's Email Address
  • The Pitch
  • Getting Buyoff
  • Onepager Template
  • Closing the Deal
  • Maintaining the Relationship
  • Tools of the Trade
  • Rookie Mistakes
  • Wrap-up
  • Feedback Welcome!

Instructor
Startup Founder, Marketer and Mentor
Andrew Dumont
  • 4.2 Instructor Rating
  • 686 Reviews
  • 18,360 Students
  • 2 Courses

Andrew is the former CMO at Bitly and Director of Business Development at Moz. He's worked across all areas of the customer acquisition funnel, from awareness through retention, with a heavy emphasis on SaaS and consumer internet.

In previous lives, Andrew held similar roles at Seesmic (acquired by Hootsuite) and Tatango, and co-founded Stride (acquired by Crazy Egg) while working at Moz. Andrew’s work has been routinely recognized across an array of technology blogs like TechCrunch and Mashable, he’s a frequent mentor at groups like Startup Weekend and Techstars, and was named to the Forbes 30 under 30 list in 2014.

Andrew holds a BA in Marketing and received his executive education from Stanford University. For more on Andrew, you can read his personal blog or follow him on Twitter at @AndrewDumont.